Summary
Overview
Work History
Education
Skills
Languages
Work Availability
Quote
Timeline
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LUZ ADRIANA GUERRA

LUZ ADRIANA GUERRA

Pharmaceutical Sales Representative
Fort Worth,TX

Summary

Competent, results-driven sales and business professional with over 18 years of experience. Work judiciously and methodically to achieve and exceed corporate objectives consistently. Outstanding record of achievement in complex accounts and contract negotiations. Emphasis on consultative and solution selling, with a talent for developing strong account relationships that build the foundation for current and future business growth. Able to identify business opportunities, influence outcomes, and work effectively in a high-pressure, time-sensitive environment. Develop profitable rapport with all levels and inspire client confidence and trust. Fluent in Spanish. Achieved industry-leading customer and revenue growth by leveraging top-notch abilities in networking and lead development. Demonstrated success in converting prospects into customers, servicing accounts and maintaining consistent sales levels. Skilled relationship-builder, communicator and multitasker. Strategic and industrious Sales Representative offering comprehensive background in building relationships, cultivating partnerships, retaining top accounts and growing profit channels by establishing trust. Disciplined and resourceful professional with expertise in account development and market penetration. Bilingual with fluency in Spanish. Energetic Sales Representative offering demonstrated success identifying prospects and converting leads into customers. Superior communication skills, understanding of client needs and sales closing rates. Recognized for creativity and resourcefulness in meeting and exceeding sales, revenue and profit goals. Strategic Pharmaceutical Sales Representative offering engagement and experience in reagent, instrument and pharmaceutical sales. Delivers superior customer service while demonstrating product value. Well-versed in developing strategies for new product introduction and market penetration. Proven history of building and managing long-term relationships with targeted hospitals, physicians, pharmacists and administrators. Adept in building trusting rapport and representing product lines that provide solutions to providers and patients.

Overview

15
15
years of professional experience
1
1
Certification

Work History

Marketer Associate

MESSER Financial Group
01.2022 - 01.2023
  • Build natural rapport with diverse group of individuals
  • Serve variety of groups of community as regional sales associates
  • Marketing
  • Make decisions sometimes against tight deadlines
  • Live Webinars in English and Spanish
  • Engagement with pharmacies, doctors everyday to maintain relationship with clients in daily basis.
  • Created documentation outlining research findings for use by project managers, customers, and other marketing staff to make accurate decisions about future plans.
  • Identified appropriate marketing channels and target customers for campaigns.
  • Assisted in development of products and services previously unrepresented in industry to increase shares in new markets 50%
  • Worked within budget parameters to develop and implement marketing strategies by analyzing key data and consumer demographics, increasing revenue 50%
  • Assisted in development of products and services previously unrepresented in industry to increase shares in new markets 50%

Marketer

The Brokerage Inc.
01.2021 - 01.2022
  • Recruiting more than 50 agent per day
  • 50 Sales per day
  • Increasing new business
  • Retain existing business
  • 500 cold calls per day or more
  • Training over 30 Agents English and Spanish CMS Class
  • Maintain good relations with agents and clients
  • Overcome any complaints and handle stressful situations
  • Work under pressure
  • Handle Zoom meetings with representatives of major companies like UHC, BCBS, Aetna, etc.
  • Marketing for Companies like Aetna, BCBS, UHC
  • Conducted research to analyze customers' behavior, preferences and purchasing habits
  • Met with vendors to assess products, inquire about services and negotiate pricing
  • Administered and procured funding for new marketing programs

Insurance Agent

United Health Care
01.2018 - 02.2024
  • 100 per sales per week
  • Customer Service daily
  • Retain old Business
  • Create New Business
  • Met with customers to provide information about available products and policies
  • Negotiated contracts and terms of sale with potential customers
  • Identified and solicited sales prospects in agency databases
  • Developed and implemented promotional strategies to increase customer base

