Marketing And Merchandising Associate
Odeko
06.2022 - 12.2023
- Maintained up-to-date understanding of industry trends, incorporating relevant elements into product selection processes and seasonal planning
- Contributed to weekly email campaigns and monthly newsletters. Developed product collections, recipes, trend reports, and kitted assets while tracking inventory to drive revenue growth and customer engagement.
- Collaborated with cross-functional teams for marketing initiatives, new product launches, and seasonal sales ensuring cohesive messaging across all channels.
- Coordinated successful trade shows and events, increasing brand exposure and generating new business leads.