Madison Vavrock
Tustin,CA
Summary
As a Corporate Marketing Assistant with a heavy involvement in social media/marketing strategy, I have utilized my 5 years of experience in creating and executing successful social media campaigns, developing engaging content, analyzing, and reporting on campaign performance, and staying up to date with the latest trends and best practices in social media marketing. My goal is to increase brand awareness, engagement, and conversion rates while delivering exceptional results and exceeding goals for the company.
- Increased social media followers by a minimum of 40% across all platforms since 2018.
- Launched TikTok platform in end of 2022 and have grown followers over 920%.
- Expanded content reach on platforms like Facebook, Instagram, and LinkedIn by over 20%.
Overview
6
6
years of professional experience
Work History
Corporate Marketing Assistant
Landsea Homes
05.2021 - Current
- Developed and executed successful social media campaigns across multiple platforms to increase brand awareness and drive traffic to the company's website.
- Collaborated with cross-functional teams to develop and execute integrated marketing campaigns that leveraged social media to meet business objectives and sales goals.
- Managed multiple social media accounts on day-to-day basis to increase company recognition by creating engaging content and ensuring consistent branding and messaging across all platforms.
- Continued to increase followers across all organic social. Example: I helped grow the Instagram platform from 500 followers in 2018 to now having over 10k followers.
- Developed and maintained an editorial calendar, ensuring a consistent flow of fresh content to engage and retain followers.
- Improved organic search rankings by integrating SEO principles into all published content across social media platforms.
- Analyzed social media data to identify trends and opportunities for growth, making strategic recommendations based on findings.
- Worked alongside division marketing teams to problem-solve and implement new sales and marketing processes and resources.
Corporate Administrative Assistant
Landsea Homes
02.2019 - 05.2021
- Managed social media platforms and responded to messages and comments.
- Helped with implementing new marketing processes between the divisions as the company continued to grow.
- Strategized marketing and social media campaigns to push for more followers and engagement on all platforms.
- Implemented new virtual resources for sales and marketing teams.
Receptionist/Administrative Assistant
Landsea Homes
08.2018 - 02.2019
- Managed the day-to-day tasks for the corporate office including answering calls, fulfilling mailing and shipping orders, ordered office necessities
- Assisted with Marketing and HR tasks including employee filing, operated social media channels, handled employee directories, and came up with creative ideas with social media campaigns and company swag opportunities.
Education
Bachelor of Arts - Sociology
University of Oregon
Eugene, OR06.2018
Associate of Arts - Sociology
Cuesta Community College
San Luis Obispo, CA05.2016
Skills
- Creativity
- Content Creation
- Time Management
- Strategic Thinking
- Team Collaboration
- Social Media Strategy
- Content Marketing
- Social Media Platforms
- Content Scheduling
- Fast Learner
- Professionalism
Timeline
Corporate Marketing Assistant
Landsea Homes
05.2021 - Current
Corporate Administrative Assistant
Landsea Homes
02.2019 - 05.2021
Receptionist/Administrative Assistant
Landsea Homes
08.2018 - 02.2019
Bachelor of Arts - Sociology
University of Oregon
Associate of Arts - Sociology
Cuesta Community College
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