Kevin Burford
Saint Louis,Missouri
Summary
Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
12
12
years of professional experience
Work History
Brand Director and Special Projects
ELITE CUISINE
Saint Louis, United States
02.2014 - Current
- Corporate Food Services Company, St. Louis and Kansas City
- Spearheaded rebranding efforts that revitalized company image, leading to increased sales performance and adding 5 new major accounts, largest sales increase since company was started.
- Led all creative branding efforts for merger with regional competitor.
- Established meaningful partnerships with vendors, enabling cost-effective solutions for brand collateral production.
- Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits.
- Created Monthly Corporate Cafe Promotions Programs for 23 Cafes
- Created Corporate Websites and New Business Proposals.
Brand Strategy Consultant
SCORBITZ
Saint Louis, United States
05.2012 - 01.2014
- National Scoreboard Manufacturer
- Brand Director for App Product Design and Launch
- Creative director for 3-state video project to capture testimonials of exciting uses of the scoreboard system in high schools and colleges.
- Negotiated agreement with #1 High School football program in Texas.
- Established meaningful partnerships with vendors, enabling cost-effective solutions for brand collateral production.
Education
Master of Art -
Fontbonne University
St Louis, MOBachelors of Business Administration -
University of North Texas
Denton, TXSkills
- Creative Direction
- Partnership Development
- Brand positioning
- Internal Communications
- Creative and Innovative
- Customer Retention Strategies
- Problem-solving aptitude
Affiliations
- Advisory Board Member World Trade Center St. Louis
- American Marketing Association St. Louis- Event Committee Member
- Society for Human Resources St. Louis
- Board Member Hadron Group - St. Louis, MO
Community
- Assistant Scout Master - Troop 685 Kirkwood, MO 2010-2024
- Operation Clean Stream - St. Louis
- World Bird Sanctuary - St. Louis, MO
Timeline
Brand Director and Special Projects
ELITE CUISINE
02.2014 - Current
Brand Strategy Consultant
SCORBITZ
05.2012 - 01.2014
Master of Art -
Fontbonne University
Bachelors of Business Administration -
University of North Texas