Lisa Reid

• CyberGuard Compliance specializes in custom IT Security attestations, compliance, and certification services
• Identified, negotiated, and secured a large opportunity with a publicly traded company to transfer business from another vendor to CGC in November.
• Maintained open and ongoing communication with clients to meet needs and expectations.
• Led projects for increased productivity.
• Conducted market research and reported on competitors.
• Collaborated with internal teams for the successful execution of projects.

Technology Escrow Agent protecting IP, software source code, and critical data to advance business continuity plans for end-users while protecting intellectual property for the owner of the Technology

• 140% of quota in my first year
• Built effective marketing campaigns and spearheaded new collateral initiatives and website updates that increased inbound leads by 22% and improved SEO by 12%.
• Advised customers on best practices regarding product usage or maintenance procedures.
• Developed sales pipeline by cold-calling, canvassing and obtaining referrals.
• Maintained updated knowledge of changing industry, standards and trends related to accounts.
• Used excellent verbal skills to engage customers in conversation and effectively determine needs and requirements.
• Studied and researched competitive landscape and emerging technologies to position brand in marketplace.
• Analyzed customer data to develop targeted campaigns that increased customer loyalty and retention rates.
• Developed and implemented a comprehensive sales plan to increase revenue in assigned territory.

• Managed Security Services and Risk Assessments
• Spearheaded a new Business Development initiative for the Education sector, specifically Universities and Colleges
• Designed sales collateral, and marketing campaigns for new sales development
• Gathered and analyzed business, market, and competitor information to support the development of a strategic marketing plan.
• Created presentations to attract new business opportunities.
• Prospected, identified, and cultivated relationships with contacts to promote product lines and solutions.

• Provided Contractual Virtual Assistants, Accountants, and Social Media Services for C-Level Executives
• Developed and maintained relationships with key accounts to ensure customer satisfaction.
• Developed and managed client/contractor relationships throughout their engagements
• Made recommendations for advancing relationally and efficiently
• Highest client retention rate, 92%, among my peers.
• Conducted regular meetings with clients to review progress and discuss future goals.
• Provided guidance and training to junior team members as required.

• Consultative Sales and Business development providing customized Instructor-led and on-demand Information Security Awareness, Application Security, and IT Security Training
• Product demonstrations, Proposals, Contract Negotiations, Implementation, and ongoing Account Management
• Flagship clients include Equifax, Coca-Cola Enterprises, and Lanier Worldwide.
• Executed and created strategic sales plans to expand customer base and extend global reach.
• Acquired by Security Innovation.

• Managed Security Services and Consulting Providers
• Pipeline growth of 40% in solid closable business in my first year
• Flagship clients: Tractor Supply, International Paper, Tennessee Valley Authority, and Caterpillar.
• Participated in regular training sessions on new products, services, and industry trends.
• Advised customers on best practices when using company products or services.
• Conducted market research to identify new business opportunities.
• Monitored competitor activity and pricing strategies to adjust accordingly.

• VARS in best-of-breed Network Security Solutions and Services, Cybersecurity, and Compliance Assessments and Consulting
• Increased revenue by 122% within two months, consistent quota achievement of $140,000, and maintained a customer retention rate of 95%.
• Utilized CRM to collect, organize and manage sales data and customer information.
• Negotiated contracts with clients to ensure profitable outcomes for the company.
• Provided timely customer service support to resolve any issues quickly and efficiently.
• Identified potential new customers through research of industry trends and competitive analysis.

• Cybersecurity leader working with global to mid-to-enterprise organizations to manage and minimize risk by offering Intrusion Detection and Prevention Solutions that protect against security breaches
• Increased market penetration and revenue growth of 55% with clients including Global Payments, Acuity Brands, The Southern Company, Delta, and S1 Corporation.
• Monitored competitor activities and analyzed pricing trends in the region.
• Participated actively in industry conferences and seminars for knowledge, sharing, and purpose.
• Established relationships with key accounts in the region through personal visits and phone calls.
• Led sales planning, development and account management to grow existing accounts and establish new sales accounts.

• A small start-up specializing in Intrusion Prevention and Intrusion Detection systems to protect organizations against cyberattacks
• Strategic planning and execution of business growth strategies to drive new business in the southeast territory, leveraging business alliances, existing networks, and referrals
• Attended industry networking opportunities including CIO breakfasts, Trade Shows, and Industry Organization Meetings
• Secured and implemented several pilot projects and established a pipeline of closable business of $220,000 with an average deal size of $30,000.

Developer and provider of security software and managed services and pioneer of Vulnerability Assessment and Intrusion Detection technology. Acquired by IBM

• Developed strategic regional alliances with partners, including the Big Four accounting firms, and VARS
• Consistently top-ranked among peers
• Average deal size: $75K
• High Impact Sales Include 1998: 153% of $1.2M quota, 1999: 178% of $1.2M quota, 2000 and 2001, 125% of $1.5M quota, and 2002 130% of $1.5M quota
• President's Club: 1998, 1999, 2000, 2001, 2002
• Trained and developed new team members to improve product knowledge and selling abilities.
• Drove sales of company products and services by meeting with customers using strategic and organized approach.

• Business development of technology escrow services to Fortune 5000, Software Vendors, and Computer Law Attorneys
• Formulated sales methods, structured business plans, and executed competitive positioning strategies to gain market advantage
• Exceeded quota of $200,000 and ranked number one sales representative throughout tenure
• Captured the Federal Express Account transitioning all of their existing and future business to me within my first 6 months
• Piloted and delivered an employee training program to all of their US locations.
• Used change methodologies to increase sales and led projects for increased productivity.