Summary
Overview
Work History
Education
Skills
Timeline
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Kristaphor Shahinian

Lafayette,CO

Summary

  • Over 20 years extensive Customer Relationship Marketing, Loyalty and Digital expertise combined with Online and Offline Cross-Channel Marketing and Agency experience delivering positive results for clients driving a 40% increase in CLTV.
  • Proven leadership expertise leading teams as large as 15 from Account Managers to Senior Directors.
    Strong Background in several industries including Retail, DTC, CPG, Non-profit, Sports, Entertainment and B2B.
  • Led cross-functional teams in implementing complex marketing solutions and strategies, exceeding client expectations.
  • Exemplary Technical and Executive, C Suite Client Management expertise ensuring successes in competitive, fast-paced environments.
    Superb interpersonal skills resulting in the ability to work collaboratively across departments and varied work styles.
  • Proliferation of product adoption resulting in increased client ROI.
  • Achieved considerable increase in closed up-sell / cross-sell opportunities and cross-departmental revenue through multi-year contract renewals with a renewal rate of 95% and an increase in revenue of 20% on average.
  • Ability to coordinate with Sales teams on new business from RFP through closing, with a success rate of 30%.

Overview

18
18
years of professional experience

Work History

SENIOR DIRECTOR, CLIENT PARTNER

ORACLE
01.2024 - Current
  • Successfully manage multiple teams responsible for Relationship Management for Oracle CrowdTwist's portfolio of 40+ clients.
  • Responsible for managing consulting practice, leading a team of 10 Principal Consultants across the Client Success and Solution organizations.
  • Developed strong relationships with key industry partners, fostering collaboration and mutual growth opportunities.
  • Directed design and execution of business transformation initiatives to drive performance, profit optimization and growth opportunities.

VICE PRESIDENT, CLIENT PARTNER

EPSILON
12.2007 - 01.2024
  • Executive Client Services leader responsible for major client relationships in the Retail portfolio.
  • Worked directly with senior level client contacts to provide thought leadership across the ever-changing Retail landscape.
  • Aligned product innovation and functionality to clients current need, solving for priority business challenges.
  • Led a team of Client Services Senior Account Directors and Account Directors to execute customized client-centric strategies.
  • Led cross-functional teams for the successful completion of major projects, resulting in increased efficiency and client satisfaction.
  • Managed financial planning and budgeting processes, ensuring fiscal responsibility and maximizing return on investments.

MARKETING SERVICES MANAGER

ABACUS
12.2006 - 12.2007
  • Managed the client services team responsible for providing frontline database and multi-channel marking support, including direct marketing for five major retail clients
  • Worked closely with clients to manage and pivot due to changes in marketing goals and updated project objectives resulting in overall client satisfaction through maintaining high service standards.
  • Increased brand awareness by developing and executing targeted marketing campaigns.
  • Streamlined internal processes to improve overall efficiency within the operational team.

Education

Bachelor of Arts - English

University of Puget Sound
Tacoma, WA
05.1999

Skills

  • Loyalty Strategic Thought Leadership
  • Cross Channel Marketing Strategy
  • Client Relationship Building
  • Collaborative Leadership
  • Team Management
  • Key Performance Indicators

Timeline

SENIOR DIRECTOR, CLIENT PARTNER

ORACLE
01.2024 - Current

VICE PRESIDENT, CLIENT PARTNER

EPSILON
12.2007 - 01.2024

MARKETING SERVICES MANAGER

ABACUS
12.2006 - 12.2007

Bachelor of Arts - English

University of Puget Sound

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Kristaphor Shahinian