Lev Wertman

Over the years I was lucky to take part in fascinating and challenging projects as creative director and entrepreneur. I developed and executed a wide range of storytelling products for mobile, web and print, mostly in the media and education industries. As an entrepreneur and co-founder I executed on commercial concepts to create technological products and realize the vision of the company. I led business strategy, business planning & development, sales, communication and managed large teams. Always an active Fine Artist, I studied at Bezalel Academy of Art and Design Jerusalem and have participated in a large number of solo & group exhibitions.

Vision, concept and execution, Business strategy, Management of large teams, Business planning & development, Product characterization, Sales, SaaS CMS platform, UI/UX design & research

• SimilarMed, Co-Founder and CEO, 01/01/24, Present, Your medical needs abroad. SimilarMed is a search tool that allows travelers to find and obtain their medical needs abroad.
• JAG Car Wash Holdings, LLC, Managing Director, 02/01/21, 12/01/23, Managing all aspects of the company's operations & business development. This included managing a team of employees, new business opportunities, marketing and site daily operation.
• Textrayz, Co-Founder - Head of Product and Creative director, 03/01/13, 10/01/15, Manage and execute all aspects to bring Textrayz product from an idea to a fully functional live SaaS platform. The platform allows students, teachers and publishers to interact and stimulates student-centric learning.
• HAARETZ Media Group, Creative Director, 06/01/08, 11/01/12, A leader in the team that took the organization with great success from print-based to digital-based organization. Responsible over a variety of products for mobile, web and print. Worked with teams across the organization in order to develop and execute the group's digital strategy. Managed a group of 70 full-time employees and 100 service providers. Haaretz iPad application which I led and designed was featured as the Editor's Choice pick in the App Store.
• TheMarker, Creative Director, 01/01/00, 11/01/12, Served as the Art Director from the set-up phase of TheMarker, which was widely recognized as leading a revolution in Israeli business media.

• Studied at Bezalel Academy of Art and Design Jerusalem and has participated in a large number of solo & group exhibitions, including solo exhibitions in Gordon Gallery – Tel Aviv, Israel, The Israel Museum - Jerusalem, the Museum of Contemporary Art (MuHKA) - Antwerp, Belgium, The Jewish Museum - NYC - Centre régional d’art contemporain - Sète, France and the Documenta X in Kassel, Germany. The Steven and Beena Levy Stained Glass Window Collection at Gottesman RTW Academy, Randolph NJ.

• Haaretz iPad application which I led and designed was featured as the Editor's Choice pick in the App Store.
• museums and private collectors have purchased my artworks all over the world