Experienced senior Product Manager specializing in real estate data platforms. Collaborative team player with an ownership mentality and a track record of delivering strategic solutions, strong communication and project management skills, customer-focused mindset that drives go-to-market business growth.
Work History
Freelance – Product/ Project Manager Advisor
4 Months
06.2026 - Current
Advise small businesses on go-to-market strategies and product launch plans to enhance market presence.
Collaborate with development teams to clarify requirements for new and existing products, ensuring alignment with business goals.
Create comprehensive sales toolkits that provide consistent messaging for internal and external stakeholders.
Principal Product Manager
10 Years 10 Months
First American Financial Corporation | 09.2014 - 07.2025
Led product strategy, set priorities for new and existing products, and maintained the executive roadmap.
Own product strategy and requirements prioritization while maintaining the executive product roadmap.
Defined requirements and user stories, managed sprints and priorities, and oversaw product lifecycle from roadmap to launch.
Defined requirements and user stories, managed sprints, priorities, and the full product lifecycle from roadmap to launch.
Project-managed development teams of up to 20 while driving cross-functional collaboration.
Collaborated with customers, operations, and development teams to clarify and validate design requirements for new and existing products, aligning solutions with business goals.
Drive automation of title product innovation by identifying market needs, creating custom client solutions, and automating manual title and POS workflow.
Analyzed feasibility and opportunities to grow platform capabilities using company-wide data sources and market research.
Develop product pricing strategies and support sales initiatives.
Collaborate with marketing teams to create product messaging and collateral.
Developed comprehensive sales toolkits to ensure consistent messaging across communication channels.
Led Agile Scrum ceremonies: (sprint planning, daily scrum/stand-up, sprint review, and sprint retrospective).
SR. PRODUCT MANAGER
3 Years 8 Months
CORELOGIC | 12.2011 - 08.2015
Owned product roadmap and market strategy, driving growth and enhancements across real estate title product offerings.
Defined product requirements through collaboration with clients, sales, and business stakeholders to align product features with market needs.
Partnered with development teams through the Agile lifecycle to deliver features and manage priorities.
Led workflow modeling, enhancement planning, test plan execution, and cross-team releases for complex projects, ensuring timely delivery of product updates.
Supported product adoption through training, proposals/RFIs, release communications, and stakeholder presentations.
Identified and escalated risks, driving solutions that maintained project momentum and minimized disruptions to product development.
SR. PROJECT ANALYST
2 Years 11 Months
FIRST AMERICAN | 12.2008 - 11.2011
Led development and QA for UI and XML platforms as Scrum Master.
Managed mortgage servicing and originations projects, coordinating sprint plans to meet release deadlines.
Facilitated Agile ceremonies, enhancing team collaboration through effective sprint reviews, retrospectives, and grooming sessions.
Served as Scrum Master, leading development and QA for UI and XML platforms.
TECHNICAL INTEGRATION MANAGER
2 Years 11 Months
12.2008 - 11.2011
Led client integrations from development to production, partnering with customers, IT, and product teams.
Developed implementation and integration documentation to facilitate new product launches.
Coordinated multiple technical projects, tracking issues and progress to ensure timely cross-functional resolutions.
Served as liaison across real estate data product offerings, marketing, implementation, and client services; provided technical sales support and relayed customer feedback.
CLIENT RELATIONSHIP MANAGER/ SALES COORDINATOR
7 Years 11 Months
01.2001 - 12.2008
Managed enterprise client relationships, delivered tailored real estate data solutions, and ensured timely support and service.
Provided proactive customer account support, including usage and billing reporting and client communications to enable sales for National Accounts.
Resolved technical, billing, and contract issues for web-based products, facilitating smooth client integration.
Supported sales and executive leadership with contracts, reporting, special projects, and coordination of meetings and industry events/travel.
OFFICE ADMIN MARKETING COORDINATOR
2 Years 3 Months
123FUND.com | 09.1998 - 12.2000
Led broker program operations, training and coordinating conferences/tradeshows, implementing marketing initiatives, and fostering industry partnerships.
Facilitated broker onboarding and application approvals, developed performance reporting, and executed targeted campaigns to enhance sales enablement.
Led broker program operations, including training, conferences/tradeshows, marketing initiatives, and industry partnerships.
Managed operational systems and vendor relationships, implementing process improvements to align with organizational growth and change.
RESTAURANT BACKGROUND
13 Years 6 Months
Marie's Pizza Place | 06.1987 - 12.2000
Cashier, Server, Hostess, Dishwasher, Bookkeeping
Education
Eitwanda High School
Emerging Leadership Certification
Customer First Certified
AI Online Courses (Coursera)
Emerging Leadership Certification
Customer First Certified
GEO Gap Analysis
Claremont College
Mt. San Antonio College
Orange Coast College (Business)
Skills
Product Management Agile Certified
SCRUM Master Certified
Agile Methodologies
Market Research
User story mapping
Agile practices
Product Analytics
B2B marketing strategies
Go-to-Market Planning
Certification
Emerging Leadership Certification, Customer First Certified