Results-driven professional with extensive experience in small business operations and team leadership. Known for implementing effective strategies that enhance market presence and drive customer loyalty while cultivating strong relationships with clients and partners.
Overview
30
30
years of professional experience
Work History
Owner of Shadow Brook Farm and Dutch Girl Creamery
Self Employed
Lincoln, NE
04.1996 - Current
Developed and implemented business strategies to drive growth and enhance market presence.
Oversaw daily operations, ensuring efficiency and quality in service delivery.
Managed financial planning, budgeting, and forecasting to optimize resources.
Cultivated relationships with clients, promoting customer loyalty and satisfaction.
Trained and mentored staff, fostering a collaborative work environment.
Analyzed market trends to inform product offerings and service improvements.
Streamlined processes to increase operational efficiency and reduce costs.
Managed day-to-day business operations.
Hired trained, and managed a high-performing team of employees dedicated to achieving company goals.
Implemented marketing strategies to increase brand awareness and attract new customers.
Established a positive workplace culture that fostered employee engagement, collaboration, and loyalty.
Successfully navigated challenging economic conditions by making informed decisions that protected the business''s financial stability.
Monitored market conditions to set accurate product pricing and take advantage of emerging trends.
Ensured regulatory compliance by staying abreast of industry-related changes and implementing necessary policies or procedures as needed.
Multiple Terms as President, Board of Directors
Sunday Farmers Market at Collegre View
Lincoln, NE
02.2006 - 02.2022
Developed strategic partnerships with local farmers to enhance product offerings and community engagement.
Oversaw operational logistics, ensuring efficient setup and breakdown of market activities each week.
Implemented marketing initiatives, increasing visibility and foot traffic for vendor stalls at the market.
Mentored team members on best practices for customer service and vendor relations, fostering a collaborative environment.
Analyzed market trends to adapt vendor selections, improving overall customer satisfaction and sales performance.
Coordinated workshops and events to educate community members about sustainable farming practices and healthy eating.
Managed crisis situations effectively while minimizing disruption to daily operations.
Cultivated strong relationships with external partners to foster collaboration and maximize resources.
Education
Bachelor of Science - Invironmental Studies - Agroecology
University of California At Santa Cruz
Santa Cruz, CA
05-1991
Skills
Customer relations
Small business operations
Relationship building
Verbal and written communication
Project management
Business management
Staff management
Marketing
Financial management
Staff hiring
Product branding
Partnership development
Crisis management
Key partnership cultivation
Attention to detail
Customer service
Decision-making
Teamwork and collaboration
Team leadership
Customer service management
Effective leader
Customer retention
Staff training/development
Accomplishments
Resolved product issue through consumer testing.
Resolved an issue with gun control at the college View farmers Market when a customer wanted to carry a licensed fire arm, which led to development of bylaws and a policy change.
Collaboration with fellow farmers and community members to build Lincoln's first Green Farmers Market.
Languages
Spanish
Professional Working
Timeline
Multiple Terms as President, Board of Directors
Sunday Farmers Market at Collegre View
02.2006 - 02.2022
Owner of Shadow Brook Farm and Dutch Girl Creamery
Self Employed
04.1996 - Current
Bachelor of Science - Invironmental Studies - Agroecology