Lauren Marchesi
Trabuco Canyon,USA
Summary
Dynamic sales professional with a proven track record at LA Fitness, consistently exceeding membership targets by 15%. Skilled in client relationship management and strategic planning, I drive growth through personalized service and effective communication. Proficient in CRM tools, I enhance customer satisfaction and loyalty, contributing to overall business success.
Overview
5
5
years of professional experience
Work History
Membership Sales Associate
LA Fitness
Irvine, CA
07.2023 - 05.2024
- Exceeded sales targets consistently, achieving an average of 15% above the monthly membership quota by employing consultative sales techniques and identifying key client needs
- Drove company growth by building a strong pipeline of potential customers and maintaining a high retention rate through personalized follow-ups and relationship-building efforts
- Worked collaboratively with marketing to develop targeted promotional strategies, increasing membership sign-ups and revenue by 20% over 6 months
- Managed the full sales lifecycle, including lead generation, customer acquisition, and post-sale relationship management, which resulted in a significant increase in repeat business and customer loyalty
- Trained new sales staff, emphasizing best practices for consultative sales and customer relationship management, improving team performance and contributing to overall business growth
Customer Service Representative
LA Fitness
Irvine, CA
07.2023 - 05.2024
- Delivered exceptional service, supporting business development efforts by resolving customer inquiries, addressing issues, and identifying opportunities for upselling additional services
- Actively listened to customer feedback and needs, using insights to suggest tailored gym offerings and memberships, leading to higher conversion rates and customer satisfaction
- Handled high-volume communication, averaging 150 calls and emails per day, ensuring effective management of client relationships and contributing to retention and referrals
- Collaborated with the sales team to provide seamless onboarding experiences for new members, ensuring a smooth transition and increased likelihood of long-term commitment
Lead Server
Wood Ranch BBQ
Laguna Niguel, CA
07.2019 - 01.2023
- Developed rapport with regular customers to encourage repeat business.
- Attended meetings to learn and share information and find ways to enhance customer dining experience.
- Controlled costs by minimizing waste and maximizing table turns.
Education
Bachelor of Arts - Psychology
Vanguard University
Costa Mesa, CA05.2025
Skills
- Business development and sales
- Client relationship management
- Strategic planning and analysis
- Communication and influencing
- Problem-solving and solutions
- CRM software and tools
- Microsoft Office Suite
- Google Workspace
- Social media marketing
Accomplishments
Active member of the Honors Society throughout my college years, demonstrating a strong commitment to academic excellence and maintaining high academic standards up until graduation.
References
References available upon request.
Timeline
Membership Sales Associate
LA Fitness
07.2023 - 05.2024
Customer Service Representative
LA Fitness
07.2023 - 05.2024
Lead Server
Wood Ranch BBQ
07.2019 - 01.2023
Bachelor of Arts - Psychology
Vanguard University
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