Lauren M. Romano
Harrison City,PA
Summary
Results-driven sales leader with a strong background in strategic sales planning and building relationships with C-suite executives. Demonstrated expertise in consultative selling and diversity initiatives, culminating in the acquisition of a $25M+ contract and substantial revenue growth. Recognized for excellence in complex negotiations and mentorship that boosts team performance. Seeking to apply skills to elevate organizational success and strengthen market position.
Overview
18
18
years of professional experience
Work History
Trauma Team Lead Sr. Sales Consultant
STRYKER CORPORATION
Pittsburgh, PA
09.2023 - 05.2024
- Achieved 122% of Q1 quota, generating $723K in sales through enterprise-level consultative selling
- Led regional sales for Pangea, Stryker’s competitive plating system, capturing significant market share
- Developed a structured field training curriculum, enhancing onboarding and retention of new hires
Trauma & Extremities Regional Sales Manager
JOHNSON & JOHNSON | DEPUY SYNTHES
Pittsburgh, PA
01.2020 - 07.2023
- Secured a $25M+ UPMC Sole Source Trauma Contract, strengthening long-term enterprise partnerships
- Optimized procurement workflows with UPMC & Allegheny Health Network, reducing aged open orders by 10% (~$200K)
- Founded Ohio Valley Women in Trauma to enhance DE&I, increasing talent retention by 25%
- Spearheaded the Men as Allies initiative, driving inclusive leadership strategies
- Leveraged SOURCEVIEW data analytics to win two large RFPs totaling over $40M annually
Trauma Team Lead Sales Consultant
JOHNSON & JOHNSON | DEPUY SYNTHES
Pittsburgh, PA
11.2017 - 01.2020
- Managed six major trauma centers, overseeing $13M+ in annual revenue
- Selected for J&J Future Sales Leader Development Program, advancing enterprise sales acumen
- Navigated leadership transitions at high-volume accounts, ensuring continuity in sales growth
Trauma Sales Consultant
JOHNSON & JOHNSON | DEPUY SYNTHES
Pittsburgh, PA
10.2011 - 11.2017
- Drove over $30M in sales, consistently leading regional sales performance
- Built relationships with key decision-makers, including UPMC's Chief of Orthopedic Surgery, securing an exclusive Sole Source UPMC Trauma Contract
- Achieved highest-ever sales at UPMC Presbyterian ($6.5M+), doubling prior top sales records
- Served as a product expert on new and existing offerings, facilitating enterprise client education
- Consistently led regional New Product Introductions (NPIs), ensuring competitive market positioning
- Trained and mentored new sales associates, contributing to sustained teamwide revenue growth
New Home Sales & Marketing Representative
NVR INCORPORATED | RYAN HOMES
Charlottesville, VA
06.2006 - 09.2011
- Achieved Rookie of the Year (2007) for highest statewide home sales (22 homes in 13 months)
- Consistently ranked top 10% of sales reps nationwide, exceeding annual quotas by 122%
- Led Charlottesville market, generating $60M+ in new home sales
- Earned multiple top sales awards, including incentive trips to Las Vegas, Costa Rica, and The Bahamas
Education
The Pennsylvania State University - Smeal College of Business
The Pennsylvania State University
State College, PASkills
- Strategic Sales Planning
- Complex Contract Negotiation Experience
- Consultative & Solution Selling
- Revenue & Profitability Growth
- C-Suite Relationship Management
- Strategic Market Expansion
- Sales Leadership & Mentorship
- Complex Sales Cycles & RFPs
- Process Optimization & CRM Utilization
- Detail-Oriented Approach
- Talent Sourcing
- Diversity Initiatives
Timeline
Trauma Team Lead Sr. Sales Consultant
STRYKER CORPORATION
09.2023 - 05.2024
Trauma & Extremities Regional Sales Manager
JOHNSON & JOHNSON | DEPUY SYNTHES
01.2020 - 07.2023
Trauma Team Lead Sales Consultant
JOHNSON & JOHNSON | DEPUY SYNTHES
11.2017 - 01.2020
Trauma Sales Consultant
JOHNSON & JOHNSON | DEPUY SYNTHES
10.2011 - 11.2017
New Home Sales & Marketing Representative
NVR INCORPORATED | RYAN HOMES
06.2006 - 09.2011
The Pennsylvania State University - Smeal College of Business
The Pennsylvania State University
Similar Profiles
Shannon RyanShannon Ryan
Customer service representative at Stryker CorporationCustomer service representative at Stryker Corporation
John Stearns MBA, PMP, CPhTJohn Stearns MBA, PMP, CPhT
Senior Project Manager , IT PMO at Stryker CorporationSenior Project Manager , IT PMO at Stryker Corporation
Antonio LeducAntonio Leduc
Facilities Coordinator at Stryker CorporationFacilities Coordinator at Stryker Corporation