Summary
Overview
Work History
Education
Skills
Websites
Accomplishments
Timeline
Generic

Liam McCracken

Summary

Dynamic professional with a proven track record in project management and negotiation as a Freelancer and success in enhancing brand visibility as the owner of Maxus Worldwide. Skilled in Adobe Creative Suite and fostering strong relationships, I excel in delivering high-quality work and driving sales growth through strategic marketing and design.

Overview

5
5
years of professional experience

Work History

Freelancer

NA
05.2023 - Current
  • Managed multiple projects simultaneously while maintaining a high level of attention to detail and organization.
  • Negotiated contracts with both clients and vendors effectively, ensuring mutually-beneficial terms were agreed upon.
  • Enhanced client satisfaction by delivering high-quality work within deadlines.
  • Analyzed user feedback to gather input and identify areas required for improvement.

Clothing Brand Owner

Maxus Worldwide
08.2021 - Current
  • Established strong relationships with suppliers, negotiating favorable terms and pricing.
  • Increased brand awareness by implementing effective marketing strategies and social media campaigns.
  • Continuously evaluated company performance against financial goals while adjusting strategies as needed for success.
  • Invested in employee development through training programs to encourage skill-building and job satisfaction.
  • Generated positive publicity through press coverage and influencer collaborations, driving sales growth.
  • Utilized data analytics tools to track performance metrics and guide decision-making processes.

Retail Sales Associate

Republic of Kalifornia
06.2020 - 08.2020
  • Greeted customers and helped with product questions, selections, and purchases.
  • Maintained a clean and organized store environment, enhancing the overall shopping experience for customers.
  • Helped customers complete purchases, locate items, and join reward programs.
  • Greeted customers and provided outstanding customer service.

Education

Bachelor of Arts - Studio Arts, Focus in Graphic Design

California State University, Long Beach
Long Beach, CA
05-2025

Associate of Arts - Studio Arts

Saddleback College
Mission Viejo, CA
06-2023

Skills

  • Graphic design
  • Logo design, Logo Creation
  • Social media design
  • Image editing
  • Print design
  • Adobe creative suite
  • Layout design, Packaging Design
  • Branding and identity
  • Digital graphics

Accomplishments

  • Helped Raise over 2,000$ for Abilities First organization by developing designs for fraternity merchandise.

Timeline

Freelancer

NA
05.2023 - Current

Clothing Brand Owner

Maxus Worldwide
08.2021 - Current

Retail Sales Associate

Republic of Kalifornia
06.2020 - 08.2020

Bachelor of Arts - Studio Arts, Focus in Graphic Design

California State University, Long Beach

Associate of Arts - Studio Arts

Saddleback College

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Liam McCracken