Summary
Overview
Work History
Education
Skills
Timeline
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Kate Cullen

Morrisville

Summary

Dynamic Senior Digital Product Manager with a proven track record at a National Work-based Training program, driving high-impact digital experiences for over 5,000 users. Expert in Salesforce and agile methodologies, I excel in team leadership and strategic planning, enhancing user feedback frameworks and fostering collaboration to achieve significant product enhancements.

Overview

11
11
years of professional experience

Work History

Senior Digital Product Manager

Year Up United
05.2025 - Current
  • Led an agile, cross-functional team of designers, developers, architects, QA, and business leaders to deliver digital products supporting complex, enterprise-wide initiatives.
  • Drove the successful release and adoption of high-impact digital experiences, with strong executive alignment, for over 5,000 end users within a workforce development program.
  • Established new frameworks for user feedback and KPI tracking, improving prioritization and transparency across product teams.
  • Recognized as a leader in advancing agile practices, and cultivating a culture of collaboration and accountability.
  • Facilitated communication among engineering, design, and marketing teams to align project goals.
  • Identified enhancement opportunities for existing digital products based on user insights.

Digital Product Manager

Year Up United
10.2023 - 04.2025
  • Led an agile, cross-functional team of designers, developers, architects, QA, and business leaders to deliver digital products supporting complex, enterprise-wide initiatives.
  • Drove the successful release and adoption of high-impact digital experiences, with strong executive alignment, for over 5,000 end users within a workforce development program.
  • Established new frameworks for user feedback and KPI tracking, improving prioritization and transparency across product teams.
  • Recognized as a leader in advancing agile practices, and cultivating a culture of collaboration and accountability.
  • Facilitated communication among engineering, design, and marketing teams to align project goals.
  • Identified enhancement opportunities for existing digital products based on user insights.

Product Manager

Appalachian Mountain Club
07.2021 - 10.2023
  • Led development of Salesforce-based system for managing activities and volunteers, engaging 2,500 volunteers and 50,000 participants annually.
  • Conducted vendor selection for implementation consultants and over 15 SAAS vendors to enhance Salesforce capabilities.
  • Directed collaboration with implementation consultants on product development and delivery.
  • Managed project by fostering understanding among key stakeholders to guide Agile team’s execution within timeline, scope, and budget.
  • Developed and executed communication strategy for stakeholders, executive team, and donors.
  • Planned and implemented requirement-gathering process from nine internal departments and 11 regional volunteer groups to inform system design.

Director of Program Services & Community Relations

Big Brothers Big Sisters of Eastern Massachusetts
Boston
05.2020 - 07.2021
  • Directly managed up to 12 staff and managers responsible for creating 500+ new mentoring relationships in FY21; with a focus on professional development coaching for each teammate
  • Re-envisioned, pitched, and led rapid development and launch of an automated booking application which increased volunteer inquiry yield by 15%

Program Services & Community Relations Manager

Big Brothers Big Sisters of Eastern Massachusetts
Boston
05.2017 - 04.2020

Program Services Assistant Manager

Big Brothers Big Sisters of Eastern Massachusetts
Boston
01.2017 - 05.2017

Program Services Senior Coordinator

Big Brothers Big Sisters of Eastern Massachusetts
Boston
07.2015 - 12.2016

Program Services Coordinator

Big Brothers Big Sisters of Eastern Massachusetts
Boston
08.2014 - 06.2015

Education

B.S. - Biology; Minors in Chemistry and Psychology

Saint Michael’s College
Colchester, VT
01.2014

Skills

  • Team Leadership
  • Strategic Planning
  • Salesforce Sales Cloud
  • Salesforce Experience Cloud
  • Salesforce Agent Blazer Champion
  • Jitterbit
  • User Experience Design
  • Excel (Advanced)
  • Google Analytics
  • Trauma Informed Care in Management
  • Form Assembly
  • Event Planning
  • Microsoft Office
  • Google Suite
  • Agile Method

Timeline

Senior Digital Product Manager

Year Up United
05.2025 - Current

Digital Product Manager

Year Up United
10.2023 - 04.2025

Product Manager

Appalachian Mountain Club
07.2021 - 10.2023

Director of Program Services & Community Relations

Big Brothers Big Sisters of Eastern Massachusetts
05.2020 - 07.2021

Program Services & Community Relations Manager

Big Brothers Big Sisters of Eastern Massachusetts
05.2017 - 04.2020

Program Services Assistant Manager

Big Brothers Big Sisters of Eastern Massachusetts
01.2017 - 05.2017

Program Services Senior Coordinator

Big Brothers Big Sisters of Eastern Massachusetts
07.2015 - 12.2016

Program Services Coordinator

Big Brothers Big Sisters of Eastern Massachusetts
08.2014 - 06.2015

B.S. - Biology; Minors in Chemistry and Psychology

Saint Michael’s College
Kate Cullen