Kelli Wheeler
Studio City,CA
Summary
Over 15 years of experience in entertainment and creative production, leading award-winning campaigns recognized by Clio, Cannes Lions, and Webby across various formats including commercial, social, marketing materials, photography, and experiential. Proven track record of producing campaigns for major brands such as Facebook, Amazon, and Verizon, with a focus on multi-platform content and emerging technologies. Managed productions with budgets ranging from $20K to over $1M, overseeing teams of all sizes in office and on set.
Overview
17
17
years of professional experience
Work History
Lead Creative Producer
Amazon MGM Studios
07.2022 - Current
- Executed end-to-end production for campaign assets (key art, social, bespoke video content, photography) for Prime Video originals including The Rings of Power, The Terminal List Franchise, Reacher, The Summer I Turned Pretty, Them, and more, enhancing audience engagement.
- Collaborated with showrunners, executive producers, and internal leadership to refine creative vision, secure set access, and ensure brand consistency in marketing pieces, strengthening overall campaign effectiveness.
- Led teams of producers, vendors, and photographers, while working with cross-functional departments and ensuring creative alignment and on-time delivery of all assets.
- Curated a roster of top-tier and emerging creative vendors, elevating campaign quality and fostering innovation.
- Built and managed budgets and complex schedules across multiple campaigns.
- Spearheaded security protocols to safeguard sensitive footage on high-profile series.
- Produced internal docs and presentations to standardize best practices and showcase departmental impact.
Producer (Freelance)
Multiple Production Companies/Advertising Agencies
01.2018 - 07.2022
- Lead Producer/Project Manager for Kaiser Permanente’s Every Day Holds a Win 2022 campaign featuring Klay Thompson, plus Kaiser’s 2022 brand campaign.
- Led production for high-profile branded projects at Funny or Die, delivering engaging content for clients like Wendy’s, Kroger, and Brita.
- Produced 30 Facebook App Lift Black Voices spotlights from ideation through delivery.
- Produced The March VR experience for TIME Studios.
- Oversaw projects from concept to delivery, ensuring alignment with client objectives across branded content, digital campaigns, and commercials.
- Managed budgets, schedules, and client relations while coordinating vendor negotiations and overseeing on-set operations to ensure project success.
Production Manager
Multiple Top Tier Production Companies
01.2015 - 01.2018
Production Coordinator
01.2012 - 01.2015
Production Assistant
01.2010 - 01.2012
Executive Assistant
Tool of North America
01.2009 - 01.2010
Education
B.A. - Television Production
California State University, Northridge
Northridge, CAExecutive Education - Women’s Leadership Program
Yale School of Management
Skills
- Creative Production Ideation & Strategy
- Cross-Platform Campaign Development
- Emerging Tech (VR/AR/AI)
- Leadership & Team Building
- Content Strategy & Client Relations
- Budget Management ($20K–$6M)
- Film Labor Laws & Permitting
- High-Security Production Protocols
- Project Management Tools (Asana, Trello, Frameio)
- Budgeting & Financial Tracking Tools
- Familiarity with Adobe Creative Suite
- Google Suite
- Microsoft Office
Companies Worked With
Amazon MGM Studios, YouTube, Verizon, Facebook, Kaiser Permanente, 72andSunny, NBCUniversal, Beachbody, Funny or Die, MJZ, PRETTYBIRD, RSA Films, TIME, Method Studios, Gifted Youth, The Many
Professional Associations
Alpha Xi Delta Alumnae Association, President
Timeline
Lead Creative Producer
Amazon MGM Studios
07.2022 - Current
Producer (Freelance)
Multiple Production Companies/Advertising Agencies
01.2018 - 07.2022
Production Manager
Multiple Top Tier Production Companies
01.2015 - 01.2018
Production Coordinator
01.2012 - 01.2015
Production Assistant
01.2010 - 01.2012
Executive Assistant
Tool of North America
01.2009 - 01.2010
B.A. - Television Production
California State University, Northridge
Executive Education - Women’s Leadership Program
Yale School of Management