Lillian (Lilly) P. Etheridge
Summary
Ambitious Public Relations and Technical Writing graduate, skilled in timely project completion, and adaptability. Effective team player focused on organization, fair task distribution, and measurable results. Seeking any role that leverages my expertise and provides growth opportunities.
Overview
9
9
years of professional experience
Work History
Social Media Specialist
CoStar - Apartments.com
Richmond, Virginia
09.2025 - Current
- Developed engaging content for 150+ properties social media platforms.
- Managed daily social media interactions and responded to audience inquiries.
- Analyzed social media metrics to inform content strategy and improvements.
- Scheduled and published posts using social media management tools.
Wellness Advisor
Yoga Six
Wilmington, North Carolina
05.2025 - Current
- Updated and monitored content on Facebook, Twitter, Google, LinkedIn and Instagram.
- Provided regular reports on content performance, audience growth, and engagement metrics to stakeholders.
- Curated user-generated content to leverage community engagement and provide authentic brand experiences.
Social Media Marketing Intern
J Public Relations
San Diego, CA
06.2024 - 08.2024
- Used web programming software and knowledge of HTML and XML to develop transactional web applications.
- Composed media lists, pitches, backgrounders, etc.
- Clipped and arranged articles and media for client's portfolios.
Server
Mendocino Farms - Carlsbad, CA
12.2020 - 08.2023
- Displayed enthusiasm and knowledge about restaurant's menu and products.
- Provided exceptional service to high volume of daily customers.
- Greeted customers, answered questions, and recommended specials to increase profits.
Correspondence Secretary
National Charity League, NCL
01.2017 - 03.2021
- Designed flyers and prepared announcements to advertise club events.
- Took photographs, recorded videos and prepared regular posts for organization's social media platforms.
- Submitted documents to typists for review and editing.
Education
Bachelor of Arts - Communication Studies - PR Concentration
James Madison University
Harrisonburg, VA05-2025
Skills
- Muckrack & Cision Proficent
- Qualtrics & Report Writing
- IBM SPSS
- Meta Business Suite
- Microsoft Proficent
- Strong Work Ethic
- Friendly, Positive Attitude
- Viral trend tracking
- Critical Thinking
- Fluent in Spanish
Timeline
Social Media Specialist
CoStar - Apartments.com
09.2025 - Current
Wellness Advisor
Yoga Six
05.2025 - Current
Social Media Marketing Intern
J Public Relations
06.2024 - 08.2024
Server
Mendocino Farms - Carlsbad, CA
12.2020 - 08.2023
Correspondence Secretary
National Charity League, NCL
01.2017 - 03.2021
Bachelor of Arts - Communication Studies - PR Concentration
James Madison University