Lisa Cline Ayers
Scranton,PA
Summary
As a designer, I have many years of experience where my creative skills are highlighted with pattern, color, trend and merchandizing in the textile industry. A designer is the number one sales tool for pitching the fabric line and presenting the product. In addition to not only creating the product, and leading the team, I also prepared the presentation and made the sales call. In 2016 I decided to establish my own LLC, LCA Designs. Since then I went on to continue my education and explore new roles beyond textiles. Currently my freelance roles are in interior design for both high end residential and commercial. I have learned valuable CAD skills and material sourcing. I am always eager to expand my horizons to keep learning and growing!
Overview
29
29
years of professional experience
Work History
Freelance Interior Designer
LCA Designs, Michael Simon Interiors
New York, United States
04.2023 - Current
- Work closely with team and lead in the sourcing of fabrics based on the given design vision. Fabrics include for wall, windows, bedding, and furniture.
- Interface with print wallcoverings/ drapery products and communications with overseas mills
- Assist with sourcing furniture and other design elements
- Help coordinate flow of materials
- Maintain project management information database
Freelance Interior Designer
LCA Designs, Stone Office Equipment
Scranton, United States
04.2022 - Current
- Design commercial interior spaces including offices, hospitals, senior living spaces, schools and retail stores.
- Balanced aesthetics with functionality by choosing appropriate materials, finishes, and furnishings that met client needs.
- Utilized CET, computer-aided design (CAD) software to create plans and mockups of room layouts.
- Optimized spatial planning for improved workflow efficiency in commercial interiors.
- Presented compelling design proposals to clients for new projects and repeat business.
- Managed budgets and timelines effectively to deliver projects on schedule and within budget constraints.
- Collaborated with architects and contractors to ensure seamless integration of design elements.
- Conducted site visits and meetings with clients to gather necessary information for successful project execution.
Designer/ Merchandiser Consultant
LCA Designs, Radiate Textiles & DDecor Mills
Brooklyn, NY
03.2016 - 05.2021
- Create original upholstery fabric collections that include solids, textures, velvets, woven jacquards, prints and embroideries
- Developed design deliverables that elevated, differentiated, and functioned on-brand and on-strategy.
- Understanding pricing and cost constraints in building fabric constructions for market
- Managed multiple design projects simultaneously, ensuring timely delivery within budget constraints.
- Provide trend/color research and forecasting
- Assist in marketing/branding of new product concepts and design platforms
- Launch website mapping tools that simulate the fabric design on a frame for client use on website
- Developed social media content supporting design and color trends and showcasing my own work
- Increased brand visibility by designing eye-catching showroom displays that highlighted new products and trends.
- Travel to Indian mills and European trade shows.
- Built strong vendor relationships to facilitate favorable pricing on required materials.
- Cross collaborate within the different departments to problem solve and stay on task and in timelines throughout the manufacturing mill in India and US offices
- Work directly with mill in developing new platforms, constructions, and yarns. Develop all products within budget parameters.
VP of Design
Richloom Fabrics
New York, NY
07.2004 - 02.2016
- Led a design team in executing 400+ fabric skus every season for Showtime/High Point Furniture Market working with manufacturers and retailers such as Rowe, Ethan Allen, Lee Industries, Mitchell Gold, West Elm, LaZBoy, Ashley, Bernhardt, Kravet.
- Merchandized products and created new showrooms experiences every season for clients.
- Sales Presentations to Clients
- Visual Content, mood boards, magazine articles
- Created merchandizing content for Market Showtime and Magazines
- Managed timelines and workflow between NYC design team and Asian mills
- Generated designs from artwork stage, to executing technical construction details, through the selection of colorwork for residential market
- Provided price targets, trend, construction parameters, color direction to design team
- Applied effective time management techniques to meet tight deadlines.
- Demonstrated creativity and resourcefulness through the development of innovative solutions.
- Resolved problems, improved operations and provided exceptional service.
Designer
Victor Innovatex
02.2002 - 06.2004
Designer
Mastercraft Mill
06.1995 - 01.2002
- Designer at 2 different mills for Contract, Hospitality, Wallcovering, and Outdoor fabrics
- Worked in horizontal and vertical textile mill manufacturing for contract fabrics as a designer
- Collaborated with yarn suppliers to create yarns to meet certain price points in woven goods for customer projects
- Perform manufacturing trials with clients at their facility using our fabric on their product and do on site trouble shooting
- On site work experience at mill doing weaving, finishing, printing, and dyeing trials on 3 shifts.
- Created performance and eco friendly yarns and textiles for the industry.
- Constructed sustainable and environmentally friendly fabrics that met LEED Certification and Cradle to Cradle initiatives.
Education
BID - Interior Design
2021
Bachelor of Science - Textile Design
1995
- Minor in Spanish
Skills
- CAD Programs- AutoCAD, CET, EAT
- Creative Thinking
- Leadership Skills
- Overseas Communication Skills
- Sales Presentations
- Marketing Tools
- Work with Tight Deadlines
- Vendor Sourcing
- Project Management
- Manufacturing Background
- Merchandising Skills
- Design, Trend and Color Forecasting
Additional Information
Showtime Magazine
Nature = Nurture in Radiate Textiles' Introductions - Issuu
https://issuu.com/showtimepublications/docs/show-20ss-master-fnl/s/10720587
Timeline
Freelance Interior Designer - LCA Designs, Michael Simon Interiors
04.2023 - Current
Freelance Interior Designer - LCA Designs, Stone Office Equipment
04.2022 - Current
Designer/ Merchandiser Consultant - LCA Designs, Radiate Textiles & DDecor Mills
03.2016 - 05.2021
VP of Design - Richloom Fabrics
07.2004 - 02.2016
Designer - Victor Innovatex
02.2002 - 06.2004
Designer - Mastercraft Mill
06.1995 - 01.2002
New York School of Interior Design - BID, Interior Design
North Carolina State University - Bachelor of Science, Textile Design