KASSANDRA SCHMID

Dynamic, motivated and influential leader with a proven record of managing people, projects and processes. Superb ability to analyze needs quickly, develop concepts and adapt to challenges under pressure. Dedicated to promoting productivity and quality with fast turnaround. Documented strengths in building and maintaining relationships with diverse range of stakeholders in dynamic, fast-paced settings.

• Onboarded and managed a new team of four direct reports to support a new organizational function, optimizing legacy processes
• Identified and planned net new content process reporting program, supporting team through implementation
• Active advocate for tool, platform and process improvements, resulting in reduced executional risk and increased efficiency
• Cultivated a team culture of trust, collaboration, engagement, support and continuous learning
• Led product teams and stakeholders through customer service site redesign, chatbot integration and Rewards MVP-to-market from intake to implementation
• Championed process change from a waterfall-to-agile project management approach, identifying critical cross-functional inputs, outputs, milestones and deliverables
• Seen as a leader and critical decision-maker for digital business on all assigned Product teams
• Led multiple projects and related workstreams concurrently for high revenue programs such as Rewards, SEO and Personalization
• Elected as Digital Holiday Captain by digital leadership in 2018 and managed a team of 18 cross-functional representatives through our most critical revenue period

• 2021, PMP Certification: Project Management Professional | Project Management Institute
• 2017, Master of Arts: Professional Writing | University of Denver
• 2012, Bachelor of Science: Marketing | University of Minnesota

• 04/2022, Current, Email Marketing Operations Manager, Kohl's Corporate, Menomonee Falls, WI, Oversee email program operations and creative content through publication, Manage project prioritization, status, schedules, communication and changes in scope, Own email vendor relationships, technological prioritization and escalation processes, Accountable for meeting email program OKRs and KPIs, Develop direct reports through coaching, providing performance feedback, providing effective performance assessments and establishing development plans
• 04/2021, 03/2022, Senior Program Manager, Kohl's Corporate, Menomonee Falls, WI, Led marketing program direction, stakeholder mediation and strategic decisions among challenges, Defined and optimized project and program methodology, processes, scope, resource management, risk management and change management, Ensured program strategies line up with customer or user experience and overarching business goals, Determined and supported best practices, training and solution development for processes and projects, Analyzed performance against goals; define business and process measurements, Created and maintained team training programs; train, mentor, and develop new team members
• 09/2018, 03/2021, Program Manager, Kohl's Corporate, Menomonee Falls, WI, Established program and project plans, risk assessments, milestones and deliverables for marketing initiatives, Maintained cross-functional stakeholder accountability through supportive partnership, Advanced business needs, strategies, technical solutions and workflow development, Governed project scope, requirements and timelines from intake through implementation, Identified and communicated project status, escalation and resolution plan to stakeholders, upper management and leadership, Analyzed business and technology operations, provided recommendations and promoted process improvements

• PMP - Project Management Professional