Summary
Overview
Work History
Education
Skills
Certification
Timeline
Hi, I’m

Lindsey Faulkner

Peoria,AZ
Lindsey Faulkner

Summary

Customer-focused professional with a successful 5-year track record in the SaaS industry, effectively applying skills in client onboarding, customer success, cross-functional collaboration, strategic planning, and team leadership in fast-paced, results-driven environments. Customer-centric and results-driven leader with extensive experience in customer success, onboarding strategy, and experiential operations within the dental and healthcare education space. Proven track record of driving customer adoption, retention, and expansion through strategic leadership, cross-functional collaboration, and data-informed decision-making. Successfully reduced churn to under 2% for key membership segments while fostering high-performing teams and maintaining a strong, people-first culture (eNPS 8.5). Adept at optimizing client journeys, implementing scalable systems and SOPs, and enhancing operational efficiency through automation and strategic use of technology platforms. Passionate about delivering value at every stage of the customer lifecycle and seeking new opportunities to lead teams and build impactful customer experiences that drive business growth.

Overview

10
years of professional experience
1
Certification

Work History

Spear Education

Senior Manager, Campus Experience
01.2025 - 06.2025

Job overview

  • Developed and executed innovative campus experience strategies that elevated the customer journey, driving increased new customer acquisition and repeat attendance—resulting in 98% of sellable customers scheduling a return campus visit.
  • Designed and executed cross-functional initiatives to align on-site programming with key business objectives, directly contributing to cross-sales and continued customer engagement.
  • Evaluated and compared event technology platforms such as Cvent and Accelevents, assessing features, integrations with current software, and ROI to support long-term campus and virtual event strategy.
  • Implemented automated processes and workflows across campus operations to drive efficiency, reduce manual effort, and allow greater focus on high-impact customer touchpoints.
  • Developed, documented, and maintained comprehensive Standard Operating Procedures (SOPs) to ensure consistency, quality, and scalability in campus operations and customer-facing activities.
  • Developed segmented experience tracks for campus visitors, increasing personalization and improving conversion rates for follow-on products and services.
  • Partnered with Sales and Customer Success to align campus interactions with broader lifecycle goals, ensuring a seamless extension of the digital-to-in-person journey.
  • Conducted analysis of attendee behavior and feedback to optimize campus touchpoints and influence future marketing, product, and event strategies.
  • Collaborated with Marketing to position campus offerings as key lead-generation and brand-loyalty drivers, resulting in measurable upticks in qualified leads.
  • Led campus team operations with a focus on hospitality, brand representation, and operational excellence, elevating the overall customer experience and strengthening brand perception.

Spear Education

Manager, Customer Success
11.2022 - 12.2024

Job overview

  • Led the Customer Success team to record improvements in key performance metrics, including product adoption, customer retention, and revenue expansion.
  • Reduced churn to under 2% for the company’s lowest-tier membership through targeted engagement strategies, proactive outreach, and refined success workflows.
  • Drove consistent cross-sell and upsell results by aligning Customer Success efforts with sales goals and identifying expansion opportunities within the client journey.
  • Fostered a high-performing, people-first team culture, reflected in an eNPS score of 8.5, by prioritizing transparency, professional development, and employee engagement.
  • Collaborated cross-departmentally with Product and Marketing to improve the client journey, influencing roadmap priorities and messaging based on real customer feedback and behavioral data.
  • Developed and executed strategic initiatives that directly improved customer lifetime value (CLTV) and shortened time-to-value for new members.
  • Partnered with Product to advocate for customer needs, ensuring feature releases aligned with real-world usage and drove meaningful adoption gains.
  • Played a key role on the planning committee for Spear’s flagship annual event, creating and leading the Customer Success strategy to enhance attendee experience and drive post-event engagement.
  • Championed customer segmentation and lifecycle mapping strategies to deliver personalized success plans, leading to measurable gains in satisfaction and long-term retention.

Spear Education

Orientation, Team Lead
08.2021 - 11.2022

Job overview

  • Led a team responsible for onboarding new customers, achieving an 80% green customer health score within the first 90 days by delivering tailored training, effective coaching, process optimization, and proactive client engagement to ensure early adoption and satisfaction.
  • Oversaw onboarding strategy and execution, aligning team efforts with organizational goals around cross-sell, upsell, and churn reduction.
  • Designed and implemented scalable onboarding frameworks that improved customer time-to-value and enhanced overall client satisfaction.
  • Collaborated cross-functionally with Sales, Customer Success, and Product teams to identify growth opportunities during the onboarding phase.
  • Monitored key performance indicators (KPIs) across the team to optimize onboarding effectiveness, resulting in a measurable increase in product adoption and customer retention.
  • Provided ongoing coaching, training, and performance evaluations to team members, fostering professional development and maintaining high team morale.
  • Led weekly strategy sessions to review client onboarding progress, troubleshoot roadblocks, and ensure alignment on upsell and retention strategies.

Spear Education

Orientation Specialist
01.2020 - 08.2021

Job overview

  • Delivered personalized onboarding experiences for new dental clients, ensuring successful product adoption and early wins that drove increased customer satisfaction and engagement.
  • Strategically introduced additional solutions during onboarding, directly contributing to cross-sell and upsell opportunities within the first 90 days.
  • Partnered with sales and customer success teams to identify client needs during orientation, positioning the product’s long-term value and supporting sales growth.
  • Maintained a proactive onboarding cadence that resulted in a measurable reduction in early-stage churn across client segments.
  • Developed and refined onboarding workflows and training materials to enhance dentist engagement and improve the scalability of the onboarding process.
  • Regularly tracked and analyzed onboarding KPIs, leveraging insights to improve client retention and align onboarding efforts with revenue goals.
  • Acted as a trusted advisor to dental professionals, translating complex product features into clinical and business value aligned with their practice goals.

AZ Center for Implant, Facial & Oral Surgery

Marketing/Public Relations Coordinator
11.2015 - 12.2019

Job overview

  • Planned, developed and managed all marketing, advertising and public relations
  • Managed website and social media accounts and created social media for daily postings
  • Developed and managed interoffice marketing strategies for patient retention and referrals
  • Increased internet and patient referrals by 150%
  • Compiled reports and analysis of office production and referral base in relation to marketing and advertising effort
  • Planned and coordinated events and dinners for continuing education lectures and networking open house nights
  • Designed and wrote quarterly newsletter
  • Designed brochures, flyers, and other various marketing materials

Education

Glendale Community College
Glendale, AZ

Some College (No Degree)

Mountain Ridge High School
Glendale, AZ

High School Diploma
05.2004

Skills

  • Organizational growth strategies
  • Strategic management
  • Effective business growth planning
  • Cross-functional collaboration
  • Data-driven decision making
  • Strong written and verbal communication skills
  • Exceptional multi-tasker

Certification

  • CCSM 101 Certificate, Success Hacker - April 2020

Timeline

Senior Manager, Campus Experience

Spear Education
01.2025 - 06.2025

Manager, Customer Success

Spear Education
11.2022 - 12.2024

Orientation, Team Lead

Spear Education
08.2021 - 11.2022

Orientation Specialist

Spear Education
01.2020 - 08.2021

Marketing/Public Relations Coordinator

AZ Center for Implant, Facial & Oral Surgery
11.2015 - 12.2019

Glendale Community College

Some College (No Degree)

Mountain Ridge High School

High School Diploma

Similar Profiles

CREATE PROFILE