Korie Kelley
Golden,CO
Summary
Highly motivated and strategic-thinking individual, known for delivering memorable experiences to clientele, leading to exemplary results and increased production. Offers an engaging and pleasant personality with expertise improving customer relationships. An enthusiastic and forward thinking pathfinder who utilizes a lifestyle “brand ambassador” approach to business development through engaging action plans across the luxury leisure travel market. An adept leader, with a natural ability to create authentic connections. Holds a true consultative approach to deliver lasting partnerships and team development. 12+ years of experience with Luxury Consortiums like Signature / Virtuoso
Overview
13
13
years of professional experience
Work History
Director, National Business Development
Classic Vacations
07.2022 - Current
- Led previously insignificant division of sales team from 19 mil to 31 million, quickly approaching ~10% of total business sales income.
- 59% YOY production in department growth, significantly outpacing total business growth (13%)
- Instituted internal training scripts to remain relevant through rapid culture changes within luxury travel industry.
- Established departmental performance goals and provided solutions for underperforming areas.
- Formed strategic partnerships, leveraging strong professional network of contacts within luxury travel industry to connect with potential clients to drive new business development.
- Spearheaded turnover of ~$4m to account managers in 2022 and ~10m forecast in 2023 by prioritizing relationships and reporting.
- Leveraged professional networks and industry knowledge to strengthen client relationships.
- Remained composed and highly professional in fast-paced and constantly changing environment, effectively handling challenging situations and difficult individuals to achieve objectives.
- Conduct meetings with team to discuss production progress in order to attain production objectives.
- Design appropriate narratives and create external verbiage to engage target audiences and explain value of our services.
Director of Outreach
INTER-ACTING
03.2022 - 07.2022
- Increased engagement in independent school communities by 30% through conferences, speaking events and other local outreach opportunities.
- Responsible for developing and implementing company wide communication strategies, manage nationwide events and coordinate sponsorships.
- Developed network relationships with industry professionals to enhance community awareness and promote services.
- Initiated visits to community groups for marketing exposure.
- Initiated and coordinated visits by influential persons and community groups for marketing exposure
- Created and implemented print and digital public awareness campaign to increase awareness of Inter-Acting
- Generated interest in Inter-Acting , identified new markets and educated prospective clients on benefits
- Utilized grant writing skills to secure additional program funding.
Contractor Partnership Manager
SEALED
11.2021 - 03.2022
- Crafted white glove expansion plan for Chicagoland market,
- Built contractor community, shared best practices and retained 90% of existing contractor partners.
- Served as contractor's primary contact to install quick, profitable projects at high-quality levels that generated high customer satisfaction ratings.
- Facilitated strategy development and planned with cross-functional teams.
- Enforced use of required processes and tools for partnership management.
Outreach Coordinator
INTER-ACTING
10.2020 - 11.2021
- Collaborated with other team members to develop innovative, educational model to revamp peer groups for junior high and high school students.
- Shared and promoted virtual curriculum that inspired and excited participants, while communicating cross-functionally with school counselors, parents, therapists and teachers
- Accelerated growth in independent school communities
- Coordinated virtual trainings and completed market research to raise awareness.
Regional Director of Business Development
AIC HOTEL GROUP, NOBU Miami Beach / NOBU Los Cabos
03.2018 - 08.2020
- Managed and trained new sales team members while overseeing 1500 accounts
- Developed short- and long-term strategies, while curating unique sales pitches through out of the box experiences and individualized marketing plans
- Expanded customer base by developing new and existing markets through multi-level approach including public speaking, sales presentations and strategic marketing initiatives
- Analyzed data and utilized SalesForce recommendations to identity and action on strategic opportunities to drive increase in sales, consistently monitored Social Media for current trends
- Developed deep knowledge for clients' individual business plans in order to provide most effective, individualized support to travel advisors
- Implemented, planned and executed international seminars to increase industry awareness leading to strengthened relationship in Midwest, Texas and West Coast markets.
- Developed strong and trusting relationships with on-site team, including General Managers and decision makers/key influencers at each property.