Self Employee/Owner

Seniors Life and Health
01.2016 - 01.2018
  • Service Texas and New Mexico residents with Medicare products
  • Visiting pharmacies and doctors to endorse magazine
  • Founder of Seniors Life and Health magazine which allowed for opportunity to vastly educate community about CMS while promoting local businesses opportunity to self-promote through advertisements
  • Seniors Life and Health magazine is strong supporter of nonprofit organizations.
  • Reproducing more than 10 thousand magazine per month
  • Evaluated suppliers to maintain cost controls and improve operations
  • Managed day-to-day business operations
  • Trained and motivated employees to perform daily business functions
  • Consulted with customers to assess needs and propose optimal solutions
  • Used knowledge of market trends to create value-added solutions resulting in significant increase in revenues
  • Established, optimized and enforced business policies to maintain consistency across industry operations
  • Discovered areas of improvement by generating quarterly operational and sales reports
  • Organized and attended trade shows and special events to showcase products, network with other businesses and attract new customers
  • Cultivated forward-thinking, inclusive and performance-driven company culture to lead industry innovations
  • Put together realistic budgets based upon costs and fees for successfully operating business
  • Developed and implemented marketing strategies to generate new customers and increase sales and profit margins
  • Adhered to regulatory and policy changes and made necessary adjustments to maintain overall success
  • Assessed damaged materials and notified maintenance personnel of needed repairs

General Manager

INSURUS Medicare Insurance
01.2015 - 01.2016
  • Effectively trained newly licensed Agents in sales tactics, community outreach, and CMS regulations
  • Grew existing client base and client retention
  • Responsible for effective marketing tactics, resulting in successful presentations within privately owned physician offices
  • Educated on mission of company and CMS benefits.
  • Assisted in recruiting 50 agents per day , hiring and training of team members
  • Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills
  • Identified and qualified customer needs and negotiated and closed profitable projects with high success rate
  • Implemented operational strategies and effectively built customer and employee loyalty
  • Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization
  • Managed purchasing, 50% of sales, marketing and customer account operations efficiently
  • Implemented business strategies, increasing revenue and effectively targeting new markets
  • Supervised creation of exciting merchandise displays to catch attention of store customers
  • Collaborated with cross-functional teams to develop innovative solutions
  • Provided strategic oversight of marketing and promotional campaigns to keep campaigns aligned with overall goals and objectives
  • Analyzed market trends and competitor activities to create competitive advantages
  • Maximized operational excellence mentoring personnel on management principles, industry practices, and company procedures
  • Introduced new methods, practices, and systems to reduce turnaround time
  • Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth
  • Developed and implemented strategies to increase sales and profitability
  • Formulated policies and procedures to streamline operations
  • Mitigated business risks by working closely with staff members and assessing performance
  • Developed and maintained relationships with customers and suppliers through account development
  • Interacted well with customers to build connections and nurture relationships
  • Negotiated price and service with customers and vendors to decrease expenses and increase profit

Employee Benefits Specialist

GOODMAN FINANCIAL LLC.
01.2009 - 01.2015
  • Established new accounts and provided support for existing clients; determined client benefits; verified, processed, and monitored insurance claims; consistently met high standards of technical accuracy and effective customer service; maintained accounts in good standing
  • Documented customer concerns and company action taken, in compliance with all corporate standards of accuracy and document retention
  • Continually work as broker Agent with United Health Care
  • Ensure effective customer service is provided, high retention of clients, and new business continually flows in.
  • Establish accounts of 401k with doctors, attorneys, etc.
  • Analyzed and evaluated existing compensation and benefits programs and recommended improvements.
  • Gathered information about each position and related occupation with employee interviews, field observations, and industry research.

Education

Bachelor of Science - Computer Information Systems

University of Texas At El Paso
UTEP
01.1998

Skills

  • Proficient with Microsoft Office, PowerPoint, and Industry-Related Software
  • Fluent in English and Spanish
  • Sales / Marketing Strategies
  • Excellent Communication Skills
  • Problem Resolution Skills
  • Presentation / Negotiation Skills
  • Entry-level Pharmaceutical Sales Representative
  • Brand Messaging
  • Business Growth and Retention
  • Product Promotions
  • Contract Negotiations
  • Customer Needs Analysis
  • Sales Presentations
  • Retention Strategies
  • Relationship Building
  • Sales Closing

Languages

Spanish
Professional Working
Spanish
Full Professional

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote

There is a powerful driving force inside every human being that, once unleashed, can make any vision, dream, or desire a reality.
Tony Robbins

Timeline

Marketer Associate

MESSER Financial Group
01.2022 - 01.2023

Marketer

The Brokerage Inc.
01.2021 - 01.2022

Insurance Agent

United Health Care
01.2018 - 02.2024

Self Employee/Owner

Seniors Life and Health
01.2016 - 01.2018

General Manager

INSURUS Medicare Insurance
01.2015 - 01.2016

Employee Benefits Specialist

GOODMAN FINANCIAL LLC.
01.2009 - 01.2015

Bachelor of Science - Computer Information Systems

University of Texas At El Paso
LUZ ADRIANA GUERRAPharmaceutical Sales Representative