Summary
Overview
Work History
Education
Skills
Awards
Certification
Timeline
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La’Shay Johnson

La’Shay Johnson

New York,NY

Summary

Seasoned marketing and sales professional with expertise in promoting products directly to customers at trade shows or company locations. Cheerful and engaging with exceptional public speaking skills and an in-depth knowledge of each product on display. Proactive and goal-oriented professional with excellent time management and problem-solving skills. Known for reliability and adaptability, with swift capacity to learn and apply new skills. Committed to leveraging these qualities to drive team success and contribute to organizational growth.

Overview

7
7
years of professional experience
1
1
Certification

Work History

Brand Ambassador

SRi Research NYC Event
01.2024
  • Provided customer service support during promotional events or when needed
  • Conducted market research surveys to gather information about target audiences
  • Maintained professionalism and efficiency while working closely with leadership
  • Worked promotional events for different products, persuading customers to purchase and documenting sales.

Promotional Model

Progressive Boat Show
01.2024
  • Answered customer inquiries regarding product features and benefits
  • Provided customers with samples and product demonstrations
  • Maintained a professional demeanor while interacting with customers at all times.

Promotional Model

Hollister
12.2023
  • Provided customers with samples and product demonstrations
  • Maintained a professional demeanor while interacting with customers at all times
  • Created and designed wreaths for seasonal holidays, special occasions, and everyday home decor using a variety of materials
  • Maintained an organized workspace while adhering to safety standards throughout the entire production process
  • Interacted with customers to gather feedback and promote brand awareness
  • Provided excellent customer service during in-store promotions, resolving any issues or complaints quickly and professionally.

Brand Ambassador

General Tires Nascar Event
08.2022
  • Delivered amazing customer experience to the company's clients resulting in 1000 participants in registration, identified and capitalized potential opportunities for guests when registered with the company, outreach, registration, giveaways.

Brand Ambassador

Holt International
03.2022
  • Donations, registration.

Promotional Model

Barbizon Modeling School and Agency
01.2023 - Current
  • Promoted positive company image through superior customer service experiences
  • Conversed with customers to share information about products and services
  • Introduced sales, promotions and other brand initiatives to gain customer loyalty
  • Collaborated with creative professionals to develop effective marketing strategies.

Promotions Model

MTV VMA
New York, NY
09.2024 - 09.2024
  • Served as a brand ambassador at events, interacting with attendees to generate excitement about products or services.
  • Engaged customers with friendly demeanor and extensive product knowledge.
  • Enhanced customer experience by providing friendly, approachable, and knowledgeable interactions at promotional events.

Brand Ambassador

Anheuser-Busch
NY
05.2023 - 11.2023
  • Promoted positive company image through superior customer service experiences
  • Conversed with customers to share information about products and services
  • Introduced sales, promotions and other brand initiatives to gain customer loyalty
  • Assisted in the preparation of sample materials for customer evaluations
  • Attended meetings with vendors to discuss product specifications for samples
  • Participated in training sessions on safety protocols related to sampling operations
  • Created detailed reports summarizing sample results and findings
  • Reviewed customer feedback regarding sampled products or services.

Brand Ambassador

50 Years Of Hip Hop Event
New York, NY
08.2023 - 08.2023
  • Worked with coworkers to complete tasks
  • Created a positive work environment that encouraged collaboration and innovation among staff members
  • Interacted with customers to gather feedback and promote brand awareness
  • Sold products being promoted and kept records of sales.

Brand Ambassador Team Lead

True Green Earth
10.2022 - 11.2022
  • Managed and lead street teams, advocate for brand to people in their communities, transporting promotional materials to and from various locations, picked out locations and meeting points for teams.

Campus Sales Representative

Dell
05.2022 - 10.2022
  • Maintain exceptional knowledge of Dell products, gave fast recommendations and expertise advice with 100% accuracy for customers needs, collaborated with NYU for marketing events on and off campus, created brand awareness by tabling events, helped an average of 50 customers per day by responding to inquiries and locating products, recommended alternative merchandise display styles to management, assisted team members when necessary on register, organizing inventory room, labeling products, unloading merchandise, and cleaning up.

Receptionist

The People Forum
12.2019 - 03.2020
  • Helped organize workshops, lifting and moving chairs and tables, set up and promote new events/classes.

Intern

Gale Brewer Manhattan Borough President Office
01.2020 - 01.2020
  • Receptionist, flier distributor, advocate for the community.

Sales Associate

Dillards
03.2019 - 12.2019
  • Developed positive customer relationships through friendly greetings and excellent service, explained merchandise uses, answered questions and made recommendations to customers, helped customers with questions, problems and complaints, stocked shelves and supplies and organized displays, prepared and changed displays for sales.

Volunteer

Natural History Museum
02.2018 - 01.2019
  • Directed visitors around the museum, educated visitors about the museum, helped guide people throughout the museum to find what they were looking for, answered questions about certain items in the museum while giving a mini background on the collections, promoted any new activities going on, greeted people and gave out flyers.

Education

Diploma - Innovation

Plus High School
New York, NY
03.2020

Skills

  • Networking capabilities
  • Cross-cultural understanding
  • Event management
  • Social media savvy
  • Reliability and punctuality
  • Goal-oriented mindset
  • Exceptional communication
  • Organizational skills
  • Active listening
  • Team collaboration
  • Creative thinking
  • Product knowledge
  • Customer interaction
  • Brand representation
  • Sales expertise
  • Quick learning
  • Public speaking
  • Visual presentation
  • Stress management
  • Professional appearance
  • Engaging personality
  • Self Motivating

Awards

Catholic Charities Internship Completion Award

Certification

Alcohol Training Awareness Program

Timeline

Promotions Model

MTV VMA
09.2024 - 09.2024

Brand Ambassador

SRi Research NYC Event
01.2024

Promotional Model

Progressive Boat Show
01.2024

Promotional Model

Hollister
12.2023

Brand Ambassador

50 Years Of Hip Hop Event
08.2023 - 08.2023

Brand Ambassador

Anheuser-Busch
05.2023 - 11.2023

Promotional Model

Barbizon Modeling School and Agency
01.2023 - Current

Brand Ambassador Team Lead

True Green Earth
10.2022 - 11.2022

Brand Ambassador

General Tires Nascar Event
08.2022

Campus Sales Representative

Dell
05.2022 - 10.2022

Brand Ambassador

Holt International
03.2022

Intern

Gale Brewer Manhattan Borough President Office
01.2020 - 01.2020

Receptionist

The People Forum
12.2019 - 03.2020

Sales Associate

Dillards
03.2019 - 12.2019

Volunteer

Natural History Museum
02.2018 - 01.2019

Diploma - Innovation

Plus High School
La’Shay Johnson