- Generated new business with marketing initiatives and strategic plans.
- Reached out to potential customers via phone, email, and in-person inquiries.
Business Development Manager
AIC HOTEL GROUP, Hard Rock Hotels
02.2013 - 02.2018
- Responsible for administration, control, and reporting on key budget management
- Exceeded annual goals
- YOY in eight state territory using creative and tailored sales pitches.
- Developed marketing and sales presentations targeted to leisure and family travel demographics.
- Grew territory production from ~$500k to ~$5m+
- Represented company and promoted products at conferences and industry events.
- Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
- Monitored market trends and competitor activities to identify areas of potential opportunity
- Established key performance indicators to track and analyze business progress and adjust strategies accordingly
- Kept meticulous client notes and updated account information in company databases
Employee Relations Manager
SWERVE SALON SPA
01.2013 - 01.2018
- Developed comprehensive employee relations programs and initiatives to increase organizational engagement.
- Managed conflict resolutions to encourage professional and positive relationships and peace and order.
- Organized and facilitated employee focus groups to gather feedback and insights.
- Designed and implemented orientation programs for new employees, covering job responsibilities, policies and procedures.
- Devised hiring and recruitment policies for 30 employee company.
Employee Relations Manager
01.2011 - 01.2013
- Managed and coached a team of 12 assistants in career and sales skills
- Proactively addressed customerconcerns, managed inventory, scheduled staff and managed daily operations to enhance organizationalengagement
- Improved sales by creating and presenting professional education workshops on marketingstrategies
- Reduced monthly company costs by 30% per month by implementing an effective relationshipbuilding program and employing effective negotiation strategies.
Billing Coordinator
MARY TOM & LEO ASSOCIATES
01.2011 - 01.2012
- Streamlined administration and increased billing efficiency through dual strategy of employee education and billing structure overhaul.
- Reported directly to Clinical Director and Director of Operations with key findings, and provided financial business reports on monthly basis.
- Increased accuracy of financial and business records through employee inquiry and input
- Created, updated and maintained accuracy of financial and business records on ongoing basis.
- Drove profit growth through redesign of billing procedures.
- Created structures to flag and correct errors leading to more efficient billing procedures.
- Updated documentation, reports and spreadsheets with financial information.
- Answered telephone and in person inquiries with friendly demeanor and full knowledge of billing department processes.
- Oversaw daily operations for billing department handling $[Amount] per month in payments
- Managed financial activities of 30 person staff processing payments monthly
Education
B.S - Psychology
UNIVERSITY OF ILLINOIS URBANA
Urbana-Champaign, ILInsight Leadership Program -
University of Illinois Urbana
Champaign, IL01.2008
Skills
- Proven experience in strategic leadership
- Outstanding communication and presentation skills, with ability to convey concepts persuasively and clearly
- Analytical and critical thinker, with strong problem-solving abilities
- Track record of achieving and exceeding sales targets
- Mentor and lead high-performing business development team, fostering culture of excellence
- Microsoft Office Suite, Word, Excel, PowerPoint, Outlook Zoom Slack Asana SalesForce
Timeline
Director, National Business Development
Classic Vacations
07.2022 - Current
Director of Outreach
INTER-ACTING
03.2022 - 07.2022
Contractor Partnership Manager
SEALED
11.2021 - 03.2022
Outreach Coordinator
INTER-ACTING
10.2020 - 11.2021
Regional Director of Business Development
AIC HOTEL GROUP, NOBU Miami Beach / NOBU Los Cabos
03.2018 - 08.2020
Business Development Manager
AIC HOTEL GROUP, Hard Rock Hotels
02.2013 - 02.2018
Employee Relations Manager
SWERVE SALON SPA
01.2013 - 01.2018
Employee Relations Manager
01.2011 - 01.2013
Billing Coordinator
MARY TOM & LEO ASSOCIATES
01.2011 - 01.2012
B.S - Psychology
UNIVERSITY OF ILLINOIS URBANA
Insight Leadership Program -
University of Illinois Urbana
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