Kimberly Rossi
Ft Lauderdale ,FL
Summary
Dynamic leader with over 15 years of expertise in account management, strategic growth, and business development within the healthcare sector. Proven track record of driving referral relationships and expanding market share while aligning business strategies with organizational growth objectives. Exceptional at cultivating trusted partnerships with healthcare providers and decision-makers, leveraging data analysis for actionable insights that enhance operational performance. Recognized for consistently exceeding targets through innovative solutions that improve patient satisfaction and foster a collaborative team culture in fast-paced environments.
Overview
19
19
years of professional experience
Work History
SALES & MARKETING DIRECTOR
Sinceri Senior Living
Hollywood, FL
10.2025 - Current
- Developed and implemented strategic marketing plans to enhance brand visibility and outreach./ November Transition
- Led sales initiatives to drive revenue growth and market expansion efforts.
- Collaborated with cross-functional teams to optimize service delivery and client satisfaction . increase retention 10%
- Analyzed market trends and competitor activities to inform decision-making processes / increase revenue by 5%
NATIONAL BUSINESS DEVELOPMENT MANAGER
Forts Services
Coconut Creek, FL
07.2024 - 09.2025
- Led cross-functional teams to drive increase in revenue by 25% year-over-year with a focus on national and group purchasing organization agreements.
- Managed and expanded national accounts, strengthening partnerships with high-profile clients in government, healthcare, and event management sectors
- Developed customized solutions for mobile medical facilities, ensuring alignment with client needs and market demands
- Identified and secured new business opportunities, growing client portfolio and exceeding sales targets consistently.
NATIONAL STRATEGIC ACCOUNT MANAGER
LanguageLine Solutions
Monterey, CA
07.2023 - 07.2024
- Led cross-functional teams within my territory, including product managers, account executives, regional support executives, and implementation teams, to drive strategic initiatives and achieve sales targets resulting in 15% increase in revenue year-over-year.
- Fostered key partnerships with Fortune 500 clients and healthcare systems, securing $2M+ in new annual revenue and expanding existing accounts by 5M.
- Enhanced communication between referral sources and specialists by integrating advanced telehealth and interpretation services, leading to a 25% improvement in client satisfaction.
- Collaborated with cross-functional teams to align referral strategies with client needs, contributing to operational efficiencies and improved outcomes.
NATIONAL ACCOUNT MANAGER
RT
Mendota Heights, MN
10.2022 - 06.2023
- Directed operational, new construction, and implementation teams across my territory, ensuring seamless execution of market entry strategies and optimization of business processes.
- Managed high-value, at-risk accounts while implementing market growth strategies, resulting in $5.5M in retained revenue.
- Developed innovative relationship-building methods to optimize service delivery and strengthen provider trust, reducing operational barriers.
DIRECTOR, NATIONAL ACCOUNTS-EMERGENT MARKETS
WoundTech International
Hollywood, FL
01.2022 - 10.2022
- Served on the executive leadership team, reporting directly to the CEO. Developed and delivered strategic business development initiatives and continuing education programs for national account executives and patient care coordinators.
- Implemented targeted strategies, resulting in significant revenue growth and improved patient conversion rates across high-risk markets by Q2.
- Expanded Anthem into the California market, enhancing market penetration and revenue streams.
- Directed the successful transition of sales, clinical, and international teams to a regional model (Emergent, East, West), improving operational efficiency and customer satisfaction.
ENTERPRISE CLIENT SERVICE / SENIOR, BUSINESS DEVELOPMENT ACCOUNT MANAGER
CHG HEALTHCARE
Midvale, UT
10.2019 - 01.2022
- Provided strategic leadership and planning for 65+ specialty teams across at-risk, targeted, and emergent accounts, enhancing service delivery and client satisfaction.
- Directed service delivery strategies across 65+ specialty teams, strengthening relationships with referral sources and ensuring physician-centric service alignment.
- Secured first national telehealth agreement and broadened market presence, increasing referral volumes across service lines.
SENIOR ACCOUNT EXECUTIVE
OWENS & MINOR
Mechanicsville, VA
11.2010 - 08.2018
- Led strategic planning efforts across three divisions within the state of Florida, fostering collaboration and alignment with business objectives.
- Surpassed sales targets in six of eight years, securing significant contracts including H. Lee Moffitt Cancer Center ($1.1M/year) and Baptist Medical Health System ($850K/year). Closed and Custom Procedure Trays OR Contract (~$500K/year) with West Palm Beach VA Hospital.
- Developed a specialty lab kit generating $1M in the first year, minimizing false positives in blood culture results. Contributed to Mayo Jacksonville Dialysis achieving 5-star accreditation by aligning dressing change kits with best practices.
