Summary
Overview
Work History
Education
Skills
Additional Information
Timeline
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Lauren Rowe

Lauren Rowe

Yorktown,VA

Summary

Confident Studio Manager who successfully overseas the development of a new heath and wellness business. Personable Fitness Coach with over 6 years of experience teaching effective and safe routines. Driven professional with more than 5 years of copywriting experience with expertise in digital content creation. Results-driven leader who can build interest in company brand. Balances many priorities in a fast-paced environment due to a strong work ethic and desire to learn. Remains calm under pressure and meets aggressive deadlines.

Overview

6
6
years of professional experience

Work History

Studio Manager / Lead Flexologist

StretchLab
02.2023 - Current
  • Conducted custom one-on-one stretches directly with potential clients and developed custom plans to improve mobility and increase range of motion
  • Responsible for creation of weekly social media posts, sales calls, team meetings, and studio pop ups to build awareness of the business with the local community
  • Hired, trained, and evaluated performance of new employees while maintaining positive staff morale through repetitive coaching and team building exercises
  • Monitored staff interactions with clients to ensure that the company's open-door policy was consistent, allowing employees to share ideas and openly make suggestions

Digital Marketing Copywriter

Dollar Tree
11.2018 - 06.2022
  • Created compelling content for blogs and social media while improving online traffic by matching consumers with products suitable for their needs and desires
  • Developed website landing pages and digital banners to highlight specific sales and promotions
  • Advanced teams understanding of consumer behaviors when designing SEO researched Photoshop and Indesign pages
  • Collaborated with team to brainstorm new promotions, products, and marketing strategies and organized databases that improved team efficiency and project progress

Fitness Instructor

Onelife Fitness
05.2017 - 06.2021
  • Reduced the risk of injury and increased physical performance in gym members by teaching safe exercise methods
  • Modified exercise plans and routines based on member responses and success
  • Helped gym members utilize fitness equipment properly using verbal instructions and demonstrations

Social Media Coordinator

Onelife Fitness
05.2018 - 11.2018
  • Created a more diverse and inclusive gym environment by developing a Facebook page for instructors and gym members to collaborate on class style
  • Motivated gym members to surpass personal limitations and achieve wellness goals
  • Tracked and analyzed social media marketing initiatives to boost brand reputation with consumers

Social Media Assistant

Radford University
08.2017 - 12.2017
  • Improved Radford’s brand with potential graduate students and competing universities by developing a Facebook page announcing a new English studies program
  • Kept students informed of department changes by composing AP style newspaper articles and digital campus advertisements
  • Assisted with social strategy by compiling research, competitive data and social platform information

Education

Bachelor of Science - English, Business Management

Radford University
05.2018

Skills

  • Microsoft Office
  • Verbal and Written Communication
  • Adobe Photoshop
  • Leadership
  • Adobe Indesign
  • Organization
  • Social Media Marketing
  • Adaptability
  • Oracle Commerce Cloud (OCC)
  • Hiring and Training
  • Onboarding and Orientation
  • Search Engine Optimization (SEO)
  • Editing and Proofreading

Additional Information

  • https://www.linkedin.com/in/lauren-rowe-4bbb46127/
  • https://www.facebook.com/lauren.rowe.9699

Timeline

Studio Manager / Lead Flexologist

StretchLab
02.2023 - Current

Digital Marketing Copywriter

Dollar Tree
11.2018 - 06.2022

Social Media Coordinator

Onelife Fitness
05.2018 - 11.2018

Social Media Assistant

Radford University
08.2017 - 12.2017

Fitness Instructor

Onelife Fitness
05.2017 - 06.2021

Bachelor of Science - English, Business Management

Radford University

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Lauren Rowe