Karley Marotta
Madison,WI
Summary
Award-winning Sports Anchor and Reporter with over seven years of experience in sports broadcasting. Proven ability to cultivate strong relationships with sources. Adept at handling breaking news situations with agility and precision. Committed to meeting deadlines on-air, with a strategic focus on leveraging social media platforms for maximum audience engagement. Firm believer that thorough preparation is key to delivering high-quality content.
Overview
7
7
years of professional experience
Work History
Sports Director
WKOW Television
Madison , WI
10.2023 - Current
- Directed scheduling, assignment coordination, and workflow management to maximize efficiency and productivity across our team.
- Led the anchoring and production of weekday sportscasts at 6 PM and 10 PM, ensuring timely and informative delivery of sports news to viewers.
- Anchored and produced compelling 30-minute and one-hour sports specials, showcasing in-depth analysis and engaging storytelling.
- Delivered live coverage from high-profile events such as Badger Bowl games, Badger NCAA Tournament games, as well as major league sports including Bucks, Brewers, and Packers games.
- Demonstrated steadfast composure and professionalism while providing coverage of breaking news situations.
- Served as both play-by-play announcer and sideline reporter for the WIAA State Girls and Boys Basketball Tournaments
Weekend Sports Anchor/Reporter
WKOW Television
Madison, WI
03.2020 - 10.2023
- Anchored and produced dynamic weekend sportscasts consistently, with flexibility to seamlessly fill in on weekdays when needed.
- Nurtured relationships with local sources and key figures to develop compelling feature stories.
- Provided live coverage consistently, notably during high-profile events such as the Bucks championship run, Brewers playoffs, Badgers NCAA Tournament, and Badgers Bowl games.
- Stepped in to anchor the 5 and 6 pm newscasts on a temporary basis, demonstrating adaptability and reliability.
- Served as both play-by-play announcer and sideline reporter for the WIAA State Girls and Boys Basketball Tournaments
Weekend Sports Anchor/Reporter
WXOW News 19
La Crosse, WI
06.2017 - 02.2020
- Skillfully anchored and produced both weekend and weekday sports broadcasts, ensuring seamless delivery of engaging content to viewers.
- Cultivated strong relationships with high school and college athletes, enabling the production of comprehensive stories that resonate with our audience.
- Hosted and produced engaging 30-minute special segments, showcasing in-depth coverage and compelling storytelling.
Education
Bachelor of Science - Sports Broadcast Journalism
Indiana University Bloomington
Bloomington, IN05.2017
Skills
- Live On-Scene Reporting: Delivering real-time updates with accuracy and poise
- Well-Prepared: Diligent in thorough preparation before on-air appearances, ensuring smooth execution and high-quality content delivery
- Energetic On-Air Personality: Dynamic and engaging presence on camera, captivating audiences with enthusiasm and charisma
- Engaging Interview Presence: Skilled in conducting insightful and compelling interviews, drawing out meaningful responses from subjects
- Producer: Experienced in the production of sports broadcasts and segments using INEWS and ENPS
- Editor: Proficient in video editing software including AVID Media Composer, Adobe Premiere Pro, Edius, and Final Cut
- Camera Operation: Skilled in shooting footage with news cameras
Awards and Honors
- First Female Sports Director in Madison
- "Best Online Personality" - Wisconsin Broadcaster Association Awards
- "Media Person of the Year" - Wisconsin Basketball Coaches Association
- Nominee for "Best Sportscast" - Wisconsin Broadcasters Association Awards (2022, 2023)
- AP Top 25 College Football Voter
Timeline
Sports Director
WKOW Television
10.2023 - Current
Weekend Sports Anchor/Reporter
WKOW Television
03.2020 - 10.2023
Weekend Sports Anchor/Reporter
WXOW News 19
06.2017 - 02.2020
Bachelor of Science - Sports Broadcast Journalism
Indiana University Bloomington
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