Summary
Overview
Work History
Education
Skills
Accomplishments
Leadership And Activities
Timeline
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Laura Hoffman

Moseley,VA

Summary

Results-driven sales professional with a proven track record of exceeding targets and driving revenue growth. Hardworking, dedicated and resourceful leader with 14 years in health and wellness sales. Ready to leverage experience and drive to pursue new professional challenges.

Overview

17
17
years of professional experience

Work History

Sales, Recruitment & Operations Specialist

Tutor Partners
02.2023 - Current
  • Create and maintain all open requisition job descriptions through external recruiting platforms such as Monster, CareerBuilder, Indeed and LinkedIn
  • Screen, then refer qualified applicants to hiring managers
  • Schedule interviews via Microsoft Teams and Zoom
  • Ensured seamless day-to-day operations by coordinating schedules, managing resources, and resolving logistical challenges
  • Oversee administrative tasks including billing, invoicing, and database management, maintaining accuracy and compliance with company policies.

Recruiter

Lights on Staffing
01.2023 - Current
  • Started in 2019 by Steven Glynn, a recruiting specialist with more than twenty years' experience, the firm has since expanded into many different avenues
  • Specialize in recruiting for high level/high pay, mostly California based roles
  • Conduct full-cycle recruiting including job postings, sourcing, screening, scheduling, interviewing, referencing checking, and offering
  • Qualify new and existing talent: conduct phone screens and zoom interviews to assess experience and skill set; interview 10-20 candidates per week to establish a pipeline of top talent
  • Maintain relationships with industry-leading companies, agencies, and brands by consistently delivering high caliber talent and quality customer service.

Global Entrepreneur, Business Recruiter, Sales

Modere
06.2020 - Current

● Business owner and brand marketer for health & wellness company that promotes natural products rooted in science and research
● Customer service driven to ensure long term satisfaction of clients
● Maintained continuity of monthly orders while also growing customer base with new business
● Enhanced customer satisfaction through prompt resolution of issues, attentive follow-up communication, and personalized service offerings
● Delivered recommendations to customers to promote brand awareness and increase purchase portfolio
● Recruiting and training new business partners from warm and cold markets
● Social media and digital marketing, including educating anticipated future clients on products
● Collaborated with cross teams to develop targeted marketing materials supporting direct sales initiatives

Global Entrepreneur, Business Recruiter, Sales

Rodan + Fields
06.2014 - Current
  • Manages team of 500+ consultants throughout the United States, resulting in over $1 million in sales
  • Grew team sales 228% over a 3-year period
  • Plans strategic brand-building events to expand product portfolio
  • Identifies, plans, coordinates, leads/participates in client relationship events and team skill building
  • Provides high level customer experiences and excellent customer service.
  • Recruiting and training new business partners from warm and cold markets
  • Social media and digital marketing, including educating anticipated future clients on products

Interview Logistics Coordinator

Capital One
10.2022 - 12.2022
  • Scheduled and facilitated interviews
  • Collaborated with internal partners and recruiters to execute a seamless candidate experience
  • Developed and implemented process improvements
  • Prioritized schedules while providing clear communication to stakeholders.
  • (laid off due to budget cuts)

Head Personal Trainer

Capital One
09.2010 - 06.2013
  • Guided clients in safe exercise, taking into account individual physical goals and limitations
  • Designed and delivered customized workouts
  • Consistently attained facility targets, including new client recruitment and client retention.

Sales Representative

Retail Merchants Association
01.2010 - 08.2010
  • Sold memberships to Richmond businesses
  • Provided on-going service to current accounts
  • Actively promoted 'Thin Shop Buy Local' campaign.

Outside Sales Representative

Univar USA
01.2007 - 01.2009
  • Managed portfolio of 93 customers, which translates to $8 million in annual industrial chemical sales
  • Increased key accounts to generate over $1 million in new sales in 1 year
  • Responsible for Northern Virginia to Richmond territory
  • Drove business growth through sales skills, networking and product knowledge capabilities.

Education

Bachelor of Science in Health Science - Health Promotion and Education

Clemson University
Clemson, SC
01.2006

Skills

  • Well-versed with social media platforms such as Twitter, Facebook, Instagram, YouTube and LinkedIn
  • Google, GSuite, Google Calendar, Google Drive, Zoom, Canva, Salesforce, Crelate, Indeed
  • Comprehensive knowledge of Microsoft Word, PowerPoint, and Excel
  • Type 66 WPM, 304 CPM
  • Proficiency in utilizing CRM software
  • Prospecting and Lead Generation
  • Ability to work effectively both independently and as part of a team
  • Experience with calendar management and scheduling
  • Critical Thinking
  • Computer Skills such as Microsoft Office Suite, Google Workspace, etc

Accomplishments

Developed business from ground floor, zero baseline, as a contractor business owner. Recruited and mentored over 500 business partners. Grew team sales 228% over a 3-year period, earning a luxury suv from the company. Reached over $1 million in sales for 5 years in a row. Earned all expense paid trips as apart of an achievement incentive program.

Leadership And Activities

  • Kappa Delta Sorority Alumni
  • Philanthropic Educational Organization (P.E.O.)
  • Cystic Fibrosis Foundation
  • Clemson University Symphony Alumni
  • Woodlake United Methodist Serve Committee

Timeline

Sales, Recruitment & Operations Specialist

Tutor Partners
02.2023 - Current

Recruiter

Lights on Staffing
01.2023 - Current

Interview Logistics Coordinator

Capital One
10.2022 - 12.2022

Global Entrepreneur, Business Recruiter, Sales

Modere
06.2020 - Current

Global Entrepreneur, Business Recruiter, Sales

Rodan + Fields
06.2014 - Current

Head Personal Trainer

Capital One
09.2010 - 06.2013

Sales Representative

Retail Merchants Association
01.2010 - 08.2010

Outside Sales Representative

Univar USA
01.2007 - 01.2009

Bachelor of Science in Health Science - Health Promotion and Education

Clemson University
Laura Hoffman