- Retained a $1.5M/year ORMC-HPA contract, potentially growing to $3M/year by 2021. Maintained UM Health’s Organ Recovery Custom Procedure Tray business despite competitor’s sole-source award. Opened two new distribution channels to retain FSS capability for VA/government hospitals.
- Pioneered industry-first initiatives, including custom kits for microbiology labs ($110K/year) and IV Start kits contracts ($220K/year) with Leaser Health System.
- Launched an intensive training program among manufacturing vendors tailored to customer budget constraints. Led multiple IDN accounts, including Baycare Health System and Orlando Health System. Recognized with 3M’s Top 3 Sales Award for Advanced Securement Dressing Line.
VALUE ANALYSIS MANAGER
BROWARD HEALTHCARE SYSTEM
Fort Lauderdale, FL
07.2010 - 10.2010
- Manage three direct reports and aligned supply chain objectives with six C-suite teams. Led five steering committees to drive key initiatives across the healthcare system.
- Automated product evaluation forms, expediting the product assessment process.
- Implemented tracking and trending of product complaints, ensuring accountability and maintaining quality control standards during product conversions.
- Streamlined Processes through Subcommittees: Introduced subcommittees to optimize committee agendas and timelines, achieving a 30% improvement in overall efficiency.
- Spearheaded initiatives that boosted team collaboration, leading to a 20% increase in clinician attendance at committee meetings.
SENIOR ACCOUNT EXECUTIVE
CARDINAL HEALTH
Dublin, OH
01.2007 - 06.2010
- Guided strategic planning and execution across three divisions in South Florida, focusing on new account development and retention of at-risk accounts.
- Led turnaround and growth from $4M to $14M/year through strategic focus on new account development and retention of at-risk accounts.
- Achieved consistent double-digit growth rates (13% in 2007, 11% in 2008) and exceeded sales quotas by 105% in 2009.
- Secured $55M/year MedSurg contracts for Cleveland Clinic and SMCA-COALESCO group system and Chloraprep agreements with SE Tenet Division, University of Miami Health System, and Broward Health.
- Successfully restored SE HCA Division supply chain account encompassing 3,000 products – solidifying distribution agreement as a prime vendor.
Education
Bachelor of Science - Microbiology
Florida Atlantic University
Boca Raton, FL05.2001
SPIN selling – Situational Sales Negotiation -
Huthwaite International
San Francisco, CA01.2008
Project Management Jira Certification -
University of South Florida
Tampa, FL10.2024
Skills
- Sales Planning & Revenue Growth
- Market & Competitive Analysis
- Forecasting & Financial Analysis
- Strategic Relationship Building
- Physician Practice Integration
- Healthcare Business Development
- Client & Patient Relationship Mgmt
- Stakeholder Engagement
- Partnership development
- Sales training and leadership
- Revenue growth
- Pipeline development
- Sales team training
- Deal closing
Accomplishments
- Consistently exceeded sales quotas, securing multimillion-dollar contracts with healthcare systems and enhancing operational efficiency through creative problem-solving.
- Established customized solutions and strategies to address referral source needs, contributing to sustainable growth in alignment with business plans.
- Recognized for ability to synthesize market intelligence and develop actionable plans to support leadership and physician relations.
Affiliations
- American College of Healthcare Executives (ACHE) | Member
- Advancing the Health Care Supply Chain (AHRMM) | Member
- Ambulatory Surgery Center Association (ASCA) | Member
- Association for Professionals in Infection Control and Epidemiology (APIC) | Member
- Association for Vascular Access (AVA) | Member
- Association of Peri-Operative Registered Nurses (AORN) | Member
Timeline
SALES & MARKETING DIRECTOR
Sinceri Senior Living
10.2025 - Current
NATIONAL BUSINESS DEVELOPMENT MANAGER
Forts Services
07.2024 - 09.2025
NATIONAL STRATEGIC ACCOUNT MANAGER
LanguageLine Solutions
07.2023 - 07.2024
NATIONAL ACCOUNT MANAGER
RT
10.2022 - 06.2023
DIRECTOR, NATIONAL ACCOUNTS-EMERGENT MARKETS
WoundTech International
01.2022 - 10.2022
ENTERPRISE CLIENT SERVICE / SENIOR, BUSINESS DEVELOPMENT ACCOUNT MANAGER
CHG HEALTHCARE
10.2019 - 01.2022
SENIOR ACCOUNT EXECUTIVE
OWENS & MINOR
11.2010 - 08.2018
VALUE ANALYSIS MANAGER
BROWARD HEALTHCARE SYSTEM
07.2010 - 10.2010
SENIOR ACCOUNT EXECUTIVE
CARDINAL HEALTH
01.2007 - 06.2010
Bachelor of Science - Microbiology
Florida Atlantic University
SPIN selling – Situational Sales Negotiation -
Huthwaite International
Project Management Jira Certification -
University of South Florida