Summary
Overview
Work History
Education
Skills
Awards
Timeline
Generic

Kasey Radley

San Francisco,CA

Summary

Experienced marketer with a passion for creating unique experiences that strategically drive brand recognition, customer relationships and tangible outcomes for the business.


Equal parts strategist, creator and analyst. I'm at my best when leading teams in transforming ideas into executable strategies.


I have 10+ years of experience in bringing brands to life through immersive storytelling experiences. I also excel in bringing together cross-functional groups around a shared vision & mission, inspiring them to deliver their absolute best.

Overview

8
8
years of professional experience

Work History

Sr. Director, Zuora Studio (Events, Creative, Video)

Zuora Inc.
11.2023 - Current
  • Lead a team of strategists, designers, filmmakers, producers and project managers responsible for bringing Zuora's story to life through exceptional content and experiences.
  • Build and drive highly nuanced cross-functional projects and experiences, while delivering against key performance indicators with measurable results.
  • Cultivate a culture of innovation by promoting creative thinking and encouraging employees to take calculated risks in pursuit of solutions.
  • Optimize project timelines by effectively delegating tasks and prioritizing workload among team members.

Director, Corporate Experiences

Zuora Inc.
06.2019 - 11.2023


  • Lead the strategy and execution of events globally
  • Coordinate different aspects of event production from content and program development, design, AV, vendor management, logistics, communications, promotions, and more.
  • Establish partnerships and relationships with production agencies, creative agencies and industry to bring strategic concepts to life.
  • Developed high-performing team by providing mentorship, guidance, and opportunities for professional growth.
  • Exhibit executive Leadership presence and comfortably interface with different audiences across communications and presentations

Sr. Manager, Global Events

Zuora Inc.
02.2017 - 06.2019
  • Head event manager & producer of Zuora's strategic internal and external events.
  • Partner with stakeholders to develop strategy and event conceptualization.
  • Responsible for venue selection, contract procurement, production timelines, content management, registration, logistics, AV, post-mortem debrief, reporting, and internal communications.
  • Build, manage and maintain budgets ranging from $25K to $4M.
  • Drive Partner engagement to increase additional revenue opportunities.

Education

Bachelor of Arts Degree -

University of British Columbia

Skills

  • Experiential Marketer
  • Creative visionary
  • Strategic planner
  • Team builder
  • Executor of "wow" moments
  • Stakeholder Manager
  • Customer-centric thinker
  • Producer
  • Storyteller

Awards

  • Top Marketer of the Year ('23): Recognized by Zuora for my leadership, consistent execution, and business impact.
  • Z-Awesome Award (Q4'20): Recognized by Zuora for my ability to lead & innovate during uncertain times.
  • Top Marketer of the Year ('19): Recognized by Zuora for delivering exceptional results.

Timeline

Sr. Director, Zuora Studio (Events, Creative, Video)

Zuora Inc.
11.2023 - Current

Director, Corporate Experiences

Zuora Inc.
06.2019 - 11.2023

Sr. Manager, Global Events

Zuora Inc.
02.2017 - 06.2019

Bachelor of Arts Degree -

University of British Columbia

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Kasey Radley