Lydia Herrera
Summary
Dedicated property management professional with extensive experience managing diverse portfolios from Class A to C properties. Achieved a 10% higher than budgeted NOI and improved Google review ratings from 4.5 to 4.9 stars, demonstrating commitment to operational excellence and resident satisfaction. Seeking to leverage expertise in operations and team mentorship as a Regional Property Manager.
Overview
2027
2027
years of professional experience
Work History
Assistant Regional Manager
The Tipton Group
01.2026 - Current
- Monitored regional leasing activities, analyzed trends and reported results to senior management team.
- Managed property operations in San Antonio TX and Atlanta GA to ensure compliance with regulations.
- Developed budgets and financial reports, enabling effective monitoring of property performance.
- Trained and supervised on-site staff, enhancing service delivery and operational efficiency across 8 communities.
- Implemented marketing strategies to increase property visibility and occupancy rates.
- Reviewed renewal leases prior to expiration date and adjusted rental rates.
- Implemented policies and procedures to safeguard interests of owners and investors while fostering positive tenant relationships.
- Provided guidance and support to onsite personnel regarding best practices in leasing, marketing, customer service.
- Led the response to 2 property fires, coordinating with emergency services, while maintaining a high level of resident satisfaction and support
Community Manager
Hawthorne Residential Partners
10.2024 - 12.2025
- Increased and maintained a Google review score from 4.5 to 4.9 stars
- Coordinated solutions for construction challenges including delayed schedules, HVAC complications, staffing shortages, and significant project issues.
- Increased and maintained a Google review score from 4.5 to 4.9 stars
- Coordinate, prepare and lead weekly client agendas and calls to report the status of leasing efforts and overall operations
- Create and implement marketing plans to help increase traffic in a challenged area
- Managed budget expenses for leasing commissions, marketing, and operations to consistently meet financial targets.
- Organized community events to strengthen relationships among residents and engage local businesses.
District Manager & Regional Mentor Trainer
BH Management
2009 - 2024
- Managed Class C to Class A communities up to 700 apartment homes through take-overs, property sales and management transitions
- Achieved 10% higher than budgeted NOI in 2022
- Executed talent management and HR operations to hire, train, and oversee up to 10 employees, fostering a skilled team
- Facilitated the direct one-on-one training for 10 newly hired Community Managers within our region
- Managed multiple sites during due diligence for property acquisitions and sales, facilitating smooth transitions
- Created weekly, monthly, and quarterly reports including MMR, financial scrubs, variance reports, and petty cash reconciliation.
- Coordinated 6-month foundation repair project, ensuring timely communication and support for 25 displaced families
- Implemented pandemic safety practices and adjusted protocols to meet company policy and CDC requirements.
- Experience in coordinating restoration efforts after severe winter storms that occurred in San Antonio (2021) and in El Paso (2011)
Skills
- Property operations
- Operational budgeting
- Financial analysis
- Market analysis
- Compliance oversight
- Team leadership
- Customer relationship management
Accomplishments
- Property of the Year and Club 90 Award, 2012
- Assistant Manager of the Year, 2015
- Lowest Delinquency & Elite Club, 2018
- No Vacancy Loss, 2022
- SAAA Property Manager of the Year, 2025
- SAAA Leadership Lyceum Graduate, 2025
Timeline
Assistant Regional Manager
The Tipton Group
01.2026 - Current
Community Manager
Hawthorne Residential Partners
10.2024 - 12.2025
District Manager & Regional Mentor Trainer
BH Management
2009 - 2024