KEVIN MADRID
Staten Island
Summary
Dynamic sales and operations professional with nine years of experience in optimizing sales processes, enhancing efficiency, and driving revenue growth. Expertise in data analysis, CRM management, and strategic planning ensures seamless sales operations and informed decision-making. Committed to fostering team collaboration and achieving results while adapting to evolving business needs. Recognized for reliability, strategic thinking, and exceptional communication skills that facilitate impactful interactions across all organizational levels.
Overview
9
9
years of professional experience
Work History
Lead Sales Operations/Enablement Specialist
Molina Healthcare
Long Beach, CA (Remote)
02.2025 - 02.2026
- Coordinated the allocation of sales leads to nationwide broker manager teams, promoting efficient follow-up processes and optimizing lead conversion rates.
- Managed and supported Highspot platform, overseeing user management, permissions, content organization, and troubleshooting processes.
- Authored detailed sales playbooks and marketing strategies aimed at enhancing onboarding effectiveness and promoting uniformity within the sales team.
- Partnered with diverse teams to streamline operations, boosting productivity and ensuring alignment with strategic goals.
- Oversaw CRM (Salesforce) and outreach tools, ensuring high data quality to facilitate accurate sales forecasting and operational effectiveness for 20 states.
Sales Operations Specialist
EmblemHealth
New York, NY
05.2021 - 02.2025
- Designed targeted outreach materials to enhance member acquisition efforts for brokers and sales teams in New York and Connecticut.
- Directed project management and enrollment campaign initiatives to achieve timely execution and support sales objectives.
- Facilitated communication among cross-functional teams to ensure project alignment with sales targets and develop effective mitigation plans.
- Reviewed and validated marketing and enrollment materials to ensure adherence to internal guidelines and CMS regulations.
Special Projects Coordinator
Aflac New York
New York, NY
01.2017 - 04.2021
- Managed pricing and service agreement discussions to secure maximum value and maintain high service standards for clients without incurring costs to the business.
- Engaged cross-functionally with leadership and HR to enhance workforce retention and optimize benefits strategy and design.
- Reviewed and optimized client benefit plan frameworks to streamline processes and reduce costs effectively.
- Guided and developed new recruits to enhance sales capabilities and drive district-wide performance improvements.
Education
Bachelor of Science - Business Management and Marketing
CUNY College of Staten Island
Staten Island, NY12-2015
Skills
- Proficient in Salesforce CRM
- Data integrity management
- Highspot platform expertise
- Training content development
- Strategic playbook development
- Customer engagement
- Revenue enhancement
- Project execution
- Strategic marketing
- Medicare regulations adherence
- Medicaid Compliance
- CMS Policies and Procedures
- Team-based project coordination
- Skilled in Excel PIVOT tables
- Troubleshooting
- Problem-solving
Languages
Spanish
Native or Bilingual
Professional Development
- Numerous Training programs and seminars on the Job for Medicare and Medicaid., 2021-2025
- LinkedIn Learning Project Management: Healthcare Projects., 01/2024
- Coursera: Google Project Management Professional Certificate., Current
- CUNY College of Staten Island, Bachelor of Science in Business Management and Marketing, 12/2015, Principles of Marketing, Strategic Management, Corporate Finance, Economics of Global business, Consumer behavior, Business Law, Social Media strategy
Timeline
Lead Sales Operations/Enablement Specialist
Molina Healthcare
02.2025 - 02.2026
Sales Operations Specialist
EmblemHealth
05.2021 - 02.2025
Special Projects Coordinator
Aflac New York
01.2017 - 04.2021
Bachelor of Science - Business Management and Marketing
CUNY College of Staten Island