KEANE AMDAHL
Director Of Culinary Marketing & Retail Operations
3752 16th AVE S. MINNEAPOLIS,MN
Summary
Successful Director of Culinary Marketing & Retail Operations responsible for proven campaigns and award-winning menus. Best selling cookbook author, food writer, media personality, and food sustainability advocate.
Overview
13
13
years of professional experience
5
5
years of post-secondary education
Work History
DIRECTOR OF CULINARY MARKETING & RETAIL OPERATIONS
Coastal Seafoods
Minneapolis, MN
09.2017 - Current
- Developed award winning menus, increased restaurant growth by a weekly average of 300%, and developed and implemented a variety of restaurant training, SOP, and leadership programs
- Developed and implemented successful B2C marketing strategies to increase online brand visibility over 800% and continued annual sales growth
- Supervised team of 40 in multiple locations to create and implement organizational SOP's, successful merchandising planograms, and top-shelf customer service initiatives
SUSTAINABILITY MARKETING COORDINATOR
Minnesota Zoo
Apple Valley, MN
08.2013 - 12.2015
- Worked with chefs, restaurateurs, and retail buyers on the intricacies, relevance, and implementation of sustainable seafood on menus
- Developed and implemented events, classes, and marketing campaigns including digital, print, social, and email
- Increased partner membership by over 300%
AUTHOR & CONTENT CREATOR
Self Employed
Various, Minneapolis, MN
09.2010 - Current
- Developed a wide variety of content including blog posts, news articles, photos, and video for a variety of local and national online and print publications including Thrillist, Eater, and Food52
- Published a top 50 "Best Selling of All Time" seafood cookbook
- Local media personality featured on TV, radio, event speaker, and podcasts
Education
Bachelor of Science - International Business
Metropolitan State University
St. Paul, MN 08.2009 - 12.2011
Associate of Science - Business Management
Minneapolis Community And Technical College
MN 08.2008 - 05.2009
Associate of Arts - Liberal Arts And General Studies
Minneapolis Community And Technical College
Minneapolis, MN 08.2006 - 05.2008
Skills
Key decision making
Accomplishments
- MSP Magazine's Reader's Choice "Best Seafood Restaurant"
- Minnesota Monthly's Reader's Choice "Best Seafood Restaurant"
- Star Tribune "Best Seafood Restaurant"
- Star Tribune "Best Seafood Retailer"
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Judge a man by his questions rather than his answers.
Voltaire
Timeline
DIRECTOR OF CULINARY MARKETING & RETAIL OPERATIONS
Coastal Seafoods
09.2017 - Current
SUSTAINABILITY MARKETING COORDINATOR
Minnesota Zoo
08.2013 - 12.2015
AUTHOR & CONTENT CREATOR
Self Employed
09.2010 - Current
Bachelor of Science - International Business
Metropolitan State University
08.2009 - 12.2011
Associate of Science - Business Management
Minneapolis Community And Technical College
08.2008 - 05.2009
Associate of Arts - Liberal Arts And General Studies
Minneapolis Community And Technical College
08.2006 - 05.2008
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