KJELL SVENSON
Pacifica,CA
Summary
Retail merchandising professional with 30+ years of experience driving execution excellence for major consumer brands. Expertise in high-impact displays, new item rollouts, and territory management across leading retailers including Walmart and Target. Proven ability to deliver client objectives, maintain strong retailer relationships, and ensure compliance with planograms and brand standards.
Overview
40
40
years of professional experience
Work History
Retail Merchandiser, Kimberly-Clark Dedicated Team
CROSSMARK INC
01.2015 - 01.2025
- Executed high-impact displays for Kimberly-Clark brands across Walmart and Target, achieving 100% compliance with client objectives.
- Led new item rollouts, ensuring flawless launches across multiple stores and meeting all deadlines.
- Managed a large multi-store territory, delivering accurate same-day reporting and consistent execution aligned with client standards.
Contractor Assistant
BRADLEY FRITZ CONSTRUCTION
01.2008 - 01.2015
- Supported kitchen and bathroom remodeling projects, ensuring timely completion and quality workmanship.
Retail Business Manager
CAMPBELL SOUP COMPANY
01.1992 - 01.2008
- Built strong trade relationships to drive retail sales and distribution across Northern California accounts.
- Increased end-aisle display shippers by 15%, contributing to a 4% volume growth year-over-year.
- Utilized IRI and AC Nielsen data to identify opportunities and develop actionable solutions with chain accounts.
- Mentored team members through coaching and best-practice sharing.
Journeyman Food Clerk / Assistant Manager
SAFEWAY STORE INDUSTRIES
01.1985 - 01.1992
- Maintained merchandising displays and supervised night crew to ensure operational standards.
Education
B.S. - Marketing Management
California State University
Hayward, CASkills
- Retail Systems: Walmart Volt, Target Zebra
- Software: Microsoft Word, Excel, PowerPoint
Core Competencies
- Merchandising & Visual Display
- Inventory Control
- Planogram Compliance
- Territory Management
- Vendor Relations
- Retail Execution
- Sales Analysis
Timeline
Retail Merchandiser, Kimberly-Clark Dedicated Team
CROSSMARK INC
01.2015 - 01.2025
Contractor Assistant
BRADLEY FRITZ CONSTRUCTION
01.2008 - 01.2015
Retail Business Manager
CAMPBELL SOUP COMPANY
01.1992 - 01.2008
Journeyman Food Clerk / Assistant Manager
SAFEWAY STORE INDUSTRIES
01.1985 - 01.1992
B.S. - Marketing Management
California State University