KEVIN LASHER
Bozeman,United States
Summary
Dynamic sales leader with a proven track record of driving substantial revenue growth and building high-performing teams. Expertise in product innovation and strategic planning, complemented by strong interpersonal communication skills that enhance collaboration. Demonstrated success in crafting and executing effective sales strategies, leading to market expansion and increased profitability. Aspires to further develop leadership capabilities while contributing to organizational excellence.
Overview
36
36
years of professional experience
Work History
Sr. Director of Sales
Estyle Corp LLC
Jacksonville, FL
01.2022 - Current
- Manufactured leading multicultural haircare gels available in domestic and international markets.
- Coordinate with direct, distributor, and broker partners to manage product portfolios for all US retailers.
- Developed internal processes to prepare Estyle for acquisition.
- Collaborated with marketing team to formulate retail strategy for distribution enhancement and effective account-specific promotional activities, boosting retail sales.
- Led implementation of trade system to oversee expenditures.
- Increased shipment volume by 30% annually through fostering productive relationships with key retailers.
- Collaborated across departments to enhance forecasting and production planning processes.
- Developed market-leading multicultural haircare gels with broad domestic and international distribution.
Chief Sales Officer
gimMe Snacks LLC
San Rafael, CA
11.2020 - 12.2021
- Manufacturers natural and organic seaweed snacks distributed across all retail channels.
- Brought in to design a sales strategy for positioning the company as an attractive acquisition prospect.
- Created KPIs and implemented category management plans to guide internal sales staff.
- Collaborated with marketing team to drive significant innovation.
- Increased sales revenue by 45% in 2021 despite the absence of an innovation pipeline.
- Collaborated with COO to address logistics obstacles and ensure profitability.
- Built new connections with key retailers using diverse communication strategies in a challenging Covid-19 environment.
- Expanded distribution of natural and organic seaweed snacks to encompass all retail channels.
Senior VP Of Sales
Hain-Celestial Group
Lake Success, NY
07.2009 - 10.2020
- Collaborated with leading retail chains such as Whole Foods, Publix, Target, and Walmart to support business expansion.
- Reconstructed a cross-departmental team by integrating with 50 members from various divisions.
- Increased revenue from $110MM to over $250MM while maintaining consistent net profit margins.
- Achieved consistent sales growth with a 15% CAGR over nine years.
- Collaborated with Marketing & Finance teams to design annual P&Ls exceeding company benchmarks.
- Enabled the discovery of potential sales prospects and employed creative methods to secure accounts.
- Fostered strong connections with customer category managers, business owners, and distribution partner sales teams using retail expertise.
- Implemented strategic marketing and branding campaigns across local, regional, and national levels to enhance revenue.
- Developed sales plans to expand distribution, maximize shelf presence and enhance product visibility.
- Recognized by management for guiding and leading high-achieving sales team members.
- Spearheaded contract negotiations leading to enhanced new client acquisition.
- Developed effective pricing strategies to enhance profitability.
- Monitored marketing and shipping patterns, proposing enhancements to improve products.
- Produced natural and organic branded products for major retailers.
Chief Operation Officer
Get Ready Girls Apparel
Doylestown, PA
09.2007 - 06.2009
- Owned and operated an apparel company targeting the collegiate market.
- Directed fundraising initiatives to obtain Venture Capital for a collegiate-focused apparel brand.
- Implemented business strategies to secure licensing agreements with over 50 colleges and universities.
- Owned and operated an apparel company targeting the college market.
Vice President of Sales
L’Oréal USA
New York, NY
07.1998 - 09.2007
- Established strategic direction for all U.S. customers as VP of Sales.
- Executed directives from General Manager for cross-functional team catering to U.S. customers.
- Directed operations for a team of over 200 across Sales, Customer Marketing, Category Management and Financial Services.
- Oversaw division P & L amounting to $690MM, which constituted 85% of the total division's annual volume.
National Account Manager
Unilever HPC, Incorporated
New York, NY
01.1989 - 06.1998
- National Account Manager, 01/1989 to 06/1998, Food Broker Manager, 02/1996 to 12/1997, Trade Marketing Manager, 11/1994 to 01/1996, Headquarter Account Manager, 01/1989 to 10/1994
Education
Bachelor of Science - Management
Clemson University
Clemson, SC, United States01.1987
Skills
- Recruiting and hiring
- Team Leadership
- Team Development
- Corporate presentations
- Strategic Project Oversight
- Strategic plans
- Trade Fund Management
- ROI Analysis
- Budget development
- Product development
- Product innovation
- Product Portfolio Management
- Sales
- Exceptional interpersonal communication
- Written communication
- Client account management
- Operations management
Affiliations
- Clemson University Alumni Association Member
- Pi Kappa Alpha Fraternity, Alumni and Alumnae Chapter Advisor
- American Youth Football, Southeastern Region Board Member
Awards
- 2017 Martin County, Hobe Sound Community Chest Service Award Winner
- 2012-2019, Founder & Board Member Hobe Sound Ravens 501(c)3 Athletic Program
- 2016 Riddell Smarter Football Grant Award Winner
Timeline
Sr. Director of Sales
Estyle Corp LLC
01.2022 - Current
Chief Sales Officer
gimMe Snacks LLC
11.2020 - 12.2021
Senior VP Of Sales
Hain-Celestial Group
07.2009 - 10.2020
Chief Operation Officer
Get Ready Girls Apparel
09.2007 - 06.2009
Vice President of Sales
L’Oréal USA
07.1998 - 09.2007
National Account Manager
Unilever HPC, Incorporated
01.1989 - 06.1998
Bachelor of Science - Management
Clemson University
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