Summary
Overview
Work History
Education
Skills
Awards
Extracurricular Activities
Timeline
Generic

Lena Holtzen

Pensacola,FL

Summary

Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.

Overview

9
9
years of professional experience

Work History

Marketing Manager

Amazing Athletes
01.2024 - Current
  • Develop hiring promotional content to expand the scope of Amazing Athletes’s regional services
  • Establish mass email campaigns to clients and employees for marketing and scheduling purposes
  • Communicate with the regional franchisee owner to create and launch strategies to grow Amazing Atheletes’s presence in the Chattahoochee Valley
  • Provide outreach to representatives of local county school boards in both Georgia and Alabama as well as principals from individual schools in the area
  • Manage social media content creation.

Rentals Manager / Lessons Administrator / Sales Rep

Blues Angel Music
08.2022 - Current
  • Manage the documentation and distribution of all rental products and services for events
  • Create and maintain customer contracts and appropriately manage short term and long term rental inventory
  • Coordinate the Blues Angel Music School of Music, schedule lessons with students and teachers, and manage payments
  • Write B2B blog posts for a variety of products to increase engagement between the business and our vendors
  • Copywrite evergreen Social Media content to increase engagement from customer base
  • Provide excellent and specialized customer service to our clients and patrons.

Freelance Web Content Writer

Footbridge Media
05.2022 - 08.2022
  • Conducted industry research necessary to effectively market various services and products to their target audiences
  • Increased the SEO value of Footbridge Media’s clients’ websites through the utilization of keywords and phrases that optimized each published page of content
  • Never missed a deadline and always submitted work and responses in a timely and organized manner
  • Wrote 8,000-12,000 words of meticulously edited words per week.

Founder / Event Manager / Talent Buyer

Y’all Atlanta
01.2019 - 02.2021
  • Co-founded a local arts and disability activist organization in Atlanta, Georgia aimed at providing disabled artists creative opportunities and spotlights
  • Posted weekly digital media content on Instagram
  • Planned and executed a variety of events such as art galleries, art markets, and musical concerts.

Marketing Intern

Realtree Jordan Outdoor Enterprises
06.2015 - 08.2016
  • Edited Business to Business blog articles for the internal Realtree website
  • Conducted research for market trends regarding the state of the outdoor industry
  • Wrote various press releases for product partners on the Business to Business website
  • Managed the online retailing for the Realtree Fishing Facebook page.

Education

B.A. English and Comparative Literature -

Oglethorpe University
Atlanta, GA

Skills

  • Social Media Platforms
  • Budgeting and Allocation 
  • Budget Administration
  • Data Analytics
  • Digital Marketing
  • Marketing campaigns
  • SEO Optimization
  • Vendor Relations

Awards

  • The Bakery Atlanta: If the Creek Don’t Rise art Exhibition, 2023, Selected by The Bakery Atlanta’s team of curators to display my work of flash fiction “I Know It by Heart, I Know It by Heart!”
  • Oglethorpe University Poet Laureate Sidney Lanier Prize for Poetry, 2019, Received Oglethorpe University’s award for short fiction in recognition of my assorted flash fiction pieces and poetry published in The Tower
  • Southern American Modern Language Association Conference, 2019, Selected to represent Oglethorpe University as a speaker at the regional MLA conference in Atlanta, Georgia
  • James Edward Oglethorpe Full Tuition Merit Scholarship, 2016, Received the highest academic scholarship available at Oglethorpe University through a rigorous selection process involving lecture participation, essay-writing, and interviews with faculty and alumni

Extracurricular Activities

The Tower Literary Magazine, Poetry Editor, 2017 - 2019, 

  • Edited poetry submission for Oglethorpe University’s bi-annual, student-led literary Magazine
  • Formatted text and images using inDesign to create a template layout for the magazine
  • Launched successful fundraisers and events to raise money for the magazine’s production
  • Managed club advertising and social media campaigns


Pensacola Jitterbug Chess Club, Founder / President, 2024-present

  • Founded a local chess club aimed at providing a safe space for women and queer folks to enjoy chess at all levels of interest and skill


Mid Evil Times (Band), Founder / Frontperson, 2022 - Present

  • Founded the Pensacola Post-punk band, Mid Evil Times, Planned and organized multiple tours across six states throughout the Southeast
  • Designed and marketed merch, singles, albums, and social media content
  • Recorded and produced all of the music of Mid Evil Times

Timeline

Marketing Manager

Amazing Athletes
01.2024 - Current

Rentals Manager / Lessons Administrator / Sales Rep

Blues Angel Music
08.2022 - Current

Freelance Web Content Writer

Footbridge Media
05.2022 - 08.2022

Founder / Event Manager / Talent Buyer

Y’all Atlanta
01.2019 - 02.2021

Marketing Intern

Realtree Jordan Outdoor Enterprises
06.2015 - 08.2016

B.A. English and Comparative Literature -

Oglethorpe University
Lena Holtzen