Summary
Overview
Work History
Education
Skills
Affiliations
Timeline
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Lee Soifer

Colorado

Summary

Results-driven leader with extensive experience founding and managing high-growth enterprises in the cannabis and adventure industries. Demonstrated success in building and scaling companies from the ground up, including the first recreational cannabis company in Minnesota and a thriving river outfitting service. Known for developing and implementing Standard Operating Procedures (SOPs), designing and deploying custom software systems, and managing complex logistics and supply chain operations. Stellar record of winning and managing government contracts as well as significantly increasing company revenues. Highly skilled in Lean production methodologies and Toyota Production System (TBS), WITH formal training and successful implementation in various operations. Proven success in driving operational efficiency, fostering strong team dynamics, and delivering exceptional client satisfaction in challenging and diverse environments. Articulate and refined communicator with exceptional negotiation, leadership, relationship-building, problem-solving, and decision-making skills.

Overview

12
12
years of professional experience

Work History

Consultant

Red Lake Tribe in N / NativeCare
01.2021 - Current
  • Led the founding of Native Care, the first recreational cannabis company in Minnesota (within 18 months), for the Red Lake Band of the Chippewa
  • Supervised the construction of a large-scale (17,000 square foot) cultivation and production facility, including 10,000 square feet dedicated to cannabis cultivation from the ground up
  • Coordinated with contractors, architects, and engineers to design and build the facility
  • Developed and wrote Standard Operating Procedures (SOPs) for agriculture, production, and retail operations
  • Oversaw the opening of the first retail store and the planning for mobile retail units
  • Conducted hiring and team building while determining staffing needs and overseeing recruitment
  • Collaborated with the tribal council and executive directors on budgeting and fund approval processes
  • Managed relationships with international suppliers, importing goods primarily from China, Vietnam, Korea, India, and Indonesia.

Co-founder / Supply Chain & Inventory Manager

Humboldt Farms
01.2017 - 01.2021
  • Co-founded and managed the company with over go employees, overseeing all operations from inception
  • Developed and wrote Standard Operating Procedures (SOPs) for production and operations from scratch
  • Supervised the establishment of company operations, including hiring and onboarding professionals for various roles
  • Managed logistics, including purchasing vehicles, hiring drivers, and coordinating deliveries with clients
  • Designed and implemented a statewide transportation network in California, servicing approximately 150 stores
  • Established major co-packing partnerships from inception, notably with Flow Kana, achieving production volumes of up to 100,000 units per month
  • Directed and maintained all vendor relationships both domestically and internationally, creating strategic demand plans and overseeing procurement, with order values averaging over $100,000 and peaking at $500,000
  • Focused on external contracts and supply chain management towards the later stages of the company's development
  • Transitioned responsibilities smoothly to other professionals as the company grew, allowing for focused expertise in key areas
  • Played a key role in building the company's logistics and supply chain infrastructure, leading to operational efficiency and growth.

General Manager

Ceiba Adventures
01.2013 - 01.2017
  • Worked directly below the owner, managing client relations, vendor interactions, and internal staff organization
  • Coordinated and organized trips for private river runners in the Grand Canyon, including outfitting, transportation, and food supply
  • Provided logistical support, including transportation, food, and equipment for both private and government expeditions
  • Organized and supplied guides for federal government trips
  • Developed strong vendor relationships, ensuring reliable supply chains for equipment and provisions
  • Managed government contracts for river running outfitting services with the US Geological Survey (USGS) and National Park Service (NPS)
  • Successfully increased company revenue from $8ooK to nearly $1.5M during tenure at Ceiba Adventures
  • Effectively managed complex expeditions for private gr ups and federal agencies, ensuring all logistical needs were met
  • Won and managed multiple government contracts, demonstrating expertise in federal procurement and contract management
  • Enhanced client satisfaction and repeat business through meticulous planning and execution of river expeditions.

Education

BS Political Science & International Relations -

Northern Arizona University

Associate Degree in Geology -

Coconino County Community College

Skills

  • Business Development
  • Startup Leadership
  • Operations Management
  • SOPs Formulation
  • Supply Chain Management
  • Government Contracting
  • Logistics Coordination
  • Team Building & Leadership
  • Client Relations
  • Revenue Growth Strategies
  • Lean Production Methodologies
  • Toyota Production System
  • Strategic Planning & Execution
  • Project Management
  • Risk Management
  • Strategic Decision-Making
  • Cross-Functional Collaboration
  • Budgeting & Financial Management
  • Inventory Management
  • Vendor Management
  • Process Optimization
  • Quality Assurance
  • Contract Negotiation
  • Employee Training & Development
  • Microsoft
  • Apple
  • Google Suite
  • Metrc
  • Multiple Cannabis-specific Software

Affiliations

  • Chairman of the Social Action Committee on the Board of Synagogue
  • Chairman of the Communications Committee
  • Vice President & President-Elect of Grand Canyon Youth
  • Board of Buddy Warner

Timeline

Consultant

Red Lake Tribe in N / NativeCare
01.2021 - Current

Co-founder / Supply Chain & Inventory Manager

Humboldt Farms
01.2017 - 01.2021

General Manager

Ceiba Adventures
01.2013 - 01.2017

BS Political Science & International Relations -

Northern Arizona University

Associate Degree in Geology -

Coconino County Community College

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Lee Soifer