Latrena Coldsmith
Overview
17
17
years of professional experience
Summary
Strategic Operations Manager with expertise in optimizing workflows and enhancing customer experience. Led cross-functional teams to develop scalable processes that improved productivity and service quality. Committed to continuous process improvement and team development to drive organizational growth and achieve strategic objectives.
Work History
Operations Manager
ShipStation
Tempe, Arizona
04.2025 - Current
- Oversaw daily operations, ensuring efficient workflow across departments.
- Supervised employees' daily workflow, ensuring productivity and upholding quality standards.
- Managed staffing needs through recruitment, selection, and onboarding, ensuring team readiness and compliance with operational standards.
- Developed training programs for staff to enhance skills and support operational goals.
- Implemented process improvements to optimize order fulfillment procedures.
- Collaborated with cross-functional teams to address operational challenges promptly.
- Coordinated shipping logistics, optimizing delivery timelines and minimizing delays.
- Resolved customer complaints swiftly, ensuring high levels of customer satisfaction.
Regional Branch Manager
GlobalTranz/ShipStation
Tempe, Arizona
07.2009 - Current
- Partnered with the Director of Operations to build the Business Services Team from the ground up, establishing scalable processes, workflows, and operational standards that supported long-term growth.
- Designed and implemented operational procedures that improved efficiency, service consistency, productivity, and overall team performance.
- Recruited, hired, onboarded, trained, and mentored team members, helping develop a high-performing, customer-focused workforce.
- Led coaching and performance development initiatives by creating individualized development plans, closing knowledge gaps, and strengthening employee capabilities.
- Partnered with the MX team during its launch to establish operations, implement new processes, and ensure a successful team rollout.
- Successfully trained and onboarded two new employee groups by delivering process documentation, hands-on coaching, and ongoing performance support.
- Collaborated cross-functionally with senior leadership and business partners to streamline operations, improve communication, and achieve organizational objectives.
- Cultivated and maintained strong client relationships, driving portfolio growth while delivering exceptional customer service and operational support.
- Directed daily branch operations, ensuring compliance with company policies, financial controls, and operational standards.
- Managed branch budgets, financial performance, and account portfolios to consistently achieve operational and financial goals.
- Analyzed operational processes, quality metrics, and employee performance data to identify opportunities for continuous improvement and implement effective solutions.
- Championed a culture of accountability, collaboration, and continuous improvement by coaching employees, recognizing performance, and fostering professional growth.
- Played a key role in developing high-performing teams focused on operational excellence, customer satisfaction, and continuous process improvement.
Education
High School Diploma -
GED
Phoenix, AZ02-2004
Skills
- Logistics coordination
- Logistics optimization
- Operational strategy
- Budget management
- Cross-functional collaboration
- Process improvement
- Team leadership
- Employee development
- Client management
- Customer satisfaction
Education and Training
other
Timeline
Operations Manager
ShipStation
04.2025 - Current
Regional Branch Manager
GlobalTranz/ShipStation
07.2009 - Current
High School Diploma -
GED