Lourdes Johnson
Campbell,CA
Summary
Results-driven Analyst Relations professional with proven background in senior leadership roles, driving strategic initiatives and fostering organizational growth. Successfully led cross-functional teams to achieve key business objectives, enhancing operational efficiency and stakeholder satisfaction. Demonstrated expertise in project management and strategic planning.
Overview
35
35
years of professional experience
Work History
Senior Director, Global Analyst Relations
Trustwave
02.2021 - Current
- Drive global AR programs to cybersecurity industry leadership, resulting in 20+ positive evaluations across key markets.
- Architect C-suite and analyst engagement strategies.
- Develop and execute yearly strategic communications plans to achieve business goals.
- Forge strong industry partnerships to positively impact company growth.
- Lead cross-functional team projects to help generate multi-million dollar pipeline and launch new products.
- Optimize internal communications for efficient decision-making.
- Amplified market impact through analyst-driven messaging.
- Set clear objectives and empower teams.
- Establish efficient RFI/RFP processes and data-driven metrics.
Analyst Relations Director
Splunk Inc.
07.2016 - 01.2021
- Managed strategic AR programs and provided oversight for the security portfolio which contributed to over 50% of the company's overall revenue.
- Led program execution, resulting in leadership positions in major evaluations.
- Played a key role in co-managing the analyst conference program with emphasis on customer engagement.
- Co-created executive content and co-managed the AR program for a customer event highlighting former President Barack Obama.
- Collaborated closely with cross-functional teams to enhance operational efficiencies.
- Provided actionable insights to drive business growth.
Senior Manager
Symantec Corporation
10.2007 - 07.2016
- Interim AR lead during major leadership changes, overseeing global AR execution across EMEA and APAC to ensure a smooth transition.
- Balanced competing priorities efficiently while maintaining focus on critical tasks requiring immediate attention.
- Global lead for Symantec's Security Portfolio, slowly taking on responsibilities for roughly 10 acquired companies, while providing support for Norton consumer business unit.
- Evaluated vendor offerings critically to select the most appropriate partners for delivering desired results at optimal costs.
- Led cross-functional teams to achieve project milestones and deliver high-quality results.
- Mentored junior staff members for skill development and career progression within the organization.
- Thrived in fast-paced environments, consistently exceeding performance targets set by senior leadership.
- Championed company-wide initiatives, fostering a more supportive and innovative workplace.
- Conducted market analysis to drive strategic decisions, aligned business goals with company vision, and developed detailed plans for growth.
Analyst Relations Manager
Veritas (Acquired by Symantec)
01.2005 - 10.2007
- Analyst Relations Manager for flagship solutions in Backup & Recovery, Email Archiving, and E-Discovery. Led collaboration to elevate solutions to leadership positions in their markets
- Led 8 cross-functional teams in strategic planning, aligning efforts with company goals.
- Provided analyst insights to influence product development and equip senior management with actionable insights.
- Managed multiple projects under tight deadlines while delivering high-quality results.
- Resolved staff member conflicts, actively listening to concerns and finding appropriate middle ground.
- Mentored junior team members, cultivating future leaders and strengthening the organization's talent pipeline.
- Developed and executed communication strategies, elevating brand values and increasing brand recognition.
Analyst Relations Senior Specialist
BMC Software
11.1999 - 01.2005
- Analyst Relations Senior Specialist managing AR programs for key systems management solutions.
- Drove cross-functional collaboration, leading strategic planning sessions and securing leadership roles in key evaluative reports.
- Guided product strategy by delivering market analysis, identifying trends, and providing actionable insights that enhanced decision-making and offered a competitive edge.
- Successfully managed multiple complex projects from inception to completion, meeting strict deadlines and quality standards while ensuring client satisfaction.
- Established strong working relationships with clients through exceptional customer service and proactive communication efforts.
PR Specialist
New Dimension Software (Acquired by BMC)
02.1996 - 11.1999
- Managed the company's PR program, with expanding responsibilities to manage the AR program.
- Led PR program planning and maintained strong relationships with PR agency to drive strategic implementation, resulting in coverage that included a cover story place in key trade publication.
- Interim manager for Investor Relations during a company transition.
- Collaborated with cross-functional teams to plan and execute yearly executive road show, manage 5 key events, achieving project goals on time and within budget.
- Improved team collaboration by initiating regular strategy meetings.
Writer / Editor
Entrepreneur Magazine
01.1995 - 02.1996
- Contributed as a writer, researcher, and editorial assistant, conducting research and co-writing featured articles for monthly columns in Entrepreneur and Entrepreneur International.
- Collaborated with editors to refine drafts, ensuring consistent tone and style across various platforms.
- Efficiently managed multiple projects and competing deadlines, ensuring the timely delivery of high-quality editorial work.
- Conducted thorough research to create accurate, engaging content that resonated with readers.
- Collaborated with writers, designers, and editors to deliver high-quality pieces, ensuring accuracy through meticulous proofreading and fact-checking.
- Worked on yearly editorial pieces: Entrepreneur Across the 50 States; Entrepreneurs Under 40; Entrepreneur Women of the Year; Franchise 500. Regular contributor to Entrepreneur International.
Manager
Nordstrom
01.1990 - 01.1995
- Managed Nordstrom's Petite department, leading a team to achieve sales goals.
- Boosted customer satisfaction by resolving disputes quickly, maintaining communication, and implementing effective solutions. Earned Customer Service Employee of the Month award.
- Set team priorities, managed schedules, and monitored performance. Provided feedback to improve skills and optimized staffing during peak periods.
- Drove business growth with successful promotional events and building clientele. Example: secured a major client, generating $15K in one transaction through cross-selling.
- Managed department operations, including merchandising, product and personnel training, and collaborating with buyers.
- Worked in Nordstrom data center, producing marketing materials. Expanded knowledge and skills for retail back office.
Education
Bachelor of Arts - English Literature
University of California
Los Angeles06-1989
Skills
- Strategic Planning Expert
- Goal-Driven Leader
- In-Depth Understanding of High-Tech Security Trends
- Skilled Negotiator, Communicator, & Content Developer
- Team Leader & Mentor
- Collaborative Team Builder
- Community Engagement Advocate
Accomplishments
- Expertly led AR/Influencer programs in multiple high-tech markets: cybersecurity, Managed Security Services, cloud security, enterprise mobility, and data security.
- Leveraged analysts’ insights to impact the company's strategic direction, product, and market perception.
- Executed AR programs for launches, M&As, and divestitures with positive outcomes.
- Implemented analyst-driven marketing programs, contributing to sales pipeline.
- Enabled enterprise sales through analyst research.
Awards
- Symantec Aspire Mentorship Program Certificate of Completion
- Customer Service Employee of the Month - Nordstrom
Hobbies and Interests
- Trustwave Global Diversity Council
- Splunk's ERG group and Women in Tech
- Dancer - performing in Ballroom and HipHop/Jazz Funk local shows
- Personal training: TRX, kettle bell, and other HIIT training. Yoga.
- Cooking, reading, and travel
Timeline
Senior Director, Global Analyst Relations
Trustwave
02.2021 - Current
Analyst Relations Director
Splunk Inc.
07.2016 - 01.2021
Senior Manager
Symantec Corporation
10.2007 - 07.2016
Analyst Relations Manager
Veritas (Acquired by Symantec)
01.2005 - 10.2007
Analyst Relations Senior Specialist
BMC Software
11.1999 - 01.2005
PR Specialist
New Dimension Software (Acquired by BMC)
02.1996 - 11.1999
Writer / Editor
Entrepreneur Magazine
01.1995 - 02.1996
Manager
Nordstrom
01.1990 - 01.1995
Bachelor of Arts - English Literature
University of California
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