Lori Borchers ABO
Summary
Talented Licensed Dispensing Optician with over 30 years of experience in the Optical Industry.
Achieving top honors for Kaiser Permanente last 3 years. 2026 Number 2 out of over 150 Opticians in Western Region for Sales and Service.
Committed to offering the best customer service possible in every aspect required. Long term employment has been my track record.
Detail-focused Licensed Dispensing Optician known for high productivity and efficient task completion. Skilled in interpreting prescriptions, adjusting and repairing eyeglasses, and providing personalized customer service. Excel at communication, problem-solving, and time management to ensure optimal client satisfaction and seamless operation within fast-paced environments.
Overview
42
42
years of professional experience
1
1
Certification
Work History
Licensed Dispensing Optician
Kaiser Permanente
Santa Rosa, California
03.2021 - Current
Business Owner
Self-employed
Forestville, California
01.2019 - 03.2021
- Promoted business on social media platforms to maximize brand identity and generate revenue.
- Managed operations budgeting, accounts payable and accounts receivable and payroll.
- Conferred with customers to understand needs and finalize purchase orders.
- Monitored industry trends and attended trade shows to select and items for resale in stores.
- Kept records for production, inventory, income and expenses.
- Maintained functional and orderly building areas to deliver professional appeal to customers.
Licensed Dispensing Optician
Sonoma Eyeworks Dr. Harmon
Santa Rosa, CA
04.2005 - 12.2018
- Met incoming customers pleasantly and offered support and service.
- Assisted patients and customers with choice of frames to best fit budgetary requirements and style preferences.
- Collected customer measurements such as bridge, eye size, temple length, seg heights, vertex distance, pupillary distance and pantoscopic tilt.
- Scheduled appointments, verified insurance coverage, maintained accurate patient records and assisted with preliminary testing.
- Investigated and resolved customer complaints and adjusted and repaired customer eyewear.
- Inspected finished eyeglasses to conform to company's quality check process and verified proper fit to customer satisfaction.
- Stocked and restocked merchandise, maintained inventory, cleaned and straightened displays and entire store and processed defective, spoiled and cannibalized frames.
- Used hands, heat and tools to bend and shape frames to fit customer's face.
- Instructed customers on methods for adapting to glasses, proper wear and necessary care.
- Managed client frame selection processes and walked through lens options.
- Took specific facial measurements, including optical centers of eyes, pupillary distance and temple length.
- Telephoned appointment-holders on day before to confirm times, contacted no-shows, obtained insurance pre-authorization and notified patients upon eyewear availability.
- Wrote up detailed work orders specifying parameters for lenses and frames.
Licensed Dispensing Optician
Dr. Jon Fitzpatrick
Santa Rosa, CA
05.2004 - 03.2005
Eyewear Sales Representative
Safilo Group USA
New York, NY
11.1995 - 12.1999
- Met with store managers to discuss product needs, accomplish sales goals and facilitate sales growth.
- Cultivated professional client relationships by asking appropriate questions, identifying needs and providing insightful information regarding products.
- Developed relationships with customers and presented promotions that increased shelf space, sales and profit.
- Generated sales by prospecting leads, cold calling and negotiating advantageous deals.
- Presented professional appearance and assisted with product placement and visual merchandising tasks.
- Exceeded sales goals using consultative sales talents and effectively explaining programs and services to generate interest.
- Collaborated with new customers to give details about company offerings.
- Planned and followed through with inventory management for each store.
- Strengthened branding initiatives by coordinating annual events to maximize outreach.
Optical Frame Sales
Marchon Eyewear inc.
Melville, NY
08.1992 - 10.1995
Optical Dispenser
Eyecenter Optometric
Citrus Heights, CA
09.1984 - 07.1992
Skills
- Frames adjustment
- Glasses repair
- Managing inventory
- Fittings
- Quality control
- Work ethic
- Customer service
- Visual merchandising
- Optical measurements
- Sales generation
- Quality assurance
- Appointment scheduling
- Complaint resolution
- Team collaboration
- Product knowledge
- Professional presentation
- Fashion and style sense
- Frame adjustment mastery
- Optical measurements accuracy
- Progressive lenses
- Product knowledge expert
- Optical dispensing techniques
Certification
- ABO License Certificate #185303 - 2012
Timeline
Licensed Dispensing Optician
Kaiser Permanente
03.2021 - Current
Business Owner
Self-employed
01.2019 - 03.2021
Licensed Dispensing Optician
Sonoma Eyeworks Dr. Harmon
04.2005 - 12.2018
Licensed Dispensing Optician
Dr. Jon Fitzpatrick
05.2004 - 03.2005
Eyewear Sales Representative
Safilo Group USA
11.1995 - 12.1999
Optical Frame Sales
Marchon Eyewear inc.
08.1992 - 10.1995
Optical Dispenser
Eyecenter Optometric
09.1984 - 07.1992