Larry Ambers
Battle Ground,WA
Summary
Results-oriented sales leader with a proven track record in driving sales development and implementing effective customer relationship management strategies. Adept at mentoring teams to achieve targeted goals and optimize performance through strategic planning.
Overview
22
22
years of professional experience
Work History
General Sales Manager
Pro Caliber Motorsports Vancouver
10.2012 - Current
- Directed sales strategies to achieve targeted revenue goals across multiple product lines.
- Mentored and trained sales team members to enhance performance and customer engagement.
- Analyzed market trends to identify opportunities for growth and competitive positioning.
- Implemented CRM systems to streamline sales processes and improve customer relationship management.
- Collaborated with marketing team to develop promotional campaigns that increased showroom traffic.
- Established performance metrics and conducted regular reviews to ensure team accountability and success.
- Negotiated vendor contracts, optimizing inventory levels while reducing operational costs.
- Fostered relationships with key clients, enhancing customer loyalty and satisfaction through personalized service.
- Motivated team members to meet and exceed objectives by setting goals, tracking performance on daily basis and implementing improvement strategies.
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Implemented effective pricing strategies that balanced profit margins while remaining competitive in the marketplace.
- Applied established sales techniques and persuasive communication skills to meet personal sales objectives.
- Developed a high-performing sales team through consistent coaching, training, and motivation techniques.
- Achieved sales targets consistently by closely monitoring sales performance and adjusting strategies as needed.
- Upheld company policies and implemented standards fairly.
- Reduced operational costs by identifying inefficiencies within the sales process and recommending targeted improvements.
- Identified, hired and trained highly-qualified staff by teaching best practices, procedures, and sales strategies.
- Developed and implemented comprehensive salesperson training program.
- Streamlined sales processes for improved efficiency, resulting in higher close rates and shorter sales cycles.
- Analyzed market trends to adjust sales forecasts accordingly, ensuring inventory levels met fluctuating demand patterns.
- Cultivated a positive work environment that motivated staff members to exceed individual and team goals regularly.
- Maintained extensive knowledge of company products and services.
- Enhanced customer satisfaction by delivering personalized service and addressing concerns in a timely manner.
- Negotiated favorable contract terms with vendors and suppliers to secure cost-effective deals on behalf of the company.
- Mentored junior staff members, fostering professional growth and development within the organization''s talent pool.
- Coached employees in successful selling methods and encouraged cross-selling to drive revenue.
- Created comprehensive monthly reports showcasing departmental achievements, challenges faced, and opportunities for growth.
- Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
- Coached and promoted high-achieving sales and account management employees to fill leadership positions with qualified staff and boost company growth.
Finance Manager
Pro Caliber Motorsports Vancouver
07.2004 - Current
- Trained new and existing staff members in various financial procedures to prepare for job requirements.
- Developed financing strategies to optimize vehicle sales and improve customer satisfaction.
- Oversaw loan approval processes, ensuring compliance with regulatory standards and internal policies.
- Collaborated with sales teams to create tailored financing solutions for diverse customer needs.
- Managed relationships with financial institutions to secure favorable terms for dealership operations.
- Implemented process improvements that enhanced efficiency in the finance department's workflow.
- Evaluated credit applications, assessing risk profiles to inform lending decisions and minimize defaults.
- Assisted customers with challenging credit histories in securing suitable loan options to facilitate vehicle purchases.
- Maximized profitability by negotiating and structuring optimal automotive financing deals.
- Optimized dealership revenue by identifying opportunities for additional product offerings such as extended warranties and insurance packages.
- Demonstrated expertise in various financial products, creating tailored presentations for customers, showcasing the benefits of specific financing plans based on their unique needs.
- Fostered a positive work environment by promoting open communication and setting clear expectations for team performance, resulting in increased employee satisfaction and retention rates.
- Achieved top customer service ratings by providing clear, understandable explanations of finance terms and conditions.
- Supported sales objectives, collaborating with sales team to identify opportunities for finance-related upsells.
- Streamlined loan approval processes, reducing wait times for customers and increasing overall efficiency.
- Increased repeat business by establishing trust and rapport with customers through transparent and ethical finance practices.
- Processed loan applications and monitored progress from start to finish.
- Identified opportunities to cross-sell and upsell loan products to customers.
Education
Some College (No Degree) -
Clark College
Vancouver, WASkills
- Leadership and team building
- Employee motivation
- Team development
- Sales development
Timeline
General Sales Manager
Pro Caliber Motorsports Vancouver
10.2012 - Current
Finance Manager
Pro Caliber Motorsports Vancouver
07.2004 - Current
Some College (No Degree) -
Clark College
SEA-DOO DISTRICT DEALER OF THE YEAR MULTIPLE YEARS
Top-Performing dealership in Sales, Service and customer satisfaction.
SKI-DOO DISTRICT DEALER OF THE YEAR MULTIPLE YEARS
Top-Performing dealership in sales, service and customer satisfaction.
CAN-AM SPYDER DEALERSHIP OF THE YEAR MULTIPLE YEARS
Top-performing dealership in sales, service, and customer satisfaction.
CAN-AM SPYDER REGIONAL DEALERSHIP OF THE YEAR
Top dealer in the region for can-am spyder sales, customer satisfaction and parts and service.
KAWASAKI ICHIBAHN REWARD MULTIPLE YEARS
A prestigious high level award based on top performing dealers in the nation. This award is given to the top 30 dealers in the country.
PRO YAMAHA MOTORSPORTS DEALER FOR THE LAST 14 YRS
Pro Yamaha status is awarded to dealers meeting strict requirements for training, professionalism, and customer service.
POLARIS PLATINUM CERTIFIED MULTIPLE YEARS
Platinum Certification is an award to dealers who maintain the highest standards for customer relationships, factory-trained and technical expertise.
Top 5 dealership in Yamaha, Kawasaki, Honda, Polaris, Indian
We rank in the top five in Washington state consistently year after year. For the last 15 years.
HANDLE 12 DIFFERNT BRANDS AND CONSISTENTLY HIT GOALS ON ALL
The dealership has multiple brands and consistently reach goals on everyone of them.
GARAGE COMPOSITE TRAINING
Comprehensive manager training focusing elevating dealership profitability, customer experience and staff performance through strategies and accountability.