LAUREN BLAIR
Milwaukee,WI
Summary
Innovative business development leader in the events industry with a dual focus: strategic deal making and impactful brand connection. Backed by a strong LinkedIn presence and proven relationship-building skills, I bridge vision and execution to drive growth, scale event portfolios, and enhance brand visibility. Known for delivering high-touch experiences that resonate across in-person and digital platforms. I don’t just sell events—I shape experiences that leave a lasting impression.
Overview
3
3
years of professional experience
Work History
Business Development Manager
Noble Catering and Events
02.2025 - Current
- Drove consistent pipeline growth through 60+ weekly cold calls, 10+ in-person client meetings, and attendance at 8+ monthly networking events, resulting in a steady flow of qualified leads and expanded brand visibility in target markets.
- Built strategic venue and vendor partnerships to expand brand reach
- Collaborated and created targeted campaigns and promotional content
- Represented Noble at trade shows, tastings, and community events, positioning the company as a leading provider in the catering and event space.
- Tracked sales metrics and pipeline activity using CRM platforms including Salesforce and Total Party Planner to forecast revenue and refine strategy.
Events Coordinator
The Pfister Hotel
05.2024 - 02.2025
- Coordinated luxury weddings, corporate events, and galas with attention to detail and superior service standards.
- Acted as the client liaison, managing event logistics, layouts, and timelines from planning through execution.
- Partnered with internal teams and external vendors to deliver seamless and personalized event experiences.
- Utilized event diagramming tools AllSeated to optimize guest flow and layout efficiency.
- Contributed to high guest satisfaction, resulting in repeat business and strong brand loyalty.
Event Manager
Hackbarth Hospitality Group
06.2022 - 11.2024
- Managed end-to-end planning for corporate events, weddings, social functions, and large-scale productions
- Acted as lead client liaison from concept to execution
- Developed timelines, layouts, and staffing plans for optimal efficiency
- Mentored staff and upheld customer service standards
Education
Bachelor of Arts - Communications
University of Wisconsin-Milwaukee
05.2024
Skills
- Business Development
- Vendor Management
- Event Planning
- Prospecting
- CRM Platforms (Salesforce, Opera, Total Party Planner)
- Canva
- Social Media Management- LinkedIn, Instagram, Facebook
- Brand Visibility
- Relationship Building
- Social Tables & AllSeated
Timeline
Business Development Manager
Noble Catering and Events
02.2025 - Current
Events Coordinator
The Pfister Hotel
05.2024 - 02.2025
Event Manager
Hackbarth Hospitality Group
06.2022 - 11.2024
Bachelor of Arts - Communications
University of Wisconsin-Milwaukee
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