Leah Pethtal
Marketing Assistant
Overview
5
5
years of professional experience
Work History
Marketing Assistant
Simon Property Group
08.2024 - Current
- Enhanced property's online presence by creating and managing social media content, leading to notable increases in followers, impressions, and engagement across platforms.
- Assisted in planning and executing both on- and off-site events to promote loyalty programs, drive customer traffic, and highlight retailer offerings.
- Managed vendor relationships by overseeing sourcing, procurement, contract compliance, payment processing, and performance evaluation to ensure operational efficiency.
- Represented the property at community events and cultivated partnerships with county officials, local Chamber of Commerce board members, and prominent business leaders to strengthen community engagement and visibility.
- Supported administrative operations, including invoice processing, budget tracking, and advertising revenue reporting.
Leadership Team Member- Young Professionals Dawson
Dawson County Chamber of Commerce
05.2025 - Current
- Selected to serve on the founding leadership team of Young Professionals Dawson through the Dawson Chamber of Commerce.
- Collaborated with group leadership to establish vision, structure, and programming for the newly formed organization.
- Created all branding and marketing materials including social media content, logos, and digital communication.
- Assisted in the planning, coordinating, and execution of networking and community events for young professional.
Sales and Marketing Assistant
Great Southern Kidswear
07.2022 - 07.2024
- Represented company at trade shows and market specific events to increase sales and target prospective buyers
- Aided clients throughout buying process by presenting products and fulfilling purchase orders.
- Kept digital showroom updated by promoting new lines and categories, ongoing show promotions, and ensuring all uploaded product imaging was up to date.
- Space planning and merchandising showroom fixtures/displays to drive company revenue
- Updated client database & provided sales reports to upper
Sales and Marketing Assistant
Onward Reserve
05.2020 - 06.2022
- Performed administrative support duties, including data entry, document filing, and scheduling meetings to ensure smooth daily operations.
- Built and maintained strong client relationships, fostering customer satisfaction and loyalty.
- Applied excellent organizational skills to prioritize tasks and manage multiple projects simultaneously.
- Assisted with planning and executing promotional events, contributing to increased engagement and visibility.
Education
Bachelor of Business Administration - Marketing
Valdosta State University
Valdosta, GA05-2024
Skills
- Social Media Management
- UGC Content Creation
- Event Planning & Coordination
- Basic Graphic Design
- Sprout Social
- Market Research & Trend Analysis
- Budget Tracking
- Vendor Sourcing & Relationship Management
Timeline
Leadership Team Member- Young Professionals Dawson
Dawson County Chamber of Commerce
05.2025 - Current
Marketing Assistant
Simon Property Group
08.2024 - Current
Sales and Marketing Assistant
Great Southern Kidswear
07.2022 - 07.2024
Sales and Marketing Assistant
Onward Reserve
05.2020 - 06.2022
Bachelor of Business Administration - Marketing
Valdosta State University