Lenora Whiteman
Altamonte Springs,FL
Summary
Successful Account Executive with distinguished knowledge of print/promotional products and dedication to increasing sales for maximized revenue.
- Expert in Microsoft Office Suite, SalesForce, and SOS.
- Attained Miller Heiman Group's Strategic Selling with Perspective® Certification.
- Using this Strategic Selling program to discover the customers' need behind the need, then provide perspective to help them find the best solution for their objective.
Overview
18
18
years of professional experience
1
1
Certification
Work History
Print Account Executive
Staples Business Advantage
Orlando, FL
04.2018 - 11.2021
- Cultivated and developed customer relationships to enable sustained revenue growth.
- Committed to finding solutions for customers’ needs and solving issues.
- Determined self-motivated sales consultant able to effectively manage a large book of business in the Florida market.
- Drove new business development and client acquisition through cold calling, lead generation and exceptional service.
- Maintained updated knowledge of changing industry, standards and trends related to accounts.
- Tracked sales and customer information and produced reports for upper management through Salesforce.com.
- Individualized client marketing programs to meet each customer's unique needs while focusing on customers' print and promotional product needs.
- Conducted business reviews with customers as needed.
Inside Print and Marketing Specialist
Staples Business Advantage
Orlando, FL
04.2015 - 03.2018
- Demonstrated and maintained expert knowledge and understanding of print products, promotional products and direct mail marketing services.
- Communicated effectively with clientele to maintain customer satisfaction and loyalty.
- Boosted sales by executing complete sales cycle process from prospecting leads through contract negotiations and close.
- Exceeded sales goals using consultative sales talents and effectively explaining programs and services to generate interest.
- Surpassed annual quota - Sales Excellence Winner 2016
Sales Administrative Coordinator
Chef Creations, Inc
Orlando, FL
01.2011 - 01.2015
- Managed daily operations within Sales office by supporting continuous delivery of excellent services and care.
- Drove client retention and increased revenue by driving effective customer relationship management protocols.
- Managed meeting logistics, including booking venues and serving as main point of contact for sales events.
- Rolled out branding strategies with effective training and front-line leadership of daily operations.
- In charge of annual corporate events – schedule all aspects of events
- Directed event production in collaboration with sponsors, hosts and internal teams.
- Initiated negotiations with vendors and subcontractors to meet event budget.
- Designed and maintained spreadsheets documenting vendor, facility, promotional products/supply/equipment, entertainment purchases, and guest information.
Higher Education Sales Manager
Southeast U.S
Orlando, FL
03.2004 - 07.2010
- Motivated and determined Higher Education textbook sales professional with proven record of effectively managing large 8-state territory.
- Exceeded revenue projections and growth targets by planning and coordinating higher eduction textbook product sales.
- Attended special events, conferences and trade shows to represent company, showcase offerings and bring in new customers.
- Established sales goals and strategies that contributed to increased growth in sales and profitability.
- Began career at Human Kinetics as an Administrative Assistant then promoted to Higher Education Sales Manager.
Education
Some College (No Degree) - Business Administration
Valencia College
Orlando, FLSome College (No Degree) - Liberal Arts And General Studies
University of Central Florida
Orlando, FLSkills
- Staples Print and Promo Brand Ambassador
- Account Management
- Needs assessments
- Negotiation and persuasion
- Service coordination
- Managing client relationships
- Interpersonal skills
- Collaboration with internal & external partners
- Product Knowledge
- Pipeline management
- Adaptability
Accomplishments
- Consistently maintained high customer satisfaction ratings.
- Recognized as Sales Excellence Winner -2016 for outstanding performance and exceeding sales goal for print and promotional products.
Certification
Salesforce.com.
- Miller Heiman Group's Strategic Selling with Perspective® Certification - 2021
- Salesforce
Timeline
Print Account Executive
Staples Business Advantage
04.2018 - 11.2021
Inside Print and Marketing Specialist
Staples Business Advantage
04.2015 - 03.2018
Sales Administrative Coordinator
Chef Creations, Inc
01.2011 - 01.2015
Higher Education Sales Manager
Southeast U.S
03.2004 - 07.2010
Some College (No Degree) - Business Administration
Valencia College
Some College (No Degree) - Liberal Arts And General Studies
University of Central Florida