Lauren Lockwood
Scotch Plains
Summary
Exceptional sales representative that exceeds budgets and delivers revenue across many different levels assigned. Consultative approach that learns about the companies needs and matches that up to the various products I can offer. Significant combined experience in creating and delivering customized programs that exceeds client satisfaction and account growth. Ability to provide valuable and timely outcomes within various business models.
Overview
19
19
years of professional experience
Work History
Senior Account Executive
Townsquare Media
11.2020 - Current
- Achieved Presidents Club recognition in Q3 2021, Q2 2022, and Q3 2023 for consistent sales performance.
- Exceeded expectations as top sales representative at Customer Appreciation Events for key years.
- Deliver programmatic digital assets to expand client reach effectively.
- Create high impact ad campaigns and schedules for clients on-air and within our digital assets
- Work excellent internally and externally to ensure successful campaigns for clients
President; Sales Rep
Mac Media NYC LLC
04.2018 - 11.2020
- Represented and assisted companies with their marketing plans and media goals
- Engaged with high level sports personalities that assisted in branding clients marketing goals via various media outlets; including social media, radio and television advertising
- Negotiated deals on behalf of my clients in order to achieve ultimate success
- Built and maintained excellent relationships with clients throughout the course of the campaign and beyond
- Handled multiple projects at once, including placing media, creating marketing plans, writing ad content and maintaining relationships
Sports Account Representative
CBS Radio
02.2006 - 07.2017
- Sold sports advertising and branding campaigns to corporate sponsors in order to achieve their marketing goals
- Targeted new business accounts, developed creative campaigns and negotiating deals in order to achieve revenue goals
- Sold event sponsorships to clients on many different levels
- Sold digital campaigns to help clients achieve their marketing goals
- Built and maintained strong relationships with key decision makers
- Kept clients aware of their campaign every step of the way, from pre-sale to post-sale
Education
BBA - Management
University of Michigan, Dearborn
Dearborn, MI06.2004
Skills
- Exceeds Sales Quotas
- Client Management
- Solid Sales and Client Mindset
- Excellent Communication Skills
- Creative Mindset
- Client Relationship Focus
- Team Player
- Contract Negotiation
- Hunter Mentality
Timeline
Senior Account Executive
Townsquare Media
11.2020 - Current
President; Sales Rep
Mac Media NYC LLC
04.2018 - 11.2020
Sports Account Representative
CBS Radio
02.2006 - 07.2017
BBA - Management
University of Michigan, Dearborn
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