Kimberly Fernando
Rockford,MI
Summary
Values-driven team-player with more than fifteen years of experience in both managerial and supporting roles. Enjoys serving where needed and working collaboratively and independently toward shared organizational goals.
Overview
15
15
years of professional experience
Skills
- Organized and detail-oriented
- Team Player
- Skilled Communicator
- Problem-Solving
Work History
Executive Assistant to CEO
Emotionally Healthy Discipleship
New York, NY
2016 - 2019
- Served as first point of contact to CEO and Co-Founder of international ministry
- Coordinated regular in-person and virtual speaking engagements and training events, including contracts, travel planning, and book sales
- Edited and distributed weekly podcasts, blogs, and newsletters; proofread materials for publication
- Maintained and edited ministry website
- Provided daily administrative support, including calendar management, maintenance of filing system and databases, and special projects
- Handled confidential information with discretion
- Closely collaborated with tight-knit team of ministry staff and contractors
Virtual Executive Assistant
Self-employed
New York, NY
2014 - 2016
- Provided virtual administrative services to churches and nonprofits, including customizing weekly Children’s Ministry curriculum, coordinating ministry-based summer camps, editing and distributing communications materials, and donor management
Communications Coordinator
The Child Study Center, NYU Langone Medical Center
New York, NY
2011 - 2014
- Implemented communications strategy and vision across website, internal and external newsletters, and social media accounts
- Coordinated website overhaul and curated new web editorial in line with current organizational objectives with a measured increase in traffic of 100% to a total of 40,000 visitors a week
- Established annual editorial and social media calendars
- Developed patient and community newsletter distributed to over 5,000 subscribers on monthly basis and employee newsletter distributed to over 150 faculty and staff on monthly basis
- Monitored and analyzed analytics for web and social platforms
Manager, Interactive Marketing & Digital Publicity
The Orchard, Inc
New York, NY
2007 - 2010
- Developed and executed customized interactive marketing and digital publicity campaigns for Grammy Award nominated and Billboard Hot 100 recording artists and celebrities
- Developed direct-to-consumer sales strategies including customized online retail solutions
- Secured press coverage with top-tier digital media outlets
- Executed digital advertising campaigns
- Collaborated on creation and launch of corporate blog
Director, New Media Marketing
Bodega Agency Marketing & Event Production
New York, NY
2005 - 2006
- Developed and executed digital marketing campaigns for Grammy Award nominated, Billboard 200, and gold certified recording artists
- Established brand partnerships with companies such as Virgin Mobile and Xbox for integrated promotions
- Collaborated on development and execution of live events
- Assisted with creation and launch of company blog
- Awarded Gold Record Plaque for recognition of marketing contribution to Grammy Award nominated artist
Volunteer History
- Magnify Church, Rockford, MI Children’s Ministry volunteer | 2022-Present
- Thornapple Covenant Church MOPS, Grand Rapids, MI Table Leader | 2020
- City Church, Gainesville, FL Children’s Ministry volunteer | 2017-2019
- Forefront Church, New York, NY Assistant to the Director of Children’s Ministry; Tear Down Team Member; Small Group leader | 2012–2016
- (in)courage (Hallmark / Dayspring) Co-led faith-based private online community for women | 2013–2014
- The Journey Church of the City, New York, NY Launch team for Brooklyn campus; First Impressions Coordinator; Small Group Leader | 2007–2011
Education
Bachelor of Science - Communications
2001 - 2004
Graduated summa cum laude, Dean’s List all semesters
Timeline
Executive Assistant to CEO - Emotionally Healthy Discipleship
2016 - 2019
Virtual Executive Assistant - Self-employed
2014 - 2016
Communications Coordinator - The Child Study Center, NYU Langone Medical Center
2011 - 2014
Manager, Interactive Marketing & Digital Publicity - The Orchard, Inc
2007 - 2010
Director, New Media Marketing - Bodega Agency Marketing & Event Production
2005 - 2006
Ohio University - Bachelor of Science, Communications
2001 - 2004
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