Lisa Shelton
Dallas,TX
Summary
Highly qualified Brand Ambassador with skills and abilities necessary for success in the industry. Known for exceptional task prioritization and delivering outstanding customer service. Eager to leverage extensive training and experience to tackle new professional challenges. Committed to driving awareness and promoting market growth through effective research, hosting, and coordinating marketing events. Skilled in assisting customers in finding desirable products and boosting sales. With over a decade of expertise in driving sales through creative marketing initiatives, excels in communication skills, possesses a deep understanding of social media, and has the ability to influence potential customers through friendly conversation.
Overview
19
19
years of professional experience
Work History
Brand Ambassador
PEACH & LILY SKINCARE
2021.11 - Current
- Execute sales, corporate events, and plan all store-level events and training with Store Level Management in Ulta stores in Dallas, TX region
- Product stock issues, updates, and product presentation.
Brand Ambassador
FEKKAI SALON HAIRCARE
2021.07 - 2022.07
- Executed sales, client consultations, events, training, and education in Ulta salons and stores in Dallas, TX region
- Set up brand focus dates and pop-up events with Salon Managers and Retail Services Managers.
Selling Specialist
GIVENCHY COSMETICS (LOUIS VUITTON MOET HENNESSY)
2021.03 - 2021.08
- Rehired to execute sales, events, makeup consultations, and perform brand training in Sephora stores in Dallas, TX region
- Executed makeup & fragrance consultations, sales, events, and trained teams Sephora stores in Washington, DC region and Pennsylvania
- Worked directly with retail store management to schedule training and events.
Brand Ambassador
COTY INC. (HFC PRESTIGE PRODUCTS)
2020.12 - 2021.03
- Exceeded forecasted daily and monthly sales
- Events, training, and education for Philosophy cosmetics and Coty luxury fragrances in Sephora & Ulta stores in Washington, DC region
Freelance Expert
DARPHIN (ESTEE LAUDER COMPANIES)
2013.10 - 2020.05
- Executed sales & training for retail & spa teams in Blue Mercury and Nordstrom stores in Chicago, IL and Washington, DC region
- Performed brand specific facials and spa room events, private groups events, face-to-face appointments, and client consultations.
Regional Artist and Trainer
GIVENCHY COSMETICS (LOUIS VUITTON MOET HENNESSY)
2011.09 - 2013.12
- Rehired to execute sales, events, makeup consultations, and perform brand training in Sephora stores in Dallas, TX region
- Executed makeup & fragrance consultations, sales, events, and trained teams Sephora stores in Washington, DC region and Pennsylvania
- Worked directly with retail store management to schedule training and events.
Regional Manager
HOURGLASS COSMETICS
2008.08 - 2011.08
- Promoted from District Trainer after one year in the Washington, DC region
- Executed sales, events & training teams in Sephora stores in Washington, DC, and Mid-Atlantic regions
- Hired, trained, and managed district trainers, generated schedules, sales goals, brand campaigns, and schematic updates
- Generated weekly and monthly sales, stock issues and reports for District Manager and Marketing Director
Lead Spa Stylist and Trainer
D'BROWS SPECIALTY DAY SPA
2007.04 - 2008.07
- Performed makeup applications, brow & lash services, boutique events and retail sales in Washington, DC
- Lead Trainer of Stylists and created makeup applications and client classes outlines.
Beauty Department Manager
CVS PHARMACY
2005.06 - 2007.03
- Governed beauty department tasks, budgets, hiring, training, and events
- Crafted marketing displays to excel sales for healthy skin care center and beauty department
- Generated sales reports for Store Manager and District Manager
- Featured in company newsletter for exceeding companywide monthly sales goals, unique displays, and excellent beauty team.
Education
Certified Advanced Lash Trainer and Lash Extension Specialist -
JB COSMETICS
BUENA PARK, CA2009
Licensed Make-Up Artist and Certified Threader -
BENNETT CAREER INSTITUTE
Washington, DC2005
Major: Social Work -
UNIVERSITY OF NEVADA, RENO
Reno, NV1989
Skills
- Professionally trained Make-Up Artist for film, print, and television.
- Certified Lash & Brow Stylist.
- Accustomed with Microsoft Office software.
- Exceptional communication
- Customer Engagement
- Effective communicator
- Customer Service
Personal Information
Title: BEAUTY EXPERT
Timeline
Brand Ambassador
PEACH & LILY SKINCARE
2021.11 - Current
Brand Ambassador
FEKKAI SALON HAIRCARE
2021.07 - 2022.07
Selling Specialist
GIVENCHY COSMETICS (LOUIS VUITTON MOET HENNESSY)
2021.03 - 2021.08
Brand Ambassador
COTY INC. (HFC PRESTIGE PRODUCTS)
2020.12 - 2021.03
Freelance Expert
DARPHIN (ESTEE LAUDER COMPANIES)
2013.10 - 2020.05
Regional Artist and Trainer
GIVENCHY COSMETICS (LOUIS VUITTON MOET HENNESSY)
2011.09 - 2013.12
Regional Manager
HOURGLASS COSMETICS
2008.08 - 2011.08
Lead Spa Stylist and Trainer
D'BROWS SPECIALTY DAY SPA
2007.04 - 2008.07
Beauty Department Manager
CVS PHARMACY
2005.06 - 2007.03
Certified Advanced Lash Trainer and Lash Extension Specialist -
JB COSMETICS
Licensed Make-Up Artist and Certified Threader -
BENNETT CAREER INSTITUTE
Major: Social Work -
UNIVERSITY OF NEVADA, RENO
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