Summary
Overview
Work History
Education
Skills
Affiliations
Accomplishments
Timeline
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Katherine Baysinger

Fort Myers,FL

Summary

Creative and strategic professional with background in advertising and promotions management. Skilled in developing innovative marketing campaigns, leading cross-functional teams to achieve project goals, and optimizing brand presence across multiple channels. Demonstrated ability to enhance market penetration and engagement through targeted promotional activities. Successfully increased audience reach and improved campaign performance metrics in previous roles.

Overview

2
2
years of professional experience

Work History

Media Director

DePauls Table
Ardmore, PA
03.2025 - Current
  • Created and maintained relationships with key vendors, partners, and clients.
  • Identified new opportunities to reach target audiences through different channels such as television, radio, print media or other outlets.
  • Negotiated contracts with external vendors and suppliers in order to secure favorable terms and conditions.

Special Events Coordinator

Ambassador Caroline Kennedy
Remote
12.2022 - Current
  • Developed relationships with sponsors in order to secure donations or financial support for special events.
  • Organized volunteers to help set up and manage the event.
  • Communicated regularly with clients throughout the planning process to ensure their needs were met.
  • Created detailed timelines with specific deadlines for each task associated with the event.
  • Negotiated contracts with vendors to obtain the best prices for services provided.

Social Media Manager

Rosemont College
Rosemont, PA
01.2023 - 05.2024
  • Created engaging content for multiple social media platforms, such as Twitter, Instagram, Facebook, and LinkedIn.

Education

Associate of Arts - Communications

Hillsboro College
Tampa
05-2024

Bachelor of Arts - Public Relations

University of Florida
Gainesville, FL

Skills

  • Media planning
  • Content creation
  • Contract negotiation
  • Audience analysis
  • Social media strategy
  • Vendor management
  • Project management
  • Crisis communication
  • Team leadership
  • Creativity

Affiliations

  • Collegiate two sport athlete (Soccer and Basketball)
  • Association of Latino Professionals for America(ALPFA) member
  • Finance Club Member

Accomplishments

  • Patty K. McClatchy Award recipient; which is given to the student that exhibits the highest level of spirit, courage, and generosity to fellow classmates
  • Honors program member at Penn State University & Rosemont College
  • Penn State Scholar Athlete 2022
  • Conference All Academic Team for soccer and basketball

Timeline

Media Director

DePauls Table
03.2025 - Current

Social Media Manager

Rosemont College
01.2023 - 05.2024

Special Events Coordinator

Ambassador Caroline Kennedy
12.2022 - Current

Associate of Arts - Communications

Hillsboro College

Bachelor of Arts - Public Relations

University of Florida