Kelly Betley
Summary
Award-winning sales and business development leader with a proven track record of success in exceeding sales targets and driving business growth. Known for establishing and nurturing strategic partnerships with prestigious clients, solidifying organizational reputation as an industry leader. Skilled in leading sales growth initiatives, fostering valuable business connections, and expanding market presence through targeted marketing campaigns. A collaborative team player with exceptional communication and interpersonal skills, adept at strengthening client relationships and delivering exceptional customer service.
Overview
18
18
years of professional experience
Work History
National Sales & Business Development Manager
SHK MANAGEMENT, AVE Hotel & Extended Stay by Korman Communities – East Coast
01.2019 - Current
- Surpassed sales targets by 103% and generated $500K revenue in 30 days through effective utilization of lucrative sales strategies and best practices, demonstrating exceptional sales acumen and drive for results
- Produced 55% of building revenue, surpassing team sales at 45%, showcasing exceptional individual sales performance and significant contribution to overall business success
- Successfully achieved sales targets and surpassed corporate objectives by consistently delivering exceptional customer service and maintaining a focus on meeting client needs and expectations
- Established and nurtured partnerships with prestigious clients including University of Pennsylvania, Drexel University, Philadelphia Eagles, and Amazon, among others, solidifying SHK Management's reputation as a trusted industry leader
- Led multiple sales growth initiatives targeting key accounts, driving sales leads through strategic sales calls and fostering valuable business connections, resulting in expanded market presence and increased revenue generation
- Collaborated closely with account managers to effectively grow market share and strengthen client relationships, demonstrating exceptional teamwork skills and a customer-centric approach
- Designed and executed targeted market campaigns in coordination with cross-functional marketing teams, enhancing brand visibility and attracting new business opportunities.
Real Estate Broker
Berkshire Hathaway Home Services – Philadelphia, PA & Haddonfield, NJ
01.2010 - 01.2022
- Recognized as Women of Influence in Philadelphia Business Journal 2022
- Catered to the needs of C-level executives in the region, including prestigious locations such as Rittenhouse Hotel and The Ritz Carlton.
Regional Sales Manager
SHK MANAGEMENT, AKA Hotel – East Coast
01.2006 - 01.2013
- Successfully launched the hotel in Philadelphia and NYC achieving full occupancy in all locations within the first year
- Engaged with account managers to improve the market share of accounts, including Wachovia, Amtrak, IKEA, Comcast, SEI Investments, Jefferson Hospital, University of Penn Health Systems, Philadelphia Film Office, and SCA
- Persistently cold-calling prospective clients, successfully reaching the decision maker at the C-level decision maker, converting leads to long term clients, and fostering relationships days prior to check-in
- Fostered durable relationships with repeat guests, travel agents, corporate contacts using exquisite communication and interpersonal abilities
- Produced 90% of building revenue, showcasing exceptional individual sales performance and significant contribution to overall business success
- Successfully achieved sales targets and surpassed corporate objectives by consistently delivering exceptional customer service and maintaining a focus on meeting client needs and expectations
- Collaborated with cross-functional marketing teams to design and implement targeted campaigns, boosting brand visibility and driving new business opportunities.
Education
Bachelor of Science - Hospitality
University of Delaware
Newark, DE05.2005
Skills
- Negotiations
- Client Relationship Building
- New Business Development
- Decision-Making
Affiliations
- Seven Chambers of in Pennsylvania & New Jersey, 2006-01-01, Present
- British Chamber of Commerce, Present
- Philadelphia Business Travel Association, Present
- Philadelphia Relocation Council, Present
Volunteer Experience
Children’s Cardiac Care Foundation, 2002-01-01, Present
Timeline
National Sales & Business Development Manager
SHK MANAGEMENT, AVE Hotel & Extended Stay by Korman Communities – East Coast
01.2019 - Current
Real Estate Broker
Berkshire Hathaway Home Services – Philadelphia, PA & Haddonfield, NJ
01.2010 - 01.2022
Regional Sales Manager
SHK MANAGEMENT, AKA Hotel – East Coast
01.2006 - 01.2013
Bachelor of Science - Hospitality
University of Delaware
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