KRISTINE (Bao Ngoc) AULACHONG
Fullerton,CA
Summary
Committed professional provides excellent customer service and works to carry out events to highest of standards. Knowledgeable and experienced in budgeting, vendor management and event promotion and marketing. Adept at problem-solving. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
2
2
years of professional experience
Work History
Assistant Event Coordinator
GOODFRIEND AND CO EVENTS
06.2023 - Current
- Assisted Event Coordinator in creating detailed timelines for each phase of an event project, ensuring timely completion of all tasks.
- Ensured smooth execution of on-site logistics by supervising setup, teardown, and vendor coordination during events.
- Maintained professional and organized appearance at all events, representing the company in a positive light to clients and attendees.
- Delivered exceptional customer service, addressing attendee concerns promptly and professionally during events.
- Coordinated with over vendors and event contributors, caterers and transportation services.
Social Media Manager
Freelancer/Self-employed
09.2022 - Current
- Increased followers by 30% and user interactions by 25% in a year by creating and enhancing cohesive social media strategies, bolstering brand awareness and customer engagement
- Maintained a 95% content approval rate from stakeholders through efficient content calendar management, curating interactive and on-brand social media content
- Realized a 9.2% increase in followers for a fitness trainer's Instagram, reaching 5K people within the first ten days
- Optimized communications and fostering a positive online reputation by responding to customer inquiries and comments, managing social media channels, and identifying trends
- Improved click-through rates by 20% and conversion rates by 15% through content improvement initiatives, utilizing Google Analytics to assess social media metrics and insights
- Maximized brand mentions by 40% and referral traffic from influencer partnerships by 25% by formulating and enhancing influencer marketing campaigns, and coordinating with multi-disciplinary teams
- Amplified lead generation by 15% and enhanced ad spending to reduce cost per acquisition (CPA) by 10% while managing the $2K budget for social media advertisements and targeted campaigns
- Yielded a 10% YOY increase in engagement and 20% growth in website traffic by executing comprehensive brand outreach strategies.
- Increased customer engagement through social media.
- Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
Marketing Manager/Social Media Manager
VoCe Haircare
09.2022 - 12.2023
- Design captivating digital and print content designs, product labels, and packaging in collaboration with the brand manager, steering marketing campaigns, including marketing and copywriting aspects
- Monitor social media and digital marketing trends to determine KPIs and ensure effective online presence and brand visibility, expanding business outreach in collaboration with 200+ influencers
- Devise and execute targeted strategies to drive sales and generate revenue, assessing essential data and KPIs
- Enhanced website score from 74 to 84 and bolstered targeted traffic by 32% through the implementation of SEO strategies, garnering keyword research, on-page optimization, and Meta-tag amplification
- Maximized brand visibility, fostered service promotion, and generated $20K+ in sales by launching products on Amazon, tailoring, and implementing competitive social media strategies
- Customized engaging content to sustain online presence across various platforms, including TikTok, Instagram, LinkedIn, and Facebook while increasing customer engagement by 57% within three months.
- Implemented data-driven marketing strategies, utilizing analytics tools to track campaign success and refine tactics as needed.
Founder/Social Media Manager
Poise Picnic
01.2022 - 08.2022
- Generated $3K in revenue by administering a luxury picnic business, offering picnic arrangements for various occasions
- Obtained posive feedback and increased referrals through engaging content, reaching 20K views on TikTok and Instagram
- Realized a 50% increment in brand awareness within three months by creang compelling social media posts
- Increased online followers, improved brand visibility, and acquired new customers through online campaigns.
Education
Bachelor of Arts - Marketing
California State University
Fullerton, CA01.2022
Skills
- Social Media Management
- Customer Engagement
- Brand Presence & Recognition
- Market Research
- Lead Generation
- Influencer Coordination
- Social Media Content Creation
- Visual Designs & Layouts
- Relationship Building
- Google Analytics
- Adobe Suite
- Final Cut Pro
- Capcut
- Canva
- MailChimp
- Microsoft Office Suite
- Klayvio
- Leadership Qualities
- Detail Oriented
- Operations coordination
- Vendor Relations
- Event logistics and production
- Day-of-event coordination
- Time Management
- Event Setup and Breakdown
- Guest Relations
- Event Planning
- Food service knowledge
- Special events planning
Websites
Languages
English
Full Professional
Vietnamese
Professional Working
Work Preference
Work Type
Full TimePart TimeContract WorkWork Location
RemoteHybridImportant To Me
Healthcare benefitsTimeline
Assistant Event Coordinator
GOODFRIEND AND CO EVENTS
06.2023 - Current
Social Media Manager
Freelancer/Self-employed
09.2022 - Current
Marketing Manager/Social Media Manager
VoCe Haircare
09.2022 - 12.2023
Founder/Social Media Manager
Poise Picnic
01.2022 - 08.2022
Bachelor of Arts - Marketing
California State University
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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