Kevin Vu
Fountain Valley,CA
Summary
Dynamic marketing specialist with expertise in digital marketing and graphic design, previously at Builders Surplus, Inc. Enhanced brand engagement by optimizing e-commerce operations and streamlining inventory workflows. Skilled in customer research and promotional planning, with a proven track record of boosting product awareness and ensuring 100% accuracy in product catalog management.
Overview
9
9
years of professional experience
Work History
Website Management and Marketing Specialist
Builders Surplus, Inc
09.2020 - Current
- Used various market research tools and techniques to gather, analyze and interpret data.
- Created customized marketing materials to increase product awareness.
- Researched image libraries to locate appropriate photographs for stock use.
- Used Adobe Photoshop to crop, invert and control light and color properties of photos.
- Boosted brand engagement by creating cohesive graphic design elements for promotional campaigns, newsletters, and site banners.
- Optimized e-commerce operations by managing a high-volume product catalog on WordPress, ensuring 100% accuracy in pricing, stock levels, and technical specifications.
- Streamlined inventory workflows to reflect real-time availability, reducing customer service inquiries related to out-of-stock items.
- Updated pricing and signage to complete product displays and educate customers.
- Monitored inventory levels and kept adequate stock in product displays on sales floor.
- Verified products appeared at correct locations in proper quantities.
- Answered customer questions regarding store merchandise, department information, and pricing.
- Proposed new ideas and concepts to enhance merchandise displays.
- Utilized paper, fabric and props to create displays.
Server
Tabu Shabu Restaurant
05.2017 - 06.2019
- Worked with POS system to place orders, manage bills, and handle complimentary items.
- Explained menu items and suggested appropriate options for food allergy concerns.
- Bussed and reset tables to keep dining room and work areas clean.
- Cultivated warm relationships with regular customers.
- Used slow periods to restock supplies, ice, trays, and delivery bags.
- Utilized communication practices with kitchen staff to deliver customer meals in timely manner.
- Maintained clean and organized dining areas to uphold restaurant hygiene standards.
- Set positive tone for entire dining experience as first point of contact for incoming guests.
- Served food and beverages promptly with focused attention to customer needs.
- Learned and followed local alcohol laws to keep restaurant compliant with regulations.
- Followed health and safety protocols crucial for maintaining safe and sanitary environments for customers and staff.
- Resolved customer complaints promptly and professionally to maintain positive reputation.
- Answered customers' questions, recommended items, and recorded order information.
- Helped customers with dietary restrictions, allergies and intolerances obtain safe, delicious food by working closely with kitchen staff on alternatives.
Education
Bachelor of Arts - Marketing
California State University, Fullerton
Fullerton, CA05-2019
Associate of Arts - Business Administration
Orange Coast College
Costa Mesa, CA05-2016
High School Diploma -
La Quinta High School
Westminster, CA06-2012
Skills
- Customer research
- Promotional planning
- Time management
- Product marketing
- Merchandising trends
- Digital marketing
- Graphic design
- Project planning
- Quality control and assurance
- Photoshop skills
Accomplishments
- Led merchandising and inventory management for store
- Designed 100+ elaborate store displays to advertise all products for the company
- Used Microsoft Excel to develop inventory tracking spreadsheets.
- Implemented numerous quality of life changes in order to keep storefront more streamline
- Customer Relations - Earned highest marks for customer satisfaction, company-wide.
- Customer Follow-up - Ensured that customers were satisfied with company products and services by doing purchase follow-up calls.
- Product Promotion - Up-sold products and motivated customers to upgrade current product plans.
Languages
English
Native or Bilingual
Vietnamese
Professional Working
Spanish
Limited Working
Timeline
Website Management and Marketing Specialist
Builders Surplus, Inc
09.2020 - Current
Server
Tabu Shabu Restaurant
05.2017 - 06.2019
Bachelor of Arts - Marketing
California State University, Fullerton
Associate of Arts - Business Administration
Orange Coast College
High School Diploma -
La Quinta High School