Summary
Overview
Work History
Education
Skills
Timeline
Generic

Katherine Douventzidis

Reading,PA

Summary

A dedicated communications specialist with extensive experience in both external and internal communications, known for exceptional organizational and prioritization skills to manage multiple projects concurrently. Proven track record of producing consistently engaging content. Skilled in creating engaging and meaningful content across all social media platforms, with a focus on improving customer engagement. Adept at merging creativity with data-driven insights to deliver impactful campaigns that resonate with target audiences and achieve measurable business objectives. Proactive in identifying potential challenges and managing concerns.

Overview

9
9
years of professional experience

Work History

Communications Manager

First Blood
Boston, MA
01.2023 - Current
  • Manage email lists and deliver 2-3 engaging campaigns per week to drive increased engagement and conversion rates.
  • Coordinate influencer campaigns across multiple platforms to enhance brand visibility and expand audience reach.
  • Monitor and analyze campaign metrics, social media insights to provide valuable data-driven insights.
  • Crafted compelling press releases that garnered media coverage and brand exposure.
  • Implemented data-driven strategies to optimize email and social media performance for improving campaign success rates.
  • Leveraged leadership skills to manage and lead the social media team, ensuring consistent and impactful brand messaging across various platforms.
  • Developed and implemented comprehensive communications strategies to increase public awareness of the organization's mission, services, and events.
  • Edited written materials from other departments for accuracy, clarity, grammar, punctuation, style, tone.

Communications Coordinator

BANGS Shoes
Greensboro, NC
01.2016 - 01.2023
  • Conducted development and training of team to boost business productivity
  • Coordinated and implemented 15+ marketing campaigns per year within set budget to maintain quality assurance while reaching target audience
  • Streamlined workflow by organizing digital workspaces
  • Maintained segmented lists of ambassadors, consumers, and team members for outgoing messages
  • Planned and implemented robust communications strategy
  • Tracked company's social media and online presence
  • Increased text marketing subscribers by 58K within course of five years
  • Improved ambassador program across all channels, including text, email, social media, and Slack
  • Played a pivotal role in the growing number of people by 900% for the ambassador program
  • Created and launched customized SMS marketing program to increase participation

Media Consultant

Natural Awakenings
Lancaster, PA
01.2016 - 01.2019
  • Produced email marketing templates for advertisers and community outreach
  • Created appropriate digital marketing strategies based on business models of clients
  • Evaluated brands' target customers to identify social media channels for customer engagement
  • Utilized effective storytelling to establish brand's voice
  • Designed and oversaw all aspects of marketing campaigns to improve brand growth/reach
  • Achieved a 15% increase in open rates by directing ongoing website updates from corporate and local leaders
  • Established and maintained strong relationships with local business owners in support of business growth

Education

Bachelor of Arts - Communication Studies

Kutztown University of Pennsylvania
Kutztown, PA
05-2016

Skills

  • Customer Relationship Management
  • Calendar Management
  • Video content production
  • Business Process Optimization
  • Campaign Planning
  • Creative Writing Expertise
  • Marketing strategy
  • Ambassador Program Management
  • Market Trends Analysis
  • Team Building and Coaching
  • Project Management

Timeline

Communications Manager

First Blood
01.2023 - Current

Communications Coordinator

BANGS Shoes
01.2016 - 01.2023

Media Consultant

Natural Awakenings
01.2016 - 01.2019

Bachelor of Arts - Communication Studies

Kutztown University of Pennsylvania
Katherine Douventzidis