MACKENZIE ZIEGLER
Aurora,CO
Summary
Senior enterprise sales leader with well over a decade of experience driving revenue across SaaS, martech, and media platforms. Proven success managing $1M+ ARR accounts and scaling high-value relationships in fast-paced, data-driven environments. Trusted advisor to C-level executives with expertise in consultative and value-based selling. Adept at delivering measurable business outcomes, building cross-functional alignment, and navigating complex sales cycles across highly competitive and regulated industries.
Overview
19
19
years of professional experience
Work History
Senior Director of Sales & Business Development
Surfside.io
06.2021 - Current
- Promoted for national enterprise sales leadership, exceeding 2024 quota by Q1
- Spearheaded consultative strategies across martech and media solutions, including SEM, DOOH, and programmatic
- Engaged senior stakeholders to design data-driven strategies tailored to business objectives
- Collaborated cross-functionally with product, marketing, and engineering to deliver scalable implementations
- Supported clients in regulated and emerging industries with performance-focused growth plans
Director of Sales
CNB Media
04.2019 - 06.2021
- Managed $1M+ enterprise SaaS portfolios across regulated industries
- Drove outbound strategy and new business acquisition, achieving record-breaking sales
- Consulted with marketing leaders on database and engagement solutions, emphasizing ROI
- Provided executive support and cross-department insights to strengthen product-market fit
General Manager, Business Development
Privateer Holdings
01.2016 - 03.2019
- Led statewide operations and enterprise sales growth, increasing revenue 16%+ month over month
- Promoted to national business development to pursue larger enterprise opportunities
- Developed strategic GTM plans and strengthened executive-level partnerships
- Scaled local teams while working closely with HQ on territory expansion and revenue targets
Various Roles in Sales, Marketing, and Business Development
Apollo Group, Meredith Corp, IJL
01.2006 - 12.2015
- Built a strong foundation in B2B sales, marketing strategy, and client relationship management across early-stage tech, education, and service organizations
- Developed and executed go-to-market strategies for new product launches and market entries
- Led high-performing sales teams and trained junior reps on consultative and solution-based selling methodologies
- Partnered with C-suite leaders to align business objectives with sales execution, contributing to consistent revenue growth
- Recognized for early leadership potential with promotions into regional and national roles, including team management and cross-functional collaboration
Education
MBA -
University of Phoenix
Phoenix, AZBS - Exercise Physiology
University of Wisconsin
Oshkosh, WISkills
- Enterprise Account Strategy & Leadership
- SaaS & Martech Solution Selling
- Consultative & Value-Based Selling
- Executive Stakeholder Relationship Management
- Revenue Growth & Forecasting (Salesforce, Hubspot, etc CRM)
- Cross-Functional Collaboration & GTM Strategy
- Proven Remote Sales & Leadership Proficiency
Hobbies and Interests
- Enterprise Sales Strategy
- Digital Innovation
- SaaS
- Outdoors
- Growth
- Travel
Professional Development And Awards
- Employee of the Quarter, 2024, Surfside
- Rising Star Award, 2019, CNB Media
- Record-breaking revenue performance, Multiple organizations
- Leadership Summit Nominee, Apollo Group
Timeline
Senior Director of Sales & Business Development
Surfside.io
06.2021 - Current
Director of Sales
CNB Media
04.2019 - 06.2021
General Manager, Business Development
Privateer Holdings
01.2016 - 03.2019
Various Roles in Sales, Marketing, and Business Development
Apollo Group, Meredith Corp, IJL
01.2006 - 12.2015
MBA -
University of Phoenix
BS - Exercise Physiology
University of Wisconsin
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