Madison Singletary
Clayton
Summary
Dynamic marketing professional with extensive experience at Mohawk Industries, excelling in channel marketing and brand positioning. Proven track record in strategic planning and project management, driving consumer engagement and revenue growth. Adept at market analysis and fostering strong customer relationships, ensuring impactful execution of marketing initiatives.
Overview
15
15
years of professional experience
Work History
Sr. Manager, Channel Marketing
Mohawk Industries
Garner
12.2024 - Current
- Direct channel marketing strategies and launches for multiple business units at multiple national home center retailers for the world's largest flooring manufacturer.
- Manage cross-functional initiatives to enhance sales, product, and brand programs and positioning.
- Oversee execution of partner marketing programs that drive consumer engagement.
- Streamline marketing workflows and operational processes to boost efficiency.
- Support revenue growth through detailed market insights, strategic planning and flawless execution.
Manager, Channel Marketing
Mohawk Industries
Garner
10.2018 - 12.2024
- Oversaw .com and in-store project execution for the nation's largest home center channels.
- Collaborated with cross-functional teams, customer leaders, and vendor partners to meet business objectives.
- Managed purchase order processing within SAP systems.
- Directed photography and digital asset initiatives to enhance brand presence.
Marketing Coordinator
Mohawk Industries
Garner
03.2014 - 10.2018
- Supported in-store project initiatives for assortment refreshes and program launches.
- Facilitated logistics and production for annual trade show execution.
- Managed national assortment planning to optimize inventory distribution.
Sales Manager
Flowers Plantation
Clayton
07.2013 - 02.2014
- Oversaw sales operations for large residential community to maximize efficiency and profitability.
- Developed relationships with prospective buyers and partners to drive community growth.
- Coordinated marketing and sales initiatives to enhance visibility and foster engagement.
Capture Manager
Oak Grove Technologies
Raleigh
09.2011 - 05.2013
- Spearheaded capture efforts for government contracting opportunities.
- Tracked RFP releases, pricing strategies, and competitive analyses.
- Collaborated with technical teams to align solutions with client requirements.
HR, AP & Payroll Specialist
Blue Ridge HealthCare
Raleigh
06.2011 - 09.2011
- Streamlined HR operations, focusing on payroll processing and accounts payable functions.
- Ensured accuracy and compliance of employee and financial records.
- Managed vendor relationships to enhance service delivery.
Education
Master of Business Administration -
Campbell University
05-2011
Bachelor of Business Administration - Marketing
Campbell University
12-2009
High school or equivalent -
Raleigh Christian Academy
05-2006
Skills
- SAP, Workfront, Supplier Hub
- Project management
- Digital asset management
- Customer relationship management
- Strategic planning
- Process improvement
Timeline
Sr. Manager, Channel Marketing
Mohawk Industries
12.2024 - Current
Manager, Channel Marketing
Mohawk Industries
10.2018 - 12.2024
Marketing Coordinator
Mohawk Industries
03.2014 - 10.2018
Sales Manager
Flowers Plantation
07.2013 - 02.2014
Capture Manager
Oak Grove Technologies
09.2011 - 05.2013
HR, AP & Payroll Specialist
Blue Ridge HealthCare
06.2011 - 09.2011
Master of Business Administration -
Campbell University
Bachelor of Business Administration - Marketing
Campbell University
High school or equivalent -
Raleigh Christian Academy