Maia Rodriguez
Santa Cruz,California
Summary
Reliable professional with a proven track record at the University of California, Santa Cruz, excelling in strategic communications and event marketing. Expert in leveraging Adobe Creative Cloud to design impactful digital and print marketing materials, adept at building engaging email campaigns with Salesforce Marketing Cloud and Mailchimp. Demonstrated success in enhancing donor engagement and coordinating fundraising events.
Overview
7
7
years of professional experience
Work History
Development Assistant
University Of California, Santa Cruz
Santa Cruz, CALIFORNIA
06.2022 - Current
- Support donor stewardship efforts by drafting acknowledgments, impact reports, and other communications.
- Coordinate logistics for fundraising events and donor-funded lectures, including invitations, RSVPs, and vendor communications.
- Build and maintain email campaigns to engage donors and promote university initiatives.
- Design and distribute digital and print marketing materials for fundraising events, annual lectures, and divisional programs.
- Manage and process gift reports, ensuring accuracy and compliance with university policies.
- Maintain donor databases, ensuring records are up-to-date and properly categorized.
Front Desk Agent
Villa Montes Hotel
San Bruno, CA
10.2020 - 01.2022
- Process guest reservations, modifications, and cancellations using the hotel’s booking system.
- Handle guest inquiries, complaints, and requests promptly and professionally.
- Provide information about hotel amenities, services, and local attractions.
- Manage cash handling, credit card transactions, and maintain accurate financial records.
- Coordinate with housekeeping and maintenance to ensure room readiness and guest satisfaction.
Intern
KSQD - Natural Bridges Media
Santa Cruz, CALIFORNIA
01.2018 - 08.2019
- Assisted in the production of Talk of the Bay, a live radio talk show. Managed social media accounts by creating and scheduling posts to promote programs.
- Produced content such as videos, blogs, and photos for KSQD’s website.
- Wrote news blurbs and promos for on-air use.
- Researched, scheduled, and interviewed talk show guests.
- Recorded and edited audio clips for broadcasts and promotional materials.
- Coordinated public outreach events to promote a new community radio station.
Intern
Planet Watch
Santa Cruz, CALIFORNIA
01.2018 - 10.2018
Education
Bachelor of Arts - Humanities And Communication
California State University, Monterey Bay
Seaside, CA12-2019
Skills
- Strategic Communications Planning
- Email Marketing
- Graphic Design & Visual Communication
- Event Marketing & Promotion
- Social Media Management
- Project Coordination
- Adobe Creative Cloud (Photoshop, InDesign, Illustrator)
- CRM & Email Platforms (Salesforce, Mailchimp)
Affiliations
- Reading
- Woodworking
- Traveling
- Photography
- Painting
Accomplishments
- UC Santa Cruz STAR Award (2023, 2024) – Recognized for excellence in University service, significant achievements and contributions, and outstanding individual and team performance.
References
References available upon request.
Timeline
Development Assistant
University Of California, Santa Cruz
06.2022 - Current
Front Desk Agent
Villa Montes Hotel
10.2020 - 01.2022
Intern
KSQD - Natural Bridges Media
01.2018 - 08.2019
Intern
Planet Watch
01.2018 - 10.2018
Bachelor of Arts - Humanities And Communication
California State University, Monterey Bay